Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework

By: Mik Kersten

Narrated by: Edward Bauer

In the age of software, will your business dominate and maintain relevance? Or will it become a digital relic?

As tech giants and startups disrupt every market, those who master large-scale software delivery will define the economic landscape of the 21st century, just as the masters of mass production defined the landscape in the 20th. Unfortunately, business and technology leaders are woefully ill-equipped to solve the problems posed by digital transformation. At the current rate of disruption, half of the S&P 500 companies will be replaced in the next 10 years. A new approach is needed.

In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company's evolution from project-oriented dinosaur to product-centric innovator that thrives in the age of software. If you're driving your organization's transformation at any level, this is the audiobook for you.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2018 Mik Kersten (P)2018 Mik Kersten

If it was Easy Everyone Would be Doing it

It is not hard to find blog posts and articles that chronicle failed digital transformations. This book explains why there seem to be so many examples. To the extent it can, the book also does a reasonable job in pointing the way. But it also makes the point that it is culture, processes and people all aligning to the way the business accrues value that will allow you to possibly transfer from project to product. If it was easy, everyone would be doing it ... successfully. It is not easy.

Fantastic book!

easy novel to read. concepts made simple to understand. only negative with audible is not having the charts, graphs, etc to reference. looked forward to part 3 from nearly the beginning.

Transformations

I especially like the first half of the book, excellent management perspective. Direct, software projects must be treated as software products. A must read/listen for project managers in a transformation environment.

Insightful perspective on software development

The conclusions and considerations in this book emphasize the wake up call to change the way we think and approach software development. I am inspired to better understand and apply these models and concepts and apply them to our goals, as our company starts the pivot to align further with tools, business and technology.

Software Dev

Timely and relevant review of concepts and practical implications of the flow model in modern software development.