In this episode, the Co-Founder of Mercedes' Web3 arm 0xNXT shares insights on their multi-year roadmap to reach both crypto natives and loyal customers.

Max Orgeldinger, Co-Founder of Mercedes-Benz's Web3 initiative 0xNXT, joins the show to discuss the luxury automaker's approach to entering the NFT space. He shares insights into their multi-year plan for releasing NFT collections targeting different audiences, from crypto natives to their most loyal customers. We also discuss how Mercedes is exploring emerging technologies like AI and decentralized social platforms for their Web3 strategy.

Links mentioned from the podcast:

• Instagram Creator Update
• TikTok Tells Advertisers: ‘We Are Not Backing Down’
• Mercedes NXT Website
• Mercedes NXT Twitter

Watch this episode on video:

• YouTube
• CoinDesk

Follow us on Twitter:

• Sam Ewen, Avery Akkineni, CoinDesk, Vayner3

-

Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.

-

Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.

-

"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.