Simplifying Innovation: Doubling Speed to Market and New Product Profits with Your Existing Resources

Guided Innovation

By: Michael A. Dalton

Narrated by: Ann Richardson

Small changes can deliver big new product results.

Are new products taking too long to develop and failing to deliver the bottom-line impact you need? Now you can accelerate your growth by identifying your innovation bottleneck - just one of the powerful new product development strategies revealed in Simplifying Innovation.

As the story in this provocative business audiobook unfolds, you'll discover the first-ever approach to new product growth based on the Theory of Constraints. Learn how to leverage the power of the 5-Step Guided Innovation System to:

• Fill your pipeline with profitably growing new products
• Finish new product programs on time and on budget
• Select winners so resources aren't wasted on canceled projects
• Focus on creating value for customers and shareholders
• Hit your new product sales targets more consistently

©2010 Michael A. Dalton and Flywheel Effect Publishing (P)2014 Michael A. Dalton and Flywheel Effect Publishing