Showing results by author "Mark McNeilly"

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    • Sun Tzu and the Art of Business

    • By: Mark McNeilly, Samuel B. Griffith - translator
    • Narrated by: Michael McConnohie
    • Length: 6 hrs and 11 mins
    • Unabridged
    • Overall
      4 out of 5 stars 38
    • Performance
      4 out of 5 stars 26
    • Story
      4.5 out of 5 stars 24

    Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Within, McNeilly explains how to gain market share without inciting competitive retaliation, how to attack a competitor's weak points, and how to maximize the power of market information for competitive advantage.

    • 1 out of 5 stars
    • sucks

    • By Anil Kappa on 12-26-11

    Regular price: $19.95