The Death of the Salesman and the Rise of the Trusted Financial Advisor

By: Andre Roos

Narrated by: ST Mastering

Length: 3 hrs and 14 mins

Publisher's summary

As a salesperson, you’ve been taught to persuade, pitch products, read and mimic body language, and engage in a long list of other sales tactics to build a business.

But those tactics no longer work - especially if you’re working with intangible offerings like insurance and financial strategies. These old-fashioned sales techniques may temporarily move a client toward making a purchase, but they don’t promote long-lasting relationships. To do that, you must become a trusted advisor.

Serial entrepreneur Andre Roos provides in-depth details on how to build meaningful, win-win interactions in this salesmanship guide. Learn how to:

• Follow a tested formula for attracting and keeping clients
• Nurture clients and grow business
• Network with other professionals to provide added value

Roos also explains why using a scripted approach can create sales suicide - and what you need to do instead, where and when to leave your digital footprints (and when to cover them up or erase them completely), and how to get clients to respect you even when telling them what they don’t want to hear.

Establish trust, become a valued consultant, and build long-lasting success with the priceless insights in The Death of the Salesman and the Rise of the Trusted Financial Advisor.

About the author: Andre Roos is an award-winning financial advisor, aviation specialist, creative business principal, passionate leader, life coach, devoted husband, and loving father. He firmly believes that our weaknesses are the source of our strengths and that our failures are the roots of our successes. He lives in Cape Town, South Africa.

©2018 Andre Roos (P)2018 Andre Roos

For your modern financial advisor

I’ve never left a review for an audiobook before. I’m a 29 year old financial advisor and have been in the business 5 years. This had 0 reviews on Audible and I was hesitant. What a great buy!

I’ve read/listened to so many books on the industry…and those fall into 4 categories:

1) fluff books (ones that only speak generally about concepts we all already understand)

2) ones that aren’t actually applicable to MY business (such as books who’d only benefit an independent advisor — I am a bank advisor)

3) books seemingly written by life coaches who have never been in our industry

4) outdated books with advice befitting of only dinosaur advisors — those stuck in the days thinking their job is to be a salesman rather than a consultant

This is one of the very few that falls into a new category of: modern, applicable, and helpful for a financial advisor in 2024.

I’ve already written a longer review than I anticipated so I’ll stop there, but this audiobook should not have 0 reviews when plenty of worthless ones on Audible have so many.