Social Impact Business

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over 50 countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.

Muhammad Yunus, the practical visionary who pioneered microcredit and won the 2006 Nobel Peace Prize for his world-changing efforts, here develops his revolutionary new concept that promises to redeem the failed promise of free enterprise: social business.

While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember 20 years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children?

Every day, you have an opportunity to use your voice to have a positive impact - at work or in your community. You can inspire and persuade your audience - or you can distract and put them to sleep. Nervous, rambling robotic - these presentation styles can ruin a talk on even the most critical topics. And with each weak performance, career prospects dim. To get ahead and make an impact, you need to deliver well-crafted messages with confidence and authenticity. You must sound as capable as you are.

Do you want to become an exceptional nonprofit leader? You have a vision, you have a mission, and you have a burning desire to do good in the world. But that’s it. Starting a nonprofit seemed like the right thing to do but it hasn’t turned out to be that simple. Your skills are in driving social change, not in managing people, finding donors, and all the administrative headaches that come with running a business. But it’s ok. All of these challenges are solvable and shouldn’t hold you back from fulfilling your purpose.

Business communications expert Phil Harkins helps Fortune 500 companies drive growth and increase productivity with his proven strategies. Now, this updated edition of his communications classic provides the insight and expertise you need to seize the competitive edge in your own industry.

Corporate Social Responsibility (CSR) refers to the integration of social and environmental concerns into business operations and interactions with stakeholders. It encompasses a wide range of activities, including fair labor practices, environmental sustainability initiatives, community engagement, and ethical governance. Essentially, CSR represents a company's commitment to conducting business in a manner that is ethical, sustainable, and beneficial to society as a whole. In today’s business landscape, CSR has become an essential component of corporate strategy. The growing awareness of...

Morgan Simon is an investment professional who works at the nexus of social finance and social justice. In Real Impact, she teaches us how to get it right, leveraging the world's resources to truly transform the economy. Over the past 17 years, Simon has influenced over $150 billion from endowments, families, and foundations. In Real Impact, Simon shares her experience as both investor and activist to offer clear strategies for investors, community leaders, and entrepreneurs alike. Real Impact is essential listening for anyone seeking real change in the world.

With more than a decade of success bringing companies and organizations together to the benefit of both, Tynesia Boyea-Robinson is an expert in helping business leaders and managers leverage social impact for increased business profits. In The Social Impact Advantage, she offers tools, resources, and insights to help you successfully navigate the modern business climate in an authentic way.

For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability.

Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices popularized by best seller The Lean Startup that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal-achieving radically greater social good.

Hands shaking? Mind blank? That familiar dread before speaking to a crowd? You're not alone – 75% of people share that fear. But what if speaking to THOUSANDS could feel as natural, as connecting, or talking to ONE trusted friend? This isn't about some rare, inborn talent. Many legends, from Gandhi to Buffett, battled intense shyness. They didn't avoid the stage; they discovered how to own it, and so can you. This guide provides strategies to conquer fear, connect with your audience, and see public speaking as an opportunity to reach, motivate, and inspire.

An essential guide to digital marketing for any social enterprise, business trying to do good, or non-profit. Discover how to use digital marketing to get a better return on your marketing dollar, increase your profits, and improve your business's positive impact. If you are not sure if your website is good enough, have an expert tell you that every business needs to be on social media, or have run online advertising and are unsure if it worked - this book is for you. If you want to reach more people and get better results without spending a fortune - this book is for you. If you are unsure...

How you create a legendary school starting tomorrow. Have you ever wondered, why didn’t they teach me about this in school?

Communicating with Mastery provides listeners with a rich treasure trove of frameworks and tools for leadership communication as developed and taught over the past decade at Stanford's Graduate School of Business. Designed for the business leader on the go, it provides you quick access to helpful approaches to vexing communication problems leaders face today in speaking and writing to various audiences.

I have taken many students from feeling confused and doubtful to clear and confident. One of my students got working with me shortly after starting his podcast. Within his first six months, he had over 30,000 downloads! In Podcasting Marketing, you'll discover how to organically grow your subscribers in the thousands; how to use social media to grow your listeners on autopilot through positive ecosystems; 11 tricks to skyrocket engagement in your community; how to optimize your podcast for growth with analytics; and more.

Traditionally, an entrepreneur develops a detailed plan, finds money to fund it, and then pursues it to its conclusion. But conditions can change drastically at any point - you can end up locked into a process based on now-obsolete assumptions. The lean startup is all about agility and flexibility. Its mantra is "build, measure, learn": create small, experimental initiatives, get real-world feedback on them quickly, and use that data to identify what works and discard what doesn't. And then test some more.

In From Ideas to Impact, Michael Sheldrick delivers an inspiring and insightful discussion on how to implement social impact by driving policy change.

Data has never been more important to your success than it is today, yet you are surrounded with data you can’t trust and the overwhelming burden of fixing it. Everyone deserves data that helps - not hurts - their organization. This book is a must-listen for anyone tasked with solving data problems...or anybody who needs their efforts to succeed. Inside, you will find a precise definition of data value and why you should always focus on maximizing it, how to build early momentum with the Simple Virtuous Cycle, and more.

Leadership is hard and can be overwhelming. We get triggered, hijacked and derailed under pressure. We overreact. We say something we regret. Sometimes we don’t say what we should. We struggle to recover. We feel perplexed by the emotional and relational complexities of leadership. We wonder whether we’re doing the right things in the right way.