Not Cool

The Hipster Elite and Their War on You

By: Greg Gutfeld

Narrated by: Steve Kramer

Behind every awful, dangerous decision lurks one evil beast: the Cool.

From politics to the personal, from fashion to food, from the campus to the locker room, the desire to be cool has infected all aspects of our lives. At its most harmless, it is annoying. At its worst, it is deadly, on a massive scale. The Cool are the termites of life, infiltrating every nook and cranny and destroying it from within. The Cool report the news, write the scripts, teach our children, run our government—and each day they pass judgment on those who don’t worship at the altar of their coolness. The cool fawn over terrorists, mock the military, and denigrate employers. They are, in short, awful people.

From what we wear and what we eat, to what we smoke and who we poke, pop culture is crafted and manipulated by the cool and, to Greg Gutfeld, that's Not Cool.

How do the cool enslave you? By convincing you that:
- If you don't agree with them no one will like you.
- If you don't follow them you will miss out on life.
- If you don't listen to them you will die a lonely loser

How do you vanquish the cool and discover your own true self? Read this book.

In Not Cool, Greg Gutfeld, bestselling author of The Joy Of Hate, lays out the battle plan for reclaiming the real American ideal of cool--building businesses, protecting freedom at home and abroad, taking responsibility for your actions, and leaving other people alone to live as they damn well please. Not Cool fights back against the culture of phonies, elitists, and creeps who want your soul. It’s not a book, it’s a weapon—and one should be armed with it at all times.

Critic reviews

"Every page has at least one gut buster, lines so ripe you’ll want to recycle them at the next cocktail party." - Jon David Kahn, Breitbart.com

“Not Cool is a wonderful book, but it is also something more. Now that it has joined Gutfeld’s earlier bestseller, The Joy of Hate, a longstanding problem of American writing has sorted itself out….Our only bona fide misanthrope was Ambrose Bierce, and Greg Gutfeld is his heir.”—Florence King, National Review

“Read Greg Gutfeld’s new book to vanquish the uncool “cool,” and with it save the country, while laughing, crying and cursing the whole way through.” –Benjamin Weingarten, The Blaze

Great book, but terrible choice for narrator

Would you try another book from Greg Gutfeld and/or Steve Kramer?

Yes

Who would you have cast as narrator instead of Steve Kramer?

Greg Gutfeld, for crying out loud!! Greg, why didn't you read your own book? This guy reads like some old worn-out broadway actor, with golden toned enunciation. The humor, which is such a critical part of this book is totally lost by horrible reading by Kramer.

Great book should be required reading in high school

Great book should be required reading and if you're a parent you should get this book and have your kids read or listen to it at a minimum right up there with Napoleon Hill

Hits it home

This is my second book that he has written. So much truth with so much humor. Love his sarcastic sense of style.

A Mix of Serious Insight & Sharp, Convivial Humor

Not Cool is full of sharp, witty insights on lots of topics, all roughly related to his "What is Cool Today and Why it Sucks" theme. After reading all 3 of his excellent books, I am convinced that Gutfeld has successfully carved out a position in the Conservative/Libertarian world that is similar to the one John Stewart has created for himself within the liberal precincts. Like Stewart, he manages to serve up important messages in a thoroughly entertaining way, without losing credibility for unfair bias with all but the most virulent, unreasonable members of the opposition party.

If he wasn't funny, I'd still be interested in his serious take on the issues of the day. If he wasn't actually a sharp, incisive commentator on those same issues, I'd still read him for his curmudgeonly sense of humor. But he is actually an unusual amalgam of both, and that is a delightful anomaly in the field of political and cultural commentary. To those of us who don't care all that much about "cool," that combination of intelligent seriousness and wit is kinda . . . well, cool.

Highly recommended for listeners of all political persuasions, and John Stewart's audience should make a point of reading it twice. Steve Kramer does a very good job of narrating, but I wish Gutfeld had narrated "Not Cool" like he did for his first book. He has a self-deprecating style of speaking that really sells the comedic elements and leavens the edgier barbs. And that kind of convivial comedic seriousness seems like the best recipe for delighting his fans, while at the same time gently prying open the minds of detractors so that his well-reasoned, intelligent arguments can slip in and start making logic babies in their brains. Read this one, for sure.

Greg Gutfeld kills it with this book!

Mr Kramer did a great job, but being a fan of Greg Gutfeld I just wish he had read it himself!