
Lost and Founder
A Painfully Honest Field Guide to the Startup World
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Narrado por:
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Rand Fishkin
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De:
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Rand Fishkin
Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love.
Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has a cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world.
This is not that story.
It's not that things went badly for Rand Fishkin; they just weren't quite so Zuckerberg-esque. His company, Moz, maker of marketing software, is now a $45 million/year business, and he's one of the world's leading experts on SEO. But his business and reputation took 15 years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt.
Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: A minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives can fizzle quickly. Revenue and growth won't protect you from layoffs. And venture capital always comes with strings attached.
Fishkin's hard-won lessons are applicable to any kind of business environment. Up or down the chain of command, at both early stage startups and mature companies, whether your trajectory is riding high or down in the dumps: this audiobook can help solve your problems, and make you feel less alone for having them.
©2018 Rand Fishkin (P)2018 Penguin AudioListeners also enjoyed...




















Reseñas de la Crítica
"This is a truly courageous book. It's one part business-building guide and two parts Indiana Jones-style adventure memoir. And if you've ever wondered if the 'timeless wisdom' you often hear about startups is bullsh*t, here's the proof." (Chris Guillebeau, author of Side Hustle and The $100 Startup)
"You won't find a more honest, raw, and helpful look into the trenches of founding a tech startup than this book. Rand Fishkin shares the rare hard-won insight no one else dares tell you." (Nir Eyal, author of Hooked)
"Most books on founders and entrepreneurship sell a Silicon Valley perspective. Yet the inclusive, egalitarian vision of tech that Rand shares is the one that will truly dent the world." (Nilofer Merchant, author of The Power of Onlyness)
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Loved the book! I learned a lot of what not to do's as we grow our service business into a product or an M/A.
This could be a GREAT movie -- To great success Spark Toro,
-- AY
Rand Fishkin - Whiteboard Fridays - MOZ - revealed
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I will definitely be re-reading and referring back to this once I start down the beautifully scary world of startup-hood. I look forward to the day I can get on Rand's calendar and meet him in person to discuss more of his honest learnings and lessons with building companies. Cheers!
True to the title, this is very sincere & honest
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Un libro excelente para ver la realidad
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Heartfelt, honest and real. Thanks Rand!
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It is amazing personal story
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I’m grateful for someone who can spell out the cautionary tales while still encouraging you to try the journey.
I’ll be reading this one again and feel strongly that some of the epiphanies that have struck while listening to it will mark turning points in my career.
Thank you, Rand.
Fantastic, brutally honest in the best way.
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the author gives and great narration and the knowledge stacked in it is very important and helpful for it is not intuitive and well known.
highly recommended for anyone in the startup world.
great book, very fun to listen and informative
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Very practical and insightful
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Highly recommend.
Recommend to all entrepreneurs
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The humor (particularly in the first half) was well appreciated, and Rand did a fantastic job of narrating as well.
Open and honest
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