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The Book on Negotiating Real Estate  By  cover art

The Book on Negotiating Real Estate

By: J Scott,Mark Ferguson,Carol Scott
Narrated by: Jackie Jae Cowsill,Bryan Jester,Ryan Drummond
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Publisher's summary

Want to close more investment deals...and make more money in the process?

When the real estate market gets hot, it’s the investors who know the ins and outs of negotiating with sellers (and with agents, banks, contractors, and other institutions) who will get the deal. And it’s those same investors who will get their properties sold for top dollar and minimal stress!

With almost 1,000 successful deals between them, real estate investors J Scott, Mark Ferguson, and Carol Scott combined real-world experience and the science of negotiation to create an audiobook covering all aspects of the real estate negotiation process - from the first interaction with a buyer or seller to renegotiating the contract after a bad inspection or appraisal.

Containing dozens of true-life stories highlighting how strong negotiation skills can result in more and better deals, this audiobook includes lots of samples of dialogue that will teach you both what to say and how to say it in order to maximize your chances of reaching a profitable deal.

Inside, you'll discover:

  • How to uncover and use information to tip negotiating outcomes in your favor
  • Strategies for defining optimal first offers and subsequent counteroffers
  • Techniques for in-the-trenches negotiating and overcoming objections
  • Tips for conquering tactics employed by those on the other side
  • Techniques for using concessions to get your deal to the finish line
  • The blueprint to renegotiating issues that arise from contract contingencies
  • How to overcome the challenges of making and receiving offers through agents
  • Strategies to get the best deals when buying properties from banks and the HUD
  • And so much more!
©2019 J Scott (P)2019 BiggerPockets Publishing, LLC

What listeners say about The Book on Negotiating Real Estate

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    3 out of 5 stars
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Need to supplement with PDF

Rich with information. It would be fantastic if this came with a supplemental PDF like many other Audible titles. Hard to drive/walk and listen because there are so many note-taking opportunities. A PDF with outline and illustrations from the book would be much appreciated!

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19 people found this helpful

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extremely practical and educational

this book is way better than I thought it was going to be! It is for people who are just starting out and for the ones who have been negotiating for a while. It goes in great detail on simple and advanced strategies to get the very best deal in all situations, whether that be in a traditional transaction, investor transaction, institutional transaction, direct with the seller or negotiated through a agent. This book is a 10 out of 10!
good job 2 Jay! Carol! And Mark!

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4 people found this helpful

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One of the most information packed two book I’ve ever read!

Mark Ferguson and team did an excellent job of giving chunks of information as well as providing easy to digest examples of how to use it. There’s so much information in this book that I’ll probably read this once every month or so!

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3 people found this helpful

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A must read for every buyer and seller!

This book explains the negotiating process in a well laid out and detailed manner. I recommend reading 3 times through and combining their methods with Chris Voss' which are in his book, "Never Split The Difference". Negotiating is like a muscle that needs to be constantly worked and built upon. Enjoy the journey!

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2 people found this helpful

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Useful Read on Real Estate Negotiation

useful strategies to help you understand the real estate lingo. Provides common scenarios that you will encounter through your real estate venture

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good info

this book is helpful to me and provided lots of useful examples to illustrate the information.

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A Must Read In Any Investors Toolbox

Not a bad read/listen. Something that any R.E. Investor could find helpful, especially if just starting out. I myself found some very informative strategies that could be used. This book is beneficial in my personal arsenal of tools.

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Good Read

Useful information broken down with examples. Building on negotiation techniques and what to expect. Long read but very informative.

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1 person found this helpful

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Excellent strategies

I found the strategies presented to be extremely helpful! I would highly recommend this book!!!

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Great Book

Listened to it in about 3 sittings over two days, really enjoyed it and learned quite a bit from the perspective of a new investor. I definitely recommend to new investors. Will read again.

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  • Reign
  • 12-16-20

This is a brilliant book to Listen to on Audible

I feel very confident after listening to this book. Thank you. This is a brilliant book to Listen to. .

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