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Anindya Ghose

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  • Tap: Unlocking the Mobile Economy | Anindya Ghose

    Tap: Unlocking the Mobile Economy

    • UNABRIDGED (8 hrs and 26 mins)
    • By Anindya Ghose
    • Narrated By James Foster

    Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to Anindya Ghose, a global authority on the mobile economy, this two-way exchange can benefit both customers and businesses. In Tap, Ghose welcomes us to the mobile economy of smartphones, smarter companies, and value-seeking consumers.

    Carlos Vicent says: "A must read/listen!"
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