In this powerful episode of The John Kitchens Coach Podcast, John Kitchens sits down with AI strategist and industry innovator Nick Krem to uncover how the AI-powered consumer is changing the real estate landscape faster than ever before.

From Google's evolving search behavior to ChatGPT and Zillow integration, Nick breaks down how consumers are becoming more informed, more confident, and in many cases—believe they know more than their real estate agent. The two dive deep into how agents can adapt, build authority, and stay relevant in an era where technology knows the answers before the conversation even begins.

This is a must-listen for every agent, team leader, and brokerage owner ready to future-proof their business in a world driven by AI and consumer intelligence.

The Rise of the AI-Powered Consumer

• Why the #1 consumer complaint is now "I know more than my agent"

• How ChatGPT, Google, and Zillow integrations are shaping buyer and seller behavior

• What agents must understand about the consumer mindset shift

SEO, AEO & GEO — The New Era of Search

• How Answer the Public reveals what your clients are asking online

• Why SEO isn't dead—it's the foundation for AI-driven visibility

• The power of "digital density" and how to dominate your market through keyword intent

The Coming Wave: AI Agents & Everyday Adoption

• How the "AI agent" device (created by Sam Altman & Jony Ive) will change daily life

• What happens when AI becomes your consumer's full-time collaborator

• How this new wave will transform how buyers find and choose their real estate agent

Emotional Intelligence & Human Leadership

• Why emotional intelligence (EQ) will be the defining skill of future leaders
  
  

• How to use AI as a thought partner—not a replacement for critical thinking
  
  

• The power of mindfulness, discernment, and self-awareness in the AI era

Building an AI Culture in Your Organization

• Why most brokerages are creating AI tool addiction instead of collaboration

• The blueprint for fostering a culture of AI collaboration

• How to use AI to make people better—not replace them

Adapting as an Agent

• Questions to ask clients to identify if they're using AI in their home search

• How to position yourself as a trusted advisor, not just an agent

• Branding yourself in the AI world: expertise, niche, and authority

• Krem.AI – The #1 Institute for AI Certification in Real Estate

• AnswerThePublic.com – Keyword and content search research tool

• The AI-Driven Leader by Jeff Woods – Recommended reading for real estate leaders

• CoachKitchens.AI – Custom GPT tools and frameworks for agents and team leaders

• Huzi.AI – Eric Post's AI platform for real estate professionals

• HoneyBadgerNation.com – Training, events, and resources for top agents

Artificial Intelligence won't replace agents—but agents who use AI will replace those who don't.
The real threat isn't the technology itself—it's the AI-powered consumer who expects faster answers, higher trust, and more expertise than ever before.

As Nick Krem put it:

"AI isn't coming for your job—it's coming for your excuses."

The future belongs to agents who can combine AI efficiency with human connection and leadership clarity.

• Instagram: @johnkitchenscoach
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If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In this inspiring episode of The John Kitchens Coach Podcast, John Kitchens sits down with Connie Alexander, a powerhouse real estate leader who built a luxury brand from humble beginnings. From growing up in Section 8 housing to closing multimillion-dollar homes, Connie's journey is a masterclass in perseverance, mindset, and standards.

Connie opens up about her early struggles, how she turned survival into success, and why luxury isn't about price—it's about process, presentation, and service. Together, she and John explore what it means to lead with integrity, build a lasting brand, and hold yourself to an elite standard, no matter your market.

Whether you're breaking into luxury, rebuilding your confidence, or striving to elevate your business, this conversation will leave you inspired and ready to redefine your standards of success.

• How growing up with limited resources shaped Connie's work ethic and drive.

• The shift from proving yourself to making your family proud.

• Why your story—not your starting point—defines your brand.
  
  

• The "aha" moment that led Connie to launch her luxury brand.

• How to market luxury by decision, not by price point.

• The mindset difference between chasing status and living by standards.
  
  

• Training agents to think, act, and communicate at a luxury level—first.

• Why "luxury" is a mindset of excellence and precision, not just listings.

• How process, consistency, and attention to detail create a Ritz-Carlton experience in every transaction.
  
  

• How survival moments built the confidence to thrive in any market.

• Turning fear into fuel—and using adversity as a platform for growth.

• Why faith and gratitude are Connie's daily business practices.
  
  

• The book that shapes Connie's leadership philosophy: The Nordstrom Way.

• How Gandhi's quote on belief, values, and destiny became her team's mantra.

• Why consistency and clarity are the ultimate luxury brand builders.
  
  

• The rise of wellness-focused, lifestyle-driven luxury homes.

• How affluent buyers are prioritizing health, technology, and entertainment spaces.

• Why marketing luxury now means showcasing lifestyle, not just square footage.

• JohnKitchens.coach – Executive coaching and leadership resources for agents.

• The Nordstrom Way by Robert Spector – Lessons on world-class customer service.

• The Culture Code by Daniel Coyle – Creating connected, high-performing teams.

• The Strangest Secret by Earl Nightingale – On mindset and personal transformation.

• Working Genius by Patrick Lencioni – Identifying your leadership strengths.
  
  

Luxury isn't about status—it's about standards.
It's about serving with excellence, living with gratitude, and creating experiences that elevate everyone involved.

"We train luxury first, because excellence should be the standard for every client, not just the elite few." - Connie Alexander

• Instagram: @johnkitchenscoach
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• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥

In this no-fluff strategy session, John Kitchens sits down with Joel Perso to break down the two most critical levers driving real estate success in 2025: recruiting and standards.

While most teams are struggling in a tough market, others are breaking records—closing over 1,000 transactions and scaling at unprecedented speed. So what separates the two? John and Joel unpack the mindset, systems, and leadership principles that determine whether your team thrives or stalls.

They dig deep into the real definition of agent productivity, why recruiting solves more problems than anything else, and how clear standards and accountability drive culture, growth, and profitability. If you lead a real estate team—or aspire to—this episode is your blueprint for building a business that performs no matter the market.

• Why agent count doesn't equal productivity

• How to define productivity around performance, not presence

• The key metrics that drive agent success

• Why top teams never stop recruiting—no matter the market

• How fresh talent raises performance across the entire organization

• Building a "lead generation system" for people, not just prospects

• How to recruit in small markets (even when the talent pool is thin)

• Why "the only standards you have are the ones you enforce"

• Balancing accountability with culture and trust

• How to eliminate drag on your team and attract top performers

• Why A-players don't stick around when C-players are tolerated

• Why fitness, discipline, and consistency amplify leadership performance

• How mindset determines team culture and output

• The difference between leading a team and dragging one

• When to coach, when to correct, and when to cut

• The two controllables that separate high-performing teams from average ones

• How to raise conversion rates across every stage of your sales funnel

• Why every productive agent masters conversations, follow-up, and negotiation

• How to build standards around both activity and results

• Why great recruiting empowers tougher standards

• How culture self-polices when the right players are in the room

• Why maintaining standards is the foundation for scale

• JohnKitchens.coach – Executive coaching and team strategy resources

• Agent to CEO 2024 – Leadership and productivity event for top agents

• Simple Numbers, Straight Talk, Big Profits! by Greg Crabtree

• The Culture Code by Daniel Coyle

• The Strangest Secret by Earl Nightingale

• Working Genius by Patrick Lencioni

If you want to build a thriving team, it's not about adding more leads—it's about raising standards and recruiting better talent.

"If you're not recruiting, you're not growing. And if you're not enforcing standards, you're not leading." - Joel Perso

• Instagram: @johnkitchenscoach
• LinkedIn: @johnkitchenscoach
• Facebook: @johnkitchenscoach

If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥