Showing results by author "Krister Swanson"
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Baseball's Power Shift
- How the Players Union, the Fans, and the Media Changed American Sports Culture
- By: Krister Swanson
- Narrated by: John T. Arnott
- Length: 10 hrs and 51 mins
From Major League Baseball's inception in the 1880s through World War II, team owners enjoyed monopolistic control of the industry. Despite the players' desire to form a viable union, every attempt to do so failed. In the mid-1960s, star players Sandy Koufax and Don Drysdale staged a joint holdout for multiyear contracts and much higher salaries. Their holdout quickly drew support from the public; for the first time, owners realized they could ill afford to alienate fans, their primary source of revenue.
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Regular price: $24.95