Let's have a bit of fun! Answering the most Googled questions! Including: Am I A Millionaire? Does Money Really Buy Happiness? & How YOU Can make money fast in 2026 and beyond!

In this brand new YouTube and podcast episode, UK Business Coach Lisa Bean sits down to answer Google's most searched questions about business, marketing, sales, and success.

Expect honesty, straight lines, and zero fluff: why money can buy happiness (but only if you know your number), why you don't need money to start (you need time and grit), and why a tiny audience can still power a multiple six-figure business when you tell the truth and have an opinion.

Lisa also reframes "original ideas" ("you don't need one — you need a point of view"), explains who shouldn't start a business (and who absolutely must), and shares the quickest way to make money now: finish the product, put up the sales page, run the webinar, ask for the sale.

If you've ever wondered how to make money without a big audience, what stops entrepreneurs from reaching their goals, or why business coaching costs what it does — this episode is your roadmap to the truth behind the buzzwords in business and online sales!

â±ï¸ Timestamps & What You'll Learn

00:00 – 00:09 | What this episode covers
Answering the internet's most-googled questions about Lisa, business, marketing, and sales.

00:09 – 00:25 | Is Lisa a speaker?
"Yes — it's my dream to stand in front of thousands and change lives." (Something exciting is coming)

00:25 – 01:05 | Is Lisa an author?
First Sh!t Version took ten years; Am I Healing? is in progress. Purpose, change, and making a living doing what you love.

01:05 – 01:24 | SEO & ranking #1 for "business coach" (UK)
"I'm the queen of SEO. It's a huge revenue driver — worth the time."

01:24 – 02:00 | Millionaire mindset & fear
"Vibrationally, yes." Also: Lisa's real fear (medical procedures) and a nod to past serious illness — radical honesty included.

02:00 – 02:36 | Does money buy happiness?
Yes — up to your number. Clients say "enough to be happy" or "retire my partner." Lisa: What's the number? Clarity creates momentum.

02:36 – 03:34 | Too late to start?
No. Many successful founders start in their 40s. One purposeful day at 60 can change your reality.

03:34 – 04:27 | Do you need money to start?
No. Lisa started with £3k (gone in a month), then with nothing, then £100k in debt. You need time and work ethic. Use free trials, your phone, and go meet people.

04:27 – 05:22 | Do ideas need to be original?
No. You need an opinion. If you're purely transactional, you're replaceable. Market your nuance and prove it with clients.

05:22 – 06:08 | Is business for everyone?
No. If you're here for "work-life balance," don't do it. Early years = more hours than you're paid for. You build a business because not doing it feels terrible.

06:08 – 06:47 | Making money without a big audience
You can't make money without any audience — but it doesn't need to be big. Lisa's multiple six-figure education business runs with 2k IG followers and less than 2k on the list. Key: content + opinion + truth.

07:06 – 07:25 | Digital products
Fastest path to cash is 1:1. Build the product after results. Prove outcomes upfront.

07:25 – 08:07 | Make money fast (2026 mindset, applied now)
Finish the product. Is the sales page live? Run a webinar. Add value. Ask for the sale. Stop "selling without selling."

08:07 – 08:52 | Make money when you have none
If you're frozen by fear: get a job/freelance to cover basics. Then: finish one product, sell 1:1, network, build content, ask for the sale (webinars, masterclasses, discovery calls).

#businesssuccess #mostaskedquestions #businesscoach

Competence is the result you get when you something hard, over and over, until (a) you learn how to get the hard result; and / or, (b) it becomes part of who you are.

Competence isn't an empty sales promise. It's an unshakable skill no-one can take from you and people want to buy from you!

Here's the truth:

No one's coming to your door to stop you making sales.
No one's blocking your progress.

Business rewards the entrepreneur who build this kind of competence by pushing themselves beyond what they know to be comfortable, by taking a risk, by practicing a new skill until they own it.

In this live talk, I share the raw, funny, and (often!) humbling stories that taught me the true meaning of competence, which became the foundation of every business I went on to build.

• What competence really means, and how you can become unshakable no matter what happens.
• The difference between knowledge and wisdom: How true thought leadership is born from lived experience, not theory.
• The role of repetition in mastery: The hidden power of showing up weekly, refining your craft, and building real evidence of skill.
• Why social media has sold you a lie: The myth of "easy business" and what it actually takes to build success from scratch.
• How to turn experience into leadership: Using your journey, insights, and failures to create value and impact in your industry.

"Competence comes from practising a skill that is difficult and getting so good at it that it doesn't matter what happens — you're still competent."

"You're not an entrepreneur until you're on the journey of developing competence."

"When you've lived it, you can speak the truth. That's what people feel – that's wisdom."

"Business isn't easy. You're making up an idea and trying to convince people to buy it. That's the hardest and most beautiful thing in the world."

👉 Do THIS to turn on marketing in your business

👉 The brutal truth about building a business you need to hear

👉 How to stop playing small and play big!

💌 Join the weekly mailing list: https://lisa-bean.com/mailing-list/

📘 Work with me inside Straight Line Through

📸 Follow on Instagram: @lisabeanuk

You're not struggling with sales - you're struggling to have an impact at a big enough scale to make sales.

In this week's video, I'm breaking down what's really going on when you're not making enough money in your business — and how to fix it. This is not another "sales hack" video. It's about learning to have a real impact on people, before they ever pay you. That's marketing!

If people can feel the impact you can have on them i.e if you've already helped them see themselves differently, think differently, or take new action, then you'll won't have to convince them to buy. They'll already know there's value in what you do and they'll want to find out more.

In this episode we cover:

• The two real reasons you're not making sales (and they've got nothing to do with your offer).
• Why impact at scale is the real metric you should be tracking — not just reach or clicks.
• What it actually means to "change someone's life before they pay you."
• How to build trust by delivering real transformation through your free content.
• The role of YouTube, Instagram, and events in scaling your impact.
• Why your marketing content must have soul — and how audiences instantly know when it doesn't.
• How to collect real feedback ("data") by testing your ideas live — not hiding behind PDFs and webinars.
• The truth about YouTube growth: what I learned when my editor Chris showed me the data (spoiler: 60% of my views come from people who've never seen me before).
• Why repeating your key stories matters more than inventing new ones every week.

Quote moments from this episode:

"If you can change someone's life before they pay you, you'll never have to sell."

"We can feel when content has no soul — that's why AI-written posts fall flat."

"Your hook isn't something invent. It's just the content people react best to."

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Lisa Bean is a UK-based online business coach and mentor, teaching purpose-driven entrepreneurs how to build and scale their businesses (properly). Her videos focus on marketing, sales, and the mindset work needed to succeed.

Learn more about Lisa: https://lisa-bean.com/about/

Follow Lisa on Instagram: https://www.instagram.com/lisabeanuk/

Get started with 6 core lectures on 'Marketing to Sell': https://lisa-bean.com/online-marketing-course/

Join Lisa's signature business programme – Straight Line Through: https://lisa-bean.com/online-business-course/

Business can be awful! Let's be honest. Some days, it feels like it's never going to work; like you're never going to make it. You're going to want to quit. You'll get tired of waiting for the 'lucky break'. You'll wonder if you should have stuck in that earlier career.

If you're feeling like this today, this episode is for you.

In this raw conversation, I want to share the "terrible advice" that will turn things around for you, help you fall back in love with business, and get you back on the path to success. We'll talk:

What you're waiting for

Why you should stop romanticising the "lucky break."

How to reframe your story to embrace the pain

Accepting that discomfort is the path. Growth = discomfort.

How to get out of your head and back into the work.

Download the free one-page worksheet I mention in the video here: [insert link]
Print it, fill it in, and keep it on your desk.

You are more capable than you realise. You already have the resources you need. You just need to take the next step with courage.

🔗 Looking for the worksheet I mention in the video? Here it is: Get Back on Track Worksheet

–

Lisa Bean is a UK-based online business coach and mentor, teaching purpose-driven entrepreneurs how to build and scale their businesses (properly). Her videos focus on marketing, sales, and the mindset work needed to succeed.

Learn more about Lisa: https://lisa-bean.com/about/

Follow Lisa on Instagram: https://www.instagram.com/lisabeanuk/

Get started with 6 core lectures on 'Marketing to Sell': https://lisa-bean.com/online-marketing-course/

Join Lisa's signature business programme – Straight Line Through: https://lisa-bean.com/online-business-course/

If you were to ask me how to make more sales in your business I'd say: stop trying to cheat the process and just market better. Marketing is the simple act of adding value to someone's life before you ask them for anything in return.

You're a guest on a podcast of someone your future clients listen to. You're talking about your journey, you're sharing your wisdom, you're helping people believe they can do it to.

You write a LinkedIn post sharing the 3 biggest mistakes people make when approaching [your industry/topic], and you explain how to avoid them.

You run a live networking working and walk through a key process you teach to your clients.

You make a YouTube video explaining the best way to solve a problem your clients have, and break it down step by step.

On your sales page, you explain why you've set up your offer in that way, rather than just list the features.

You write a blog post walking through the reasoning behind a trend or decision in your industry, helping your audience feel informed.

You go live on social media and answer the top three questions you get asked most often, but you actually share useful insights.

The mistake most people make in marketing is that they focus on the hooks, gimmicks and 'promise' of the offer. It is important to know what the one big promise of your offer is, but you will find it so much easier to sell if you spend time explaining or showing how your approach will help you to deliver on that promise.

For example, I could say: "When you join Straight Line Through, you get access to weekly calls", or I could say: "Each Wednesday in Straight Line Through I go live at 12pm. Often I lead with a live teach on a core topic around sales, marketing, and mindset, but there is always room for your questions. You could bring me your sales page for review. You could think out loud about a problem you're struggling with. You could get advice on how to market your new offer. The purpose of these calls is to give you somewhere practical and inspiring to go each month, to make sure you have somewhere to get your questions answered, and to introduce you to other entrepreneurs in our community."

Which of those two is more compelling and more likely to lead to a sale?

The same is true of marketing in general. You could talk about the big six figure year, or talk broadly about how you turned your luck around in business, or you could try to articulate the process you mastered, or the five biggest things you've learn on your journey, or how you overcame the biggest obstacle in your sector.

People are looking for mentors, coaches, guides, leaders all the time. The difference between the ones that sell and the ones that don't is that good leaders show people how they can get there too. That's all marketing is, done well, and compounded over time.

Seth Godin's book This is Marketing had a profound impact on me as a marketer because he put into words something I knew intrinsically to be true: marketing isn't about shouting the loudest or tricking people into a funnel. It's about earning trust over time through consistency, generosity, and empathy.

That means:

• Consistency: showing up over and over again so people know they can rely on you.

• Generosity: giving away your best ideas and insights, not holding back until someone pays.

• Empathy: taking the time to really understand the fears, hopes, and struggles of the people you want to serve.

This isn't fast. It isn't flashy. And it won't give you overnight results. But what it does give you is longevity in your market. It builds a loyal audience who actually want to hear from you, who share your work, who want to consume all your content, and who eventually buy with confidence – because you've already proven, over and over again, that you can help them.

That's the essence of good marketing. Not hooks. Not gimmicks. Not tricks. Service.

That's what we explore in this week's episode.

Before we came to Italy, I showed Lucy's daughter a photo of Lake Como. She said "No, that's AI", and I laughed. "Wait till you see it in real life", I said, "and then you'll know - that's real."

I think it's happening already...

We're doubting that content is real.

Whilst this was once limited to photos and maybe some dramatically staged social media clips, it's now extending through to full videos, AI generated courses, entire scenes fabricated by code.

We used to say 'that's fake'.

Now we say 'that's AI'.

The remedy is simple. We need to start mixing in more 'proof of life' content into our marketing mix: content that shows we are undeniably real, we are human.

In this week's episode - Human vs AI: Why Being Real Will Be Your Superpower in 2026 - I discuss this concept and show you the three types of content I'm running at the moment to find balance between showing I'm real, positioning myself as a leader in the field, and making sure the efforts are scalable for growth.

This is an interesting watch, one that will change the way you think about content in the coming months and help you realise just how important 'proof of life' content really is.

P.s. I've added a list of ten proof of life content ideas to the write up of this video. You can read them + watch the video here:

​10 examples of 'proof of life' content >>

Most people are still writing SEO optimised content for Google… but the way we search is changing.

➔ AI responds to real prompts, rather than vague keywords and search terms. Think about full questions your clients would be asking ChatGPT and write questions to answer those more human prompts.

➔ Consistency builds authority — ChatGPT "reads" your homepage, bios, blogs, and news stories. Say the same thing across all of them to help create a consistent narrative about your business.

➔ Structure matters — Use clear H2s and H3s with long-tail search phrases like "how to attract clients through Instagram", rather than e.g. "Key points". (Look at the title of this section as an example!)

➔ Transcripts and show notes boost discoverability — AI can't watch your video, but it can read everything around it. Use show notes to 'tell' ChatGPT what's in your video and use it as a chance to create content that ChatGPT could return in answers.

➔ You can check your rankings — Tools like SEMrush now show where you appear in ChatGPT results. This is real-time visibility.

If you want to build a business through inbound discovery – watch this video on how to show up in Chat GPT. This approach says goodbye to chasing down followers and hello to creating content for the people searching for you right now.

In this new episode, I break down:

• Why ChatGPT is changing search behaviour
• The difference between Google vs ChatGPT prompts
• How to appear in ChatGPT responses for your ideal search terms
• The surprising way one client found me via ChatGPT
• Why your homepage, blog and video titles matter more than ever
• A simple system I use to write searchable show notes
• How SEMrush now tracks ChatGPT keyword rankings
• How to turn Instagram posts into SEO-ready blog content

To learn more about this, read the latest post I made about ranking in ChatGPT: https://lisa-bean.com/business/marketing/showup-in-chat-gpt/