Showing results by author "Roy M. Spence Jr"


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    • It's Not What You Sell, It's What You Stand For

    • Why Every Extraordinary Business is Driven by Purpose
    • By: Roy M. Spence Jr., Haley Rushing
    • Narrated by: Bill Weideman
    • Length: 9 hrs and 4 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 58
    • Performance
      4 out of 5 stars 38
    • Story
      4 out of 5 stars 35

    Roy Spence has helped organizations such as Southwest Airlines, BMW, the University of Texas, Wal-Mart, the Clinton Global Initiative, and many others achieve greatness by obsessing about one big idea: purpose. Simply put, purpose is a definitive statement about the difference you are trying to make in the world. Purpose is the key to creating and maintaining a high-performing organization, deserving just as much attention as strategy, execution, and innovation.

    • 1 out of 5 stars
    • Good idea run into the ground

    • By Jeff on 04-07-09

    Regular price: $20.99