How do you turn raw, proprietary data into the most talked-about content on LinkedIn?

With AI gunk swamping our feeds and search results, packaging original data is one of the few remaining unfair advantages you can leverage as part of your content strategy.

Peter Walker, Head of Insights at Carta, will be joining us to give his two cents on Carta’s data-storytelling engine, sharing how he transforms complex benchmarks into viral insights that drive authority, trust, and (most importantly) massive engagement.

What you’ll learn:

- How to identify the "human" story hidden inside large datasets.

- Peter’s process for moving from raw data to a published post quickly.

- Why data-backed content is the strongest weapon for winning the private capital market.

- How to package insights for different platforms to ensure maximum reach.

Follow Peter Walker on LinkedIn: https://www.linkedin.com/in/peterjameswalker/

Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/

Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.

To stay updated on all things Dreamdata and B2B go-to-market:

👥 Follow us on LinkedIn: Dreamdata

💬 Join Our Community on Slack: Dreamdata Community

🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review.

🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io

In this special crossover episode, we’re bringing you a deep dive from the Topline Podcast. Our very own CEO, Nick Turner, joins Sam Jacobs to pull back the curtain on one of the most intense fundraising rounds in recent memory.

Stepping from CRO into the CEO role is a massive shift on its own. Doing it while simultaneously launching a $55M Series B in a market that turned cold on everything except "AI-native" startups? That’s a masterclass in resilience.

What we cover in this episode:

• The 73-Investor Sprint: Nick reflects on the grueling six-week journey of pitching 73 different VCs and the reality of modern fundraising.
• The "AI-Native" Hurdle: How to prove value and secure capital when you aren't leading with an AI-first pitch in an AI-obsessed market.
• Revenue Durability: Why investors are skeptical of "flash in the pan" growth and why profitable, efficient scaling is the only way to win today.
• From CRO to CEO: Nick’s personal transition into the top job and how his commercial leadership background shaped his approach to the Series B.

Whether you’re a founder looking for a reality check on the current VC landscape or a marketer trying to understand how to prove "revenue durability," this conversation is packed with raw, unfiltered insights.

Follow Sam Jacobs on LinkedIn: https://www.linkedin.com/in/samfjacobs/

Follow Nick Turner on LinkedIn: https://www.linkedin.com/in/cnickturner/

Follow Topline Podcast here: https://open.spotify.com/show/0sMemOFdCtzkxINozlqp4r

Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.

To stay updated on all things Dreamdata and B2B go-to-market:

👥 Follow us on LinkedIn: Dreamdata

💬 Join Our Community on Slack: Dreamdata Community

🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review.

🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io

This session will be a behind-the-scenes look at what it takes to scale paid media into a predictable growth engine.

You’ll be learning from the best.

After leading HubSpot’s global paid media engine for a decade, and growing it from a $20K experiment into a 20-person powerhouse with a $750m ad spend, Rex Gelb founded Summit Chase to help the world’s most innovative brands achieve rapid growth.

He’s helped category-defining companies like Ramp, Vercel, and Reddit break through growth plateaus and turn paid media into a high-velocity revenue driver, not just a source of clicks.

What you can expect from this session:

- The HubSpot Scaling Framework: The step-by-step evolution of a global B2B ad program across 15+ countries and 6 languages.

- Breaking Growth Plateaus: How to identify the "stalling points" in your account and the specific levers needed to unlock the next level of scale.

- The 90% Rule of Failure: Why most B2B campaigns fail and how to build an experimentation engine that identifies winners with surgical precision.

- Platform Synergy (Google, Meta, LinkedIn): How to balance your budget across platforms to optimize for pipeline and LTV rather than vanity metrics.

- Hands-on Strategy for B2B & SaaS: Real-world tactics for using intent-based data to drive meaningful business growth for complex professional services.

Follow Rex Gelb on LinkedIn: https://www.linkedin.com/in/rex-gelb-43445b1b/

Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/

Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.

To stay updated on all things Dreamdata and B2B go-to-market:

👥 Follow us on LinkedIn: Dreamdata

💬 Join Our Community on Slack: Dreamdata Community

🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review.

🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io