In this podcast episode, Dan Calandro delves into his background and upbringing in finance, tracing their interest in the stock market and financial intricacies back to college. Motivated by a desire to assist middle-class individuals facing financial challenges, they explore the complexity of the financial system and highlight the general lack of knowledge among the public.

Dan shares strategies for combating inflation and securing retirement savings are discussed, emphasising the importance of understanding the financial system to maintain personal freedom.

{You can hear the full episode on Thursday, May 16th}

Chirene Hughes joins us to delve into their journey from corporate America to entrepreneurship, a transition marked by personal tragedies and the closure of their agency. Motivated by the need to provide for their child and the lack of job opportunities in their small town, Chirene bravely embarked on the path of entrepreneurship despite facing emotional turmoil and financial uncertainty. Chirene shares valuable insights into time management strategies and the challenges of balancing personal and professional life while starting a business.

Chirene explores the evolution of the SEO industry and offers advice for entering the digital marketing field, stressing the importance of understanding storytelling and branding. Reflecting on their journey, the speaker shares valuable advice for their younger self and provides an overview of their book, "The Seven Figure Freelancer," and the Freelance Training Academy program, underscoring the significance of mentorship and community in freelancing.

Highlights:

{04:00} Motivational factors behind entrepreneurship

{12:30} The importance of words

{17:30} Know your target audience

{20:30} The difference between good and bad stories

{31:00} Reflections and advice for a younger self

Chirene Hughes bio:

Chirene Hughes is a dynamic force in the world of marketing and storytelling. Hailing from a small town in South Africa, Chirene is the founder and principal of two Red Crows brand storytelling agencies. With a passion for crafting compelling narratives, Chirene and her team produce an impressive volume of 100,000 words per month, specializing in strategic wording for email marketing, lead nurturing, social media, SEO articles, and social selling.

Through their expertise in storytelling, Chirene helps businesses increase their revenues by driving sales through captivating narratives. With a knack for creativity and a love for making things up, Chirene and her team excel at assisting clients in optimizing their blogs, social networking, and overall web traffic. From marketing strategy to copywriting and word wrangling, Chirene navigates the complexities of content creation with finesse, ensuring her client's success in the digital landscape. Through her dedication and expertise, Chirene brings a wallop of happiness to many lips as she continues to shape the future of brand storytelling and marketing strategy.

Connect with Chirene:

Website: https://www.tworedcrows.co.za

Linkedin: https://www.linkedin.com/in/chirene-hughes

Chirene Hughes joins us to delve into their journey from corporate America to entrepreneurship, a transition marked by personal tragedies and the closure of their agency. Motivated by the need to provide for their child and the lack of job opportunities in their small town, Chirene bravely embarked on the path of entrepreneurship despite facing emotional turmoil and financial uncertainty. Chirene shares valuable insights into time management strategies and the challenges of balancing personal and professional life while starting a business.

{You can hear the full episode on May 9th}