Marketing Essentials

This bundle provides the essential hacks and secrets to establishing a successful online presence, from understanding YouTube algorithms to optimizing website rankings and driving organic traffic. With this guide, you will learn to create engaging content that hooks and sells, make money as a video influencer, use hashtags effectively to build an influential Instagram presence and leverage the unique features of TikTok and Twitch to monetize content.

An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of marketing. The goal of this book is to provide a clear and concise overview of key frameworks and models that are essential for developing effective marketing strategies, making it an ideal resource for students, entrepreneurs, managers, and educators. Written in a crisp and easy-to-read format, the book covers a wide range of topics, including branding, product development, pricing strategies, and more. Besides covering the core marketing concepts, we show you how to leverage the ...

Whether you're a complete beginner in need of an A-to-Z value investing primer, an experienced investor looking to expand and fine-tune your repertoire of value investing skills, or an individual or institutional investor looking to identify the best money managers, this audiobook is for you. Authors John Heins and Whitney Tilson have brought together the collective wisdom of today's most successful value investors and distilled it into a series of actionable lessons you can put into practice right away.

Channels of communication are frequently clogged, and reaching your target audience is more difficult than ever. If you’re looking for a pat on the back about how wonderful your product is, then this isn’t the book for you. But if you want to be serious about marketing your product and achieving tangible results, then keep listening. This book will give you some of the answers you need. Download your copy today and discover how to leverage both traditional and cutting-edge methods—including AI—to effectively market your product in a highly competitive digital landscape.

Not sure what to post on social media? Struggling to come up with fresh content ideas? This audiobook can help! Turning social likes into real cash takes time, consistency, and laser-focused strategy. But finely tuned tactics are only half the battle. The other half? Creating content that your audience will absolutely love.

In the rapidly changing world of digital marketing, keeping up with the latest trends and technologies can seem daunting. However, the key to success in this dynamic environment is to understand not only what is changing, but also why. Digital Marketing for Beginners 2024 offers a solution to this problem. Created by a team of digital marketing and data analytics experts, this book is an essential resource for those who want to stay competitive and up-to-date. It guides you through the unique challenges and opportunities of digital marketing in 2024.

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals. With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople and executives, then provides tips to help you achieve the opposite results.

Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

Investing for the first time can be intimidating. In easy-to-understand language, Stock Market 101 provides the groundwork needed to begin building knowledge on the stock market. It cuts out the boring explanations of basic investing, and instead provides hands-on lessons that keep you engaged as you learn how to build a portfolio and expand your wealth. Full of basic definitions and real life examples, Stock Market 101 will alleviate any uneasy or overwhelmed feelings during your first steps toward your investment goals.

Stock Market Basics: Essential Core Concepts in Technical Analysis for Trading Stocks, Options, Futures, and Forex Are you ready to master the art of technical analysis and confidently read stock charts? Do you know how to identify the HTF DOL and enter your trade on a MSS after a liquidty sweep with confirmation with a 6 R:R? Do you even understand what I even said? Before diving into advanced trading strategies, it’s crucial to build a solid foundation. In this first foundational book, "Stock Market Basics" is your step-by-step guide to understanding the essentials of chart reading, ...

The perfect roadmap to effective trading for investors and traders from all walks of life, How to Be a 20-Minute Trader is an essential resource towards making money in the markets without leaving your cash at risk for more than a few minutes at a time.

Learn the laws of branding in the branding bible: The 22 Immutable Laws of Branding. Brilliant, bold, and mercifully brief, this is the definitive work on branding, distilling the complex principles and theories espoused in other long-winded, high-priced professional marketing tomes into 22 quick and easy-to-listen-to vignettes.

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

It may seem that day trading is only for savvy investors who know the ins and outs of the marketplace—but it doesn’t have to be. All it takes is the right information and staying on top of the market. Day Trading 101 simplifies all the terms, strategies, and processes involved in day trading, helping even the novice investor find financial success. With information on recognizing trading patters, mastering trading options, keeping tabs on the market, establishing strategies to make the most profit, and understanding trading lingo, this guide can get you on track to becoming a smart investor.

Ready to turn your dream into a real business—without the guesswork? The Essential Guide to Small Business by Trevor Sheehan is your all-in-one roadmap to planning, launching, and growing a business that aligns with your passion, purpose, and lifestyle goals. Whether you're just starting out or finally ready to take your side hustle full-time, this guide cuts through the overwhelm with clear steps and practical advice from an entrepreneur who's been there—and helped build a $40M company from a garage startup. Inside you'll discover how to: ✅ Clarify Your Vision: Uncover your passions ...

HAVE YOU EVER WANTED TO WRITE A BESTSELLING CHILDREN’S BOOKS, BE ANOTHER J.K. ROWLING? Let this experienced children’s writer show you how You can attain Your Dream! Multi-Award-Winning Middle Grade Author Mariko Tatsumoto reveals the truth about why the highest-selling Adult Book authors like John Grisham, James Patterson, and Rick Riordan are writing Middle Grade Novels. These authors are selling their kids’ books like gang-busters. Many are being turned into movies. This book will teach you all the basics and the secrets to joining the Red Hot Kids’ Book Market. By the time you ...

If your sales team isn’t producing the results expected, the pressure is on you to fix the situation fast. One option is to replace salespeople. A better option is for you to optimize your performance as a sales leader. In The Sales Manager’s Guide to Greatness, sales management consultant Kevin F. Davis offers 10 proven and distinctly practical strategies, skills, and tools for overcoming the most challenging obstacles sales managers face and moving your team ahead of the pack.

The former EVP of Walt Disney World shares indispensible rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell knows that success in business - any business - depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40-plus-year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the rules for serving customers so well they'll never want to do business with anyone but you.

Writing & Publishing Your Book is an award-winning, step-by-step guide designed specifically for aspiring authors ready to turn their ideas into published works. From developing your concept and organizing your thoughts to polishing your manuscript and choosing the best publishing path, this comprehensive guide covers it all. Author John Ramirez offers clear, practical advice on navigating both self-publishing and traditional publishing, marketing your book, and building a loyal audience. You’ll learn how to develop your manuscript from start to finish, create a compelling author brand, ...

This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. The authors introduce a novel concept called the Circle of Persuasion which offers sales reps a new approach in this potentially tricky process. Along the way, When Buyers Say No details prescriptive steps and even sample dialogues that will instruct and guide sales professionals on how to best cultivate buyer-seller relationships.