Ethical Marketing

An essential guide to digital marketing for any social enterprise, business trying to do good, or non-profit. Discover how to use digital marketing to get a better return on your marketing dollar, increase your profits, and improve your business's positive impact. If you are not sure if your website is good enough, have an expert tell you that every business needs to be on social media, or have run online advertising and are unsure if it worked - this book is for you. If you want to reach more people and get better results without spending a fortune - this book is for you. If you are unsure...

🔥 Stop Chasing Clients. Start Attracting Them Magnetic Marketing: Attract Clients, Command Attention, and Grow Without Chasing Are you done with the hustle, the cold outreach, the complicated funnels that still don’t convert? It’s time to drop the noise—and become a magnet. In Magnetic Marketing, strategist and branding expert Jef Benson delivers a field-tested system that empowers creators, coaches, and entrepreneurs to pull clients in naturally—with powerful messaging, soul-aligned offers, and authentic content that converts. 💡 You’ll discover how to: Speak directly to ...

How Netflix, Tesla, and Amazon Use Psychology to Close 40% More Sales While you're using outdated sales tactics, companies like Netflix, Tesla, and Amazon leverage cutting-edge psychology to dominate their markets. The difference isn't better products - it's understanding how customers truly think and make purchasing decisions. You'll Get: ✅ 50+ real case studies from Netflix, Tesla, Amazon & top brands ✅ Neuroscience-backed strategies that bypass logical resistance ✅ Digital psychology rules for online/social selling ✅ Step-by-step implementation plans you can use immediately ✅ ...

Developed in conjunction with the consultative sales and challenger sales framework, the C.A.R.E. Methodology primarily seeks to alter your mindset and beliefs. This transformation enables you to confidently assist clients in a manner authentic to you while also being comfortable challenging them when it serves their best interests. It’s not so much about tactics, which can often be manipulative if not employed correctly, but rather about adopting a framework.

Too Nice for Sales is a compilation of moments of my life and what those moments taught me about sales techniques. I currently run one of the most successful real estate teams in the country, and our team utilizes the sales approaches found in this audiobook; they are based on Biblical principles. More than 10 years ago, I had a crisis of faith, as I learned how to be a successful salesperson while wrestling with dishonest techniques to make a sale. This audiobook is a deep dive into what I learned during these struggles and core reason my business is a success today.

Stop Shouting. Start Attracting. Discover the Quiet Power of Magnetic Marketing. If marketing has ever made you feel inauthentic, exhausted, or invisible, you’re not alone. Magnetic Marketing offers a radical shift from the noisy, pushy tactics that dominate today's business world. This isn't another book about funnels, hacks, or sales tricks. It's a quiet revolution for service providers who want to attract the right clients with ease, authenticity, and grace. Through thoughtful stories, actionable insights, and a voice that feels like a deep breath in a chaotic marketplace, Kevin ...

Buyer Psychology Blueprint: How to Ethically Hijack Attention, Build Trust Fast, and Get Strangers to Buy From You — Even with a Tiny Audience If your content isn’t converting, it’s not your traffic—it’s your psychology. Most marketers try to sell by shouting louder. Brian Duclos built a six-figure affiliate business by doing the opposite—learning exactly how buyers think, what they want, and what’s stopping them from saying yes. In Buyer Psychology Blueprint, you’ll discover a step-by-step system to grab attention, earn trust, and get sales without hype, manipulation, or ...

When I speak with freelance writers, book authors, and content startups, they mention their challenges with SEO (Search Engine Optimization). They view it as a mysterious topic and are unsure how to apply it practically. They believe it is essential, but what they read does not give them guidance on how to practice. Understanding this pain point inspired me to transform my educational material for SEO into a practical and concise book. After writing 40+ books and helping thousands of freelancers, authors, and startups grow their visibility as a content marketing strategist, I realized that ...

Are you a small business owner overwhelmed by AI hype—but secretly wondering if you’re falling behind? You’re not alone. And you’re not behind. Smarter Not Harder: How Small Business Owners Can Use AI to Work Less, Earn More, and Stay Human is the no-fluff, human-centered guide you’ve been waiting for. Forget the jargon, tech overwhelm, and cookie-cutter prompt packs. This book meets you where you are—with humor, heart, and step-by-step guidance to help you use tools like ChatGPT and other AI-powered systems to grow your business without losing your voice, values, or sanity. ...

"Conquer the Series 24 Exam: Study Guide for the General Securities Principal Qualification Exam" is your comprehensive resource for mastering the Series 24 exam and advancing your career as a General Securities Principal. This study guide covers all essential topics, including supervision of investment banking, trading, and market making activities, managing customer accounts, and overseeing compliance and ethical standards. Each chapter provides in-depth explanations, practical insights, and real-world examples to help you understand and apply key concepts effectively. Designed to build a...

Managers accept the world as it is; movement starters push the boundaries to make it more just, compassionate, and even joyful. We all need to decide: Are we managers or movement starters? Jennifer Dulski, the head of Groups at Facebook, and former president of Change.org, explains how you can...

Welcome to the world of "Ethical Play," a riveting exploration that navigates the reader through the intricate maze of ethics and social impacts in game development. This new eBook takes a step deeper into the gaming universe, delving into details that escape the naked eye. "Ethical Play" starts by planting its roots in the evolution and the importance of ethics in the gaming industry. It confirms the undeniable truth - video games indeed make a significant social impact, disclosing the uncharted territories where art, ethics, technology, and society collide. Brace yourselves to grapple ...

Unlock the Power of AI and Transform Your Small Business! In today's fast-paced digital world, standing out in the competitive marketplace requires more than just hard work and dedication. Discover how to propel your small business to the forefront with "The AI Advantage for Small Businesses." This comprehensive guide reveals the untapped potential of artificial intelligence and how it can revolutionize the way you run your business. Begin your journey with a crystal-clear understanding of AI fundamentals and its pivotal role in the modern economy. Learn why embracing AI is not just ...

Unlock the covert world of high-impact, low-cost marketing with "Stealth Success," the groundbreaking eBook that is set to redefine the way you approach your marketing strategy. Within these digital pages lies a treasure trove of innovative ideas and tactics that promise to infuse your campaigns with that elusive 'wow' factor, without breaking the bank. Are you ready to learn the secret language of Guerrilla Marketing? Step inside a realm where the essence of surprise provides a backbone to campaigns that resonate deeply and persist in the minds of your audience. Imagine, strategies that ...

Transforming Digital Engagement with AI: Leveraging ChatGPT for Effective Social Media Strategies is a comprehensive and in-depth guide that unveils the groundbreaking potential of the AI-powered language model, ChatGPT, in the domain of social media marketing. In the fast-evolving digital landscape, this book serves as a crucial tool for businesses aiming to innovate, capture audience attention, and significantly amplify their market impact. This exhaustive guide takes readers on a compelling journey through the intersection of artificial intelligence and social media marketing, shedding ...

AI is everywhere, in every industry, all over social media, even right in your own home. There is no escaping it – artificial intelligence is reshaping our everyday lives. As a college student, it can be tricky to decide what’s okay and what’s not, what’s real and what’s not, and to guess the course of the future. That’s where this guide comes in. If you’re wondering what impact AI might have on education, careers, or even society, the look no further. You’ll discover: The remarkable benefits and ethical challenges of AI How AI is revolutionizing learning and research, ...

Wallet Activism challenges you to rethink your financial power so can feel confident spending, earning, and saving money in ways that align with your values.

Unveil the transformative journey of "The Conscious Enterprise" – a landmark eBook that invites you to discover the harmony between business agility and social responsibility. This guide is poised to redefine success, reshaping the conventional ideologies of profit and progress into a symphony of sustainable measures and ethical practices. Imagine a world where the corporate sector flourishes alongside the community it serves, where every decision is infused with a deeper sense of purpose. "The Conscious Enterprise" offers an unprecedented odyssey into the heart of modern business and the...

With over $150 in additional online resources, this is the book you've been waiting for. Tailored specifically to those in "party plan" direct selling businesses, Social Media for Direct Selling Representatives is the first volume in a series of books to help you accelerate your business using social media marketing as a vibrant part of your overall marketing plan.

Begin your journey into the world of success amplification with "Amplify Your Success," the perfect eBook guide to mastering, marketing and monetizing your Discord server. Your adventure starts with a deep understanding of the fundamentals of Discord, its history, the essentials of server setup and management, and the vital role of an administrator. As you flip through the chapters, the concepts of diversifying your income streams unfold, guiding you seamlessly through traditional and creative revenue modes. In this power-packed volume, advertising takes the center stage, introducing you on...