Mostrando títulos en Aspectos Comerciales

NEW YORK TIMES BESTSELLER David Byrne’s incisive and enthusiastic look at the musical art form, from its very inceptions to the influences that shape it, whether acoustical, economic, social, or technological—now updated with a new chapter on digital curation. “How Music Works is a...

In addition to founding Twisted Sister, a world-famous heavy metal band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the 70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history.

Get ready to build, launch, and grow a successful record label.

Unveiling the ultimate roadmap to your musical success, "Song Launch Checklist" is an essential guide for independent artists navigating the complex world of music business and online advertising via social media marketing. This book is more than just a checklist. It's a comprehensive strategy to turn your musical aspirations into reality.

Michael Jackson, Inc. reveals the incredible rise, fall, and rise again of Michael Jackson's fortune - driven by the unmatched perfectionism of the King of Pop. Forbes senior editor Zack O'Malley Greenburg uncovers never-before-told stories from interviews with more than 100 people, including music industry veterans Berry Gordy, John Branca, and Walter Yetnikoff; artists 50 Cent, Sheryl Crow, and Jon Bon Jovi; and members of the Jackson family.

Dubbed “the industry bible” by the Los Angeles Times, All You Need to Know About the Music Business by veteran music lawyer Donald Passman is the go-to guide for everyone in the music business through ten editions, over thirty years, and over a half a million copies sold. Now with updates...

Musical Truth Volume 3 completes club and radio DJ-turned author/ researcher Mark Devlin’s trilogy of books, exposing the real nature of the corporate music industry and those that populate it.

Mixerman accepts a lucrative offer to mentor the son of an Indian Billionaire to become a world-famous record Producer in this cutting satire of the modern Music Business reflected through the broader prism of a rigged U.S. Political System. There are a great many perks that go along with having your very own Billionheir Intern. There's the Bentley, the driver, the chef, and of course, the Dishwashing Sikh Bodyguard. But it's Mixerman's newfound position as Guru to his charismatic Billionheir Kanish Kanish that proves most rewarding.

Making Money with Music gives you over 100 revenue streams and the knowledge on how to tap them. Whether you're a solo artist, band, DJ, EDM producer, or other musician, this book gives you strategies to generate revenue, grow your fan base, and thrive in today's technology-driven music environment. Plus, it lists hundreds of services, tools, and critical resources you need to run your business and maximize income.

Now it can be told! The true, behind-the-scenes story of Casablanca Records, from an eyewitness to the excess and insanity. Casablanca was not a product of the 1970s, it was the 1970s. From 1974 to 1980, the landscape of American culture was a banquet of hedonism and self-indulgence, and no person or company in that era was more emblematic of the times than Casablanca Records and its magnetic founder, Neil Bogart.

The DJ Bible is the largest and most comprehensive guide available for DJs. This is the ultimate guide on how to be a professional and successful DJ. This book gives you insight into the history of the culture, practical advice for new and professional DJs alike, how to get started as a DJ, and information on proven business models for DJs. Origins of the culture How to start a DJ business What equipment you need How to make money as a DJ Which gigs you need to take, and which ones to pass Guide for making sample mixes and a professional portfolio How to use your gear How to transition, ...

Would you have the patience and drive to change your mind state, music production techniques, and health habits to sustain this highly demanding way of life? This step-by-step guide to music composer lifestyle design teaches how J.T. went from a six-figure job in a Fortune 500 company to composing music full-time, almost doubling his revenues within the first two years; how to compose, sound, and live like the pros; how to monetize every second spent in front of your equipment, making sounds and songs; and more.

In his tell-all, legendary Doors guitarist, Robby Krieger, one of Rolling Stone's "100 Greatest Guitarists of All Time," opens up about his band's meteoric career, his own darkest moments, and the most famous black eye in rock 'n' roll. ​Few bands are as shrouded in the murky haze of rock...

Bestselling author and legendary Doors drummer John Densmore offers a powerful exploration of the "greed gene"-that part of the human psyche that propels us toward the accumulation of more and more wealth, even at the expense of our principles, friendships, and the well-being of society. This is the gripping account of the legal battle to control The Doors's artistic destiny. In it, Densmore looks at his conflict with his bandmates over the right to use The Doors's name, revealing the ways in which this struggle mirrors and reflects a much larger societal issue.

An engrossing and insightful memoir by Peter Shapiro, the best known and most influential concert promoter of his generation Peter Shapiro is perhaps the most notable independent concert promoter since Bill Graham. He owned the legendary Wetlands in Tribeca and has gone onto much bigger things...

An electrifying journey through the history of rock and roll, told through the lives of fifteen iconic drummers and their percussion rivals—from John Bonham and Charlie Watts to Ringo Starr and Questlove. Rock and roll thrives on rhythm, but the drummers who drive that pulse often stay in the...

An original journalist for The Source, Dan Charnas built a celebrated career in the rap industry. In The Big Payback, he chronicles the rise of the hip-hop culture and shows how it became so powerful in a matter of decades. Charnas also profiles many of the movers and shakers in this burgeoning cultural movement, offering unprecedented access to an industry that continues to shake the globe.

Thomas Dolby's hit songs "She Blinded Me with Science" and "Hyperactive!" catapulted him to international fame in the early '80s. A pioneer of New Wave and Electronica, Thomas combined a love for invention with a passion for music, and the result was a new sound that defined an era of revolutionary music. But as record company politics overshadow the joy of performing, Thomas finds a surprising second act.

While scores of books have been written about Elvis Presley, this is the first meticulously researched biography of Tom Parker written by someone who knew him personally. And for anyone truly interested in the performer many consider the greatest and most influential of the 20th century, it is impossible to understand how Elvis came to be such a phenomenon without examining the life and mind of Parker, the man who virtually controlled Elvis' every move.

In his groundbreaking book ‘Musical Truth,’ DJ-turned author/ researcher Mark Devlin showed how the true nature of the corporate music industry tells a very different story to what’s conveyed on its glossy, glamorous surface. The manipulations run so deep, however, that the full story couldn’t be told in just that first book. Here, in Volume Two, he continues to guide listeners through the dark labyrinth of machinations.