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Publisher's Summary

Say goodbye to scratching your head in confusion. This business-valuation audiobook could be the answer for which you're looking.... 

Whether you're looking to buy or sell a business, invest in the stock market, become a business angel, or simply get a better idea of what your business is worth, this audiobook contains the information you need. 

Each type of valuation method is introduced in turn: assets-based, revenue-based, and earnings- and cash-flow-based, along with discounted cash flow and "rule of thumb" valuations. This audiobook will show you how to calculate the value of the business. You'll also learn the strengths and weaknesses of each method of valuation: where they're useful and where they are of limited value. 

Does that sound as if the audiobook is a dry, mathematical program? Far from it. Business Valuation: The Ultimate Guide to Business Valuation for Beginners, Including How to Value a Business Through Financial Valuation Methods contains real examples and talks about the "art" as well as the "science" of valuation. You'll also get a chapter that is focused on due diligence ("kicking the tires"). 

Once you've listened to this audiobook, you should have a good handle on how to value a business. Maybe you won't be a highly paid McKinsey consultant, but you'll have what it takes to know what a business is worth, and you'll have enough smarts to avoid the obvious traps and pitfalls, such as "dressing up" profits. That can make the difference between selling your business at a price that funds your retirement and coming up short - or the difference between buying a great business at a good price or paying over the odds for a moribund company.

©2018 Greg Shields (P)2018 Greg Shields

What members say

Average Customer Ratings

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keeps your attention


The first half of the book was deep in valuation and risk analysis. Although I work in this area in real estate, I learned a great deal in these chapters but it required careful concentration and understanding

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realistic description

This book, newly updated, provides one. It is not a lot of theory. Rather it provides realistic descriptions of the techniques used everyday by professionals. And it is all in one place.

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great source

I just wanted to add several comments. Overall I am very familiar with thet edition of this book, because I had to use it as a major source of guidelines at my previous job. The book was a great source! I had some background in structured finance and investments analytics, but I had zero experience in equity valuation before.

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ultimate beginners guide


to me this is a great book on both security analysis and valuation read reviews here saw that there was a copy at the cleveland library i liked it

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    4 out of 5 stars

Great detailed and informative

I was really frightened by how much useful information squeezed in such a short book. This book causes me to deeply make a few information searches well. This is extremely the best one.

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Great top down overview with nice examples

In business, the most troublesome is the start. This book makes me significantly make a couple of data examination viably. This is totally the best one.

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Super helpful & hopeful

This book contains basic tips on how to start a successful business and avoid failures. I think that this book will help me to create a successful business, and I will soon begin to apply the advice from this book in practice.

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    4 out of 5 stars

Basic book on business valuation

It is very clear and to the point about the positives and negatives of beginning a business and gives great insight into this. I really like the scenarios of successful businesses that were started with people just like us.

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deep guide


The gives a excellent overview of security analysis, but it don't go deep in the topics.
Very good for people that is satarting in the business.

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highly recommended


Superb book from high level concepts to deep analysis. Highly recommended.. It is very beginner friendly. Would highly recommend.

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  • Brantley
  • 07-24-18

Highly valuable

Great book on how to achieve success following what drives you. I really enjoyed the book and this book provides a lot of useful information about getting past limiting beliefs, which is a huge reason people do not think they are "good enough." I highly recommend this book!

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  • Earla
  • 07-24-18

5 stars

I was actually impressed by how much useful information squeezed in such a book. This book causes me to profoundly make a few information investigation effectively. This is absolutely the best one.

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  • Ella
  • 07-24-18

Valuable tool

I am a score volunteer, have had several opportunities to value businesses - contains understandable and useful valuation tools. I also use it to value my investments.

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  • Fable
  • 07-24-18

WONDERFUL MASSAGE

A good starting point for someone new to valuation. Not an academic tome, but more of an entry level book. It helped the finance team understand aspects of value and maybe even more important what doesn't constitute value.

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  • Sofia
  • 07-24-18

Understandable

If you are planning on buying or selling a business, are a beginning or experienced entrepreneur, or are just interested in what makes a business valuable or not, this surprising book is for you.

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  • Jacey
  • 07-24-18

Make you consider

I'm 100% confident that this book should be the starting point for everyone new to this topic. And, I could now entertain offers for my business confidently, without getting out gunned, overwhelmed, or low balled by experienced business buyers, including individuals investors or brokers. On top of that, I know precisely how to expand my business value by hundreds of thousands this year!

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  • Dayni
  • 07-24-18

Life changing

Excellent guide for those who want to gain more knowledge about business valuation. All formulas and concepts are clearly explained. This guide is indeed an excellent tool.

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  • Zak
  • 07-24-18

it’s believable

Covers quite a number of valuation methods, some of which are not widely used. Easy to follow, well organized primer written non-academically. Effective

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  • Carter
  • 07-24-18

Effective

if the author is a real authority. "Unlocking the Value of Your Business" is not only authoritative and complete, it's easy to use and understand. I wish more books were written this well. The author certainly has a flair for conveying information effectively and efficiently.

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  • Benjamin
  • 07-24-18

highly recommended

I've worked in mergers and acquisitions for years, and I have read dozens of books about how to measure the value of businesses, but this manual is still the best one available.