How are Rental Leaders Using AI?

Point of Rental's Head of AI, Matt Gaffin, talks with industry experts Brittany Haas (Crown Rental), Grant Christopher (Christopher Equipment), and Anthony Durante (The Owl, formerly of Durante Rentals) about how rental leaders use AI in their lives.

They share practical applications like SOP and policy/manual creation, professionalizing emails and job descriptions, marketing content and images, research and event outreach, brainstorming, and drafting sensitive employee communications, while noting limitations in deeper analytics like utilization, fleet moves, and buy/sell decisions without better context and continuous data.