📌Learn how to get your emails on the TOP of every inbox https://inboxingbook.com/

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👉Cole VanDee is a business scaling expert responsible for adding more than $200,000,000 in additional revenue for clients through strategy marketing, email and sales campaigns across a variety of industries.

For the past several years Cole has been focused on email marketing, specifically helping companies scale from 8 to 9 figures per year leveraging his Email Algorithm Model that was designed and build from more than 500,000,000 emails sent.

Cole explains how email marketing has evolved from a "wild west" environment to a highly regulated and sophisticated channel where compliance and optimization are critical for success. He debunks the myth that hitting the Gmail promotions tab ruins email marketing results, emphasizing that the real issue is avoiding spam folders. He also stresses that treating email marketing as a consistent profit center rather than a last-minute sales tool is essential.

👉 In this episode

(00:00) Welcome to The Vault: Unlocking Success

(01:17) Meet Cole Vandee

(06:00) Email Marketing Evolution and Challenges

(09:11) Debunking Email Marketing Myths

(13:08) Company Values and Client Success Stories

(20:22) Daily Email Strategy

(21:49) Mindset Shift in Sales and Marketing

(22:05) The Importance of Believing in Your Product

(24:17) Overcoming Perfectionism in Email Marketing

(26:34) AI in Email Marketing

(30:51) Comprehensive Client Support

(35:55) Scaling to a Hundred Million Dollar Company

Key Takeaways

Treat email marketing as a consistent profit center, not just a reactive sales tool during traffic or funnel issues.

Avoid fear around the Gmail promotions tab; focus on avoiding spam to ensure deliverability and sales.

Reject industry average metrics as a benchmark; always strive to outperform and push the needle forward.

Build and follow clear company values that guide decision-making and define what you stand for and against.

Stay compliant with evolving email regulations and platform algorithms to maintain and scale email marketing success.

🌎 Connect with Cole
IG https://www.instagram.com/colevandee/?hl=en
Website https://colevandee.com/

🌎 Connect with Sonja

Facebook: www.facebook.com/sonja.martinovic.1111

LinkedIn: www.linkedin.com/in/sonjamartinovic

Website: www.sonjamartinovic.com

🎤 Podcast post-production Seamless Multimedia

Do you want Sonja to help you win the game of High Performance and create peak Energy and Time in your Business?

Connect with Sonja on:

Facebook: www.facebook.com/sonja.martinovic.1111
LinkedIn: www.linkedin.com/in/sonjamartinovic
Email: sonja@pursueyourtrueself.com
Website: www.sonjamartinovic.com

📌Book your 15 min 1 to 1 call with Sonja https://sonjaMartinovicCoaching.as.me/podcastconsult

👉In this episode of The Vault, Sonja discusses the evolving landscape of social media and the significance of podcasting in building a successful and impactful business. She shares the story behind the creation of The Vault and emphasizes the importance of mastering mindset, energy, and emotions to reach one's highest potential in life and business.

Sonja also provides insights on utilizing podcasting for long-term brand building, leveraging AI for content repurposing, and the unmatched value of authentic voice resonance in fostering trust. She invites guests to explore their true potential and consider podcasting as a strategic move for amplifying their message and connecting with their ideal audience.

👉 In this episode

(00:00) Introduction to The Vault
(01:14) Current Market Trends and Strategies
(03:47) The Power of Podcasting
(05:11) Leveraging AI for Content Repurposing
(07:47) Building Trust Through Podcasting
(09:39) The Long-Term Value of Podcasting
(12:58) Networking and Collaboration Opportunities
(20:01) Final Thoughts and Call to Action

🌎 Connect with Sonja

Facebook: www.facebook.com/sonja.martinovic.1111

LinkedIn: www.linkedin.com/in/sonjamartinovic

Email: sonja@pursueyourtrueself.com

Website: www.sonjamartinovic.com

🎤 Podcast post-production Seamless Multimedia

Do you want Sonja to help you win the game of High Performance and create peak Energy and Time in your Business?

Connect with Sonja on:

Facebook: www.facebook.com/sonja.martinovic.1111
LinkedIn: www.linkedin.com/in/sonjamartinovic
Email: sonja@pursueyourtrueself.com
Website: www.sonjamartinovic.com

📌Take the Leadership Assessment Quiz: https://www.ellips.us.com/quiz

📌Join the Elite Podcast Club, our free community, and unlock your next level Podcast Appearance 🔥https://www.facebook.com/groups/elitepodcastclub/

👉Valarie Sandjivy is an adaptive leadership mentor and business coach with over 20 years of experience. As the founder of Ellipus, she helps executives, C-suite leaders, and entrepreneurs to lead with emotional intelligence, adaptability, and innovation. Valarie’s unique method combines self-leadership, emotional mastery, and soul care to break through limitations and drive sustainable growth. She combines her corporate expertise with a creative, intuitive approach to leadership, helping clients build scalable systems while fostering personal and professional transformation. With a deep commitment to evolving leadership and empowering others, Valarie inspires lasting and meaningful change in both business and life.

Valarie emphasizes the importance of letting go of the limiting belief that something is inherently wrong and needs fixing, instead focusing on creation and depth in leadership and business. She discusses the need for adaptable, expandable structures that hold energy without becoming rigid, drawing from her experience transitioning from large corporate environments to entrepreneurship. Valarie also outlines four foundational pillars of leadership, starting with leading oneself before leading others, underscoring the necessity of personal growth and emotional intelligence.

Some key takeaways:

Leadership begins with self-leadership; you must lead yourself before effectively leading others.

Embrace iterations as growth opportunities rather than failures, using each to build new skills and insights.

Build adaptable and expandable structures in business that support energy and innovation rather than rigid frameworks that hinder growth.

Let go of the belief that something within you needs fixing; focus instead on what you can create and deepen.

Successful leadership and business growth require continuous pivoting, refinement, and the courage to start over when necessary.

🌎 Connect with Valarie Sandjivy
https://www.linkedin.com/in/valeriesandjivy/
http://www.ellips.US.com

https://www.facebook.com/valarie.sandjivy

https://www.instagram.com/valarie_sandjivy/

👉 In this episode

(00:00) Introduction to The Vault

(01:14) Guest Introduction: Valarie

(02:29) Valarie's Journey and Career Insights

(04:49) Challenges and Iterations in Business

(08:31) Leadership and Emotional Mastery

(14:09) The Four Pillars of Leadership

(19:26) Emotional Intelligence in Leadership

(24:53) Understanding Clarity in Leadership

(25:51) Building a Strong Foundation

(28:03) The Role of Intuition in Decision Making

(30:50) The Creation Game vs. The Destruction Game

(32:57) Balancing Structure and Flexibility

(35:36) Leadership and Team Dynamics

(38:51) The Importance of Safety in Leadership

(44:31) Final Thoughts on Leadership

🌎 Connect with Sonja

Facebook: www.facebook.com/sonja.martinovic.1111

LinkedIn: www.linkedin.com/in/sonjamartinovic

Website: www.sonjamartinovic.com

🎤 Podcast post-production Seamless Multimedia

Do you want Sonja to help you win the game of High Performance and create peak Energy and Time in your Business?

Connect with Sonja on:

Facebook: www.facebook.com/sonja.martinovic.1111
LinkedIn: www.linkedin.com/in/sonjamartinovic
Email: sonja@pursueyourtrueself.com
Website: www.sonjamartinovic.com