Free Marketing

101 Low and No-Cost Ways to Grow Your Business, Online and Off

By: Jim Cockrum

Narrated by: Sean Pratt

You used to need a big ad budget to get your message across. Not anymore! Thanks primarily to the Internet, a world of free and inexpensive tactics exists for spreading the word about your business. Free Marketing delivers more than one hundred marketing ideas to help small business owners and marketers generate new revenue—with little or no marketing budget. Using both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and build a foundation for your business. Free Marketing offers simple, actionable advice to help you:

• Use your expert knowledge to create compelling content that attracts customers and enhances your credibility
• Create a "squeeze page," the most powerful one-page website you'll ever build.
• Create the 24 marketing videos you need to grow sales
• Implement a proven method to use eBay for publicity (which the author used to earn $30,000 and tons of free publicity off just one auction)
• Develop efficient online marketing habits that generate leads and boost your SEO
• Address smart phone trends with a strategic mobile marketing plan
• Don't let your marketing budget limit you anymore

Free Marketing proves that the most powerful marketing strategies can also be the cheapest.

©2011 Jim Cockrum (P)2011 Gildan Media Corp

Critic reviews

"Jim Cockrum's book is a megaphone for anyone who wants to get the word out about their business!" (Dave Ramsey, New York Times best-selling author and nationally syndicated radio talk show host)

Wow! This book is Packed!

I have been through dozens of these how-to business books and most of them are excellent, some are not. This book is already my favorite. The level of knowledge and range of information offered in this one book could really fill several books. Very entertaining, full of ideas and tips for any entrepreneur. I will listen to this book several times and learn something new every time. AAA+++

Tons of practical ideas

This book is written by a real practitioner, someone who actually did it. It offers lots and lots of ideas. If you're interested in learning how to do more marketing online this is a very helpful read.

the headline is the most important part

I listened to this book while driving and was expecting to hear a slow over complicated book. I finished listening to this book in complete awe, I feel as if I have learned years knowledge and am now equipped to use that knowledge. Thank you for the delightful book.

Helpful internet marketing and beginners but not m

there were a few good ideas but the majority were targeted to a different audience and could be distilled down to about 10, not 101. if you are interested in Internet marketing and selling things over the Internet especially ideas not goods, this would be much more helpful.

Solid

Where does Free Marketing rank among all the audiobooks you’ve listened to so far?

This is a book that holds it's own. Stuffed full of great insights and tips for entrepreneurs and independent minded brand building thinkers.

What other book might you compare Free Marketing to and why?

This book goes toe to toe with some of the modern juggernauts in the category it doesn't push theory it uses true tactics and strategies to make a difference.

Any additional comments?

I've journeyed back to this book several times after first reading it and will continue to do so.