Brain Matters in Business

A Collection of Articles About Using Neuroscience to Work Smarter

De: Jonathan Jordan

Narrado por: Dave Wright

Neuroscience research is producing an almost constant stream of new discoveries that are unlocking the secrets of how our brains work. For those of us directly involved in this research of the human brain, it is a very exciting time. However, very few people outside of the neuroscience community understand these discoveries well enough to take advantage of them or apply them to their own lives in a way that gets meaningful results. I see a need for simple, clear, accessible explanations of how to apply brain-based practices to greatly improve how we work and conduct business, so that everyone can benefit from use these discoveries.

A few years ago, I was invited to write a series of articles for publication, with exactly that goal. This audiobook is a collection of those articles. In addition to being supported by recent research of the human brain in the Western world, the articles in this book are also influenced by my knowledge of mindfulness and other ancient practices from the Eastern world. Interestingly, much of the recent neuroscience research confirms that many of these ancient Eastern practices do result in greatly improved brain functioning. The East-West synthesis evident in these articles reflects my many years of work and study on both sides of the Pacific Ocean, and my lifelong interest in how to improve the human brain.

©2013 Jonathan Jordan (P)2015 Jonathan Jordan

Too short

Too short articles with what to do and what not to do.
Personally I enjoy reading about the phenomenon and the science itself and then I create my own behaviors based on that. So this book was not something I would enjoy as the focus was on the methods which was described in haste.
I didn’t enjoy listening either. Not my favorite tone and sound. Seemed to me I was listening to a long advertisement.