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Biblical scholars Brandon O'Brien and Randy Richards shed light on the ways that Western readers often misunderstand the cultural dynamics of the Bible. They identify nine key areas where modern Westerners have significantly different assumptions about what might be going on in a text. Drawing on their own cross-cultural experience in global mission, O'Brien and Richards show how better self-awareness and understanding of cultural differences in language, time, and social mores allow us to see the Bible in fresh and unexpected ways.

Combining the expertise of a biblical scholar and a missionary practitioner, Misreading Scripture with Individualist Eyes is an essential guidebook to the cultural background of the Bible and how it should inform our reading. E. Randolph Richards and Richard James explore deep social structures of the ancient Mediterranean - kinship, patronage, and brokerage-along with their key social tools-honor, shame, and boundaries - that the biblical authors lived in and lie below the surface of each text.