Your audiobook is waiting…

Persuasion Equation

The Subtle Science of Getting Your Way
Narrated by: Don Hagen
Length: 7 hrs and 11 mins
4 out of 5 stars (23 ratings)

$14.95/month after 30 days. Cancel anytime.

OR
In Cart

Publisher's Summary

How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success.

Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces listeners to the persuasion equation - a powerful combination of factors proven to speed agreement. Listeners will discover the surprising reasons people say yes and learn how to:

  • Radiate an aura of expertise
  • Win trust and leverage credibility
  • Build a business case that appeals to both heart and mind
  • Adapt for personality, gender, and generational differences
  • Use language strategically
  • Perfect the five-step persuasion process
  • Generate group buy-in
  • Master organizational politics
  • And more

From crafting compelling emails to convincing a colleague to nailing the big presentation, Persuasion Equation is your personal recipe for success.

©2015 Mark Rodgers (P)2015 Gildan Media LLC

More from the same

What members say

Average Customer Ratings

Overall

  • 4 out of 5 stars
  • 5 Stars
    10
  • 4 Stars
    5
  • 3 Stars
    3
  • 2 Stars
    3
  • 1 Stars
    2

Performance

  • 3.5 out of 5 stars
  • 5 Stars
    8
  • 4 Stars
    2
  • 3 Stars
    4
  • 2 Stars
    3
  • 1 Stars
    1

Story

  • 3.5 out of 5 stars
  • 5 Stars
    5
  • 4 Stars
    5
  • 3 Stars
    3
  • 2 Stars
    2
  • 1 Stars
    2
Sort by:
  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Great!!

buying kindle version too. it must be good. I don't invest in both very often. The narrators voice was not my favorite

0 of 2 people found this review helpful