Mostrando resultados por narrador "David-Drummond" en Todas las categorías

Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today’s marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.

Inside the Clinton White House offers an intimate perspective on these questions and many more, granting listeners unprecedented access to the sensitive Oval Office banter that changed the course of history. Bringing together material from 400 hours of candid conversations with over 60 individuals, respected oral historian Russell L. Riley weaves this illuminating testimony with important contextual information to form an irresistible narrative, taking the listener from Clinton's first potential White House bid in 1988 to the final days of his controversial public career.

In the summer of 1975, the sprawling valley town of Grand Junction, Colorado, is stunned by the grisly double murders of 24-year-old Linda Benson and her baby daughter Kelley. For Jim Fromm and Doug Rushing, the two young detectives assigned to the case, the investigation is a chance to earn their stripes and prove their mettle. At first, Fromm and Rushing peg the woman's mercurial husband, a pipe-fitter who works outside of town, as the primary suspect.

Pagans explores the rise of Christianity from a surprising and unique viewpoint: that of the people who witnessed their ways of life destroyed by what seemed then a powerful religious cult. These "pagans" were actually pious Greeks, Romans, Syrians, and Gauls, who observed the traditions of their ancestors. To these devout polytheists, Christians who worshiped only one deity were immoral atheists who believed that a splash of water on the deathbed could erase a lifetime of sin.

A weekend service call changes the life of Doc Anderson forever. Johnny, the surprisingly wealthy energy whiz-kid, introduces Doc to a compelling new investment theme - following the rise of a new spending class. As they set course on a fact-filled adventure, Doc’s eyes are opened to the impact that billions of new consumers will have on our environment and how their increased participation in our fast-changing world will figure into the economy of the future.

This is clearly abook every manager should listen to. One of the issues Mintzberg addresses is the frenetic pace and relentless pressures of the job - most managers hardly have time to think. So Mintzberg has done some revising and some updating and has distilled the essence of his original book into a lean, action-oriented shortened version. The core of the book remains the same: Mintzberg's observations of twenty-nine different managers, from business, government, and nonprofits, working in diverse settings ranging from a refugee camp to a symphony orchestra.

Inside Marine One is Colonel L'Heureux's inspiring story of a young man who dreamed of flying, trained, studied, and worked hard to become the pilot who ended up serving four US Presidents - George H.W. Bush, Bill Clinton, George W. Bush, and Barack Obama. It's also a personal guided tour inside the world's most famous helicopter by a man who knows that flying machine better than any other. Inside Marine One is a great American success story of a young boy who dreamed big, worked hard, and finally flew the President of the United States as his number one passenger.

In Choosing Civility, P. M. Forni offers twenty-five rules for connecting effectively with others - at home, at work, and in our daily encounters.

Since the 2008 financial crisis, the price of gold has skyrocketed - in three years, it has more than doubled from $800 an ounce to $1,900. This massive spike kicked off an unprecedented global gold-mining and exploration boom, much bigger than the Gold Rush of the 1800s. In Gold, acclaimed author Matthew Hart takes you on an unforgettable journey around the world and through history to tell the incredible story of how gold became the world's most precious commodity.

In Washington's Circle, David and Jeanne Heidler introduce not just the president but the group of extraordinary men who advised him. The familiar names are here, like the often irked and occasionally irksome John Adams, the scheming Alexander Hamilton, and the prodigiously talented James "Jemmy" Madison, but so are the lesser known Edmund Randolph, John Jay, and Gouverneur Morris. Washington's choices of whom to listen to, for better and sometimes worse, were as consequential as the advice his cabinet gave.

What does a yearbook photo have to do with future marital success? Can the CEO's appearance tell you anything about a company's quarterly earnings? In The Tell, psychologist Matthew Hertenstein reveals that our intuition is surprisingly good at using small clues to make big predictions, and shows how we can make better decisions by homing in on the right details. Drawing on rigorous research in psychology and brain science, Hertenstein explains how to hone our powers of observation to increase our predictive capacities.

Everybody seems to take it for granted that the world is getting more secular - that faith is doomed by modernity. Scientists, secularists, and atheists applaud the change; religious believers lament it. But here's the thing: They're all wrong, and acclaimed author Rodney Stark has the numbers to prove it. The Triumph of Faith explodes the myth that people around the world are abandoning religion.

For thousands of years, Carter Horton has been traveling across the galaxy toward a distant world capable of supporting human life. At journey's end, awakened from his millennia-long sleep by a curiously adaptive android, he is informed that his crewmates have all perished due to a system malfunction. But worse is yet to come: Horton's sentient ship is refusing to return him to Earth, and a strangely cordial predator is waiting for him on the planet's surface.

Here is a fascinating compact history of Chinese political, economic, and cultural life, ranging from the origins of civilization in China to the beginning of the 21st century. Historian Paul Ropp combines vivid story-telling with astute analysis to shed light on some of the larger questions of Chinese history. Offering a global perspective, the book tells how China's nomadic neighbors to the north and west influenced much of the political, military, and even cultural history of China.

The sudden passing of Justice Antonin Scalia shook America. After almost 30 years on the Supreme Court, Scalia had become as integral to the institution as the hallowed room in which he sat. His wisecracking interruptions during oral arguments, his unmatched legal wisdom, his unwavering dedication to the Constitution, and his blistering dissents defined his leadership role on the court and inspired new generations of policymakers and legal minds.

Scattered across a continent, three dragon siblings are among the last of a dying breed -the final hope for their species' survival. After fighting a war that cost each of them kingdom and land, friends and family, honor and glory, they have removed themselves from the troubles of the world. But the order they fought to establish is falling apart. Ancient sorceries have been awakened. Dragons battle dragons. And men are taking up arms against their winged overlords. The author of the national best-selling Vampire Earth series presents the fiery conclusion to his epic dragon saga.

Empire of the Summer Moon spans two astonishing stories. The first traces the rise and fall of the Comanches, the most powerful Indian tribe in American history. The second is the epic saga of the pioneer woman Cynthia Ann Parker and her mixed-blood son Quanah, who became the last and greatest chief of the Comanches. Although listeners may be more familiar with the tribal names Apache and Sioux, it was in fact the legendary fighting ability of the Comanches that determined just how and when the American West opened up.

Dev Cameron helped the rebel Confederation defeat the Hegemony forces at Herakles, but his experience merging with an alien Naga consciousness has changed him irrevocably, and the rebellion rages on. After the passive DalRiss unexpectedly attack the Hegemony, Dev and Katya Alessandro are sent to meet with the aliens to determine if they have a common enemy.

Blackout Wars is about the historically unprecedented threat to our electronic civilization from its dependence on the electric power grid. In a nationwide blackout lasting months or years, the entire population of the US could be at risk. There would be no food. No water. Communications, transportation, industry, business, and finance - all of the critical infrastructures that support modern civilization would be paralyzed. Threats to the electric power grid are posed by cyber-attack, sabotage, a geomagnetic super-storm, and electromagnetic pulse (EMP) from the high-altitude detonation of a nuclear weapon.

In the satirical tradition of Catch-22 and M*A*S*H, Fobbit takes us into the chaotic world of Baghdad's Forward Operating Base Triumph. The Forward Operating base, or FOB, is like the back-office of the battlefield - where people eat and sleep, and where a lot of soldiers have what looks suspiciously like an office job. Male and female soldiers are trying to find an empty Porta Potty in which to get acquainted, grunts are playing Xbox, and watching NASCAR between missions....