Rewired

The McKinsey Guide to Outcompeting in the Age of Digital and AI

Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can harness technology to continuously create great customer experiences, lower unit costs, and generate value. It's the capabilities of the organization that win the race.



McKinsey Digital's top leaders Eric Lamarre, Kate Smaje, and Rodney W. Zemmel provide proven how-to details on what it takes in six comprehensive sections—creating the transformation roadmap, building a talent bench, adopting a new operating model, producing a distributed technology environment so teams can innovate, embedding data everywhere, and unlocking user adoption and enterprise scaling.



Tested, iterated, reworked, and tested again over the years, McKinsey's digital and AI transformation playbook is captured in Rewired. It contains diagnostic assessments, operating model designs, technology and data architecture diagrams, how-to checklists, best practices and detailed implementation methods, all exemplified with demonstrated case studies and illustrated with 100+ exhibits.
©2023 McKinsey & Company

Comprehensive and structured methodology for approaching digital transformation

The book provides a comprehensive approach to achieving digital transformation. It’s not so much how to do it. It’s how to structure the approach and what to consider. I think it provides excellent knowledge. Anyone engaged in a digital transformation should read it

Buzzword Haven

Very broad scoped book lots and lots of focus areas. It will take two or three lessons for me to capture it all. I’ll definitely want to check out the PDF to reference those materials as well overall and review and re-review.

concise and easy to understand approach to creating a digital organization

Surprised how easy to follow and understand the content of the book! I am an HR professional and we hired a new CEO. He recommended reading this book and it has opened my eyes and generated thought around improving our company and embracing AI and the digital world to elevate our organization! Highly recommend!

Marco de referencia para el presente y futuro inmediato

Si desarrollas aplicaciones y soluciones, este libro es para ti. Contiene una guía que puedes utilizar como un marco de referencia para construir productos en la era moderna.

Complete theoretical nonsense

This ok shows that McKinsey is still all talk and no practical experience. If they would’ve talked any practical aspect that would have made a difference