Showing results by author "David Carey"

The financial establishment---banks and investment bankers, such as Citigroup, Bear Stearns, Lehman, UBS, Goldman Sachs, Merrill Lynch, and Morgan Stanley---were the cowboys, recklessly assuming risks, leveraging up to astronomical levels, and driving the economy to the brink of disaster.

In Go Long, authors Dennis Carey, Brian Dumaine, Michael Useem, and Rodney Zemmel take you behind the scenes to witness the business decisions that are enabling leading organizations to outsmart and outlast the competition.   

One of the hottest forms of advertising, native advertising is an extremely effective way to reach customers. Produced by marketers and featured alongside the main content, native advertising breaks down the traditional barrier between advertising and editorial. Industry insider and Hearst ad executive Mike Smith believes that native is not only here to stay but is the future of marketing.

Commanders from six Star Trek crews are faced with the ultimate gamble, as they hurl themselves through a Gateway without any knowledge of what lay beyond. Each faces a personally unique challenge, struggling to find a way back to the ships and homes they left behind. Waiting behind at least one of the Gateways are the ageless Iconians, the primordial architects of the mysterious portals causing chaos throughout the Milky Way galaxy.