Business English Writing

“Who else wants to write a book this weekend?” It’s easier than you think! Best-selling author Vic Johnson actually wrote this book in a weekend to prove how easy it is. And he gives you step-by-step detail of everything he did, including the resources he uses to turn out content-rich books in no time at all. How to Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time.

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

English Grammar Rules You Must Know is the only book you will ever need to learn about the English language. You will learn all about nouns and verbs, adjectives and adverbs, punctuation, synonyms and antonyms, and more, in addition to writing paragraphs and composing essays across various contexts - from casual settings to professional environments. So, take note of this book, as it is the only one you will ever need to answer all your questions about the English language and grammar. Buy this book now, and get started on your new path to mastering the English language.

Knowing your audience will help you to organize your material so that it has the best chance of being read and understood. Put yourself in your reader’s shoes - listen, and you will be better received. This book will show you how to write business messages clearly, concisely and simply. It will encourage you to write conversationally, the way you talk, and to write with humanity; that is, from one person to another.

Want to write business marketing emails that stand out in readers' crowded inboxes enough to actually get opened? How about writing promotion announcement emails that entertain readers (so they eagerly watch for more of your emails), endear them to you (so they shout your praises from the rooftops), and, when all is said and done, generate a boatload of product/program/service sales? And let's not forget brainstorming the best email subject lines for getting readers pumped to open your emails. It's possible when you master the 5 steps to writing persuasive emails that get noticed, spark ...

In this collection of Jeff Bezos' writings - his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas - you'll gain an insider's view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Discover the secrets of written persuasion!

Launch With Words: The Small Business Owner’s Guide to Blogging By Bridget Willard Your website is more than just a place to list your services—it’s your digital storefront, your credibility builder, and your best marketing asset. Yet, so many small business owners struggle to keep it updated. What if blogging didn’t have to be so hard? In Launch With Words, marketing expert Bridget Willard shares practical strategies and real-world insights from small business owners, writers, and marketing professionals who understand the struggles of content creation. Through engaging podcast ...

Are you a small business owner overwhelmed by AI hype—but secretly wondering if you’re falling behind? You’re not alone. And you’re not behind. Smarter Not Harder: How Small Business Owners Can Use AI to Work Less, Earn More, and Stay Human is the no-fluff, human-centered guide you’ve been waiting for. Forget the jargon, tech overwhelm, and cookie-cutter prompt packs. This book meets you where you are—with humor, heart, and step-by-step guidance to help you use tools like ChatGPT and other AI-powered systems to grow your business without losing your voice, values, or sanity. ...

There is only one Wright Thompson. He is, as they say, famous if you know who he is: his work includes the most-read articles in the history of ESPN (and it's not even close) and has been anthologized in the Best American Sports Writing series ten times, and he counts John Grisham and Richard Ford among his ardent admirers. But to say his pieces are about sports, while true as far as it goes, is like saying Larry McMurtry's Lonesome Dove is a book about a cattle drive.

I show you my experiences selling 100,000 copies of my own children’s books to help you master: - Social Media and Advertising - Increasing Visibility - Book Prices and Profits - And Much More! I left my job in 2018 because I made more money writing and self-publishing children's books (picture books, chapter books, middle grade novels) than working full time for someone else. I wanted to write books from home full time for years but was stuck in a life working for other people. Determined to change my life, I set out on a path to live the one I always imagined for my family. I tell you ...

What if you could build a multi-million-dollar software business—without ever coding a single line? The SaaS Code reveals a proven, step-by-step system to create, scale, and sell a subscription-based software business that generates predictable, recurring income. Inside this book, you’ll learn: ✅ How to launch a profitable SaaS business in 30 days—without building software from scratch ✅ The $97 Golden Rule—why this pricing model maximizes revenue and customer retention ✅ The Automated Lead Engine—how to get paying users on autopilot with paid ads ✅ How to upsell high-...

Best-selling social historian Charles Murray has written a delightfully fussy - and entertaining - book on the hidden rules of the road in the workplace - and in life - from the standpoint of an admonishing, but encouraging, workplace grouch and taskmaster. Why the curmudgeon? The fact is that most older, more senior people in the workplace are closet curmudgeons. In today's politically correct world, they may hide their displeasure over your misuse of grammar or your overly familiar use of their first name without an express invitation. But don't be fooled by their pleasant demeanor....

In today's fast-paced, competitive business environment, we all need to communicate clearly and use our time productively. Even seasoned writers will find tips, tools, and ideas in this book that can improve the quality - and reduce the quantity - of email in the workplace. This book will help you write concise, clear emails that advance your business needs.

This entertaining and sharply written guide - for both beginners breaking into comedy and professionals seeking to improve their sets and advance their careers - examines the work of great comedians such as Louis C. K., Jerry Seinfeld, Eddie Izzard, Moms Mabley, Hannibal Buress, Sarah Silverman, Richard Pryor, and more as a means of illustrating the most important techniques of performing and writing stand-up.

The Prompt Recipe: A Practical Guide to Prompt Engineering and AI Interaction Unlock the full potential of AI tools like ChatGPT—without guesswork, gimmicks, or copy-paste hacks. If you’ve used generative AI, you’ve seen both its promise and its pitfalls. Sometimes it delivers exactly what you need. But more often, the results feel generic, vague, or off-target. The problem isn’t the tool—it’s how we’re using it. This book introduces a powerful idea: a great prompt isn’t a magic formula, it’s a thinking strategy. Whether you're a consultant, entrepreneur, marketer, manager...

In this book, you will be learning how to communicate effectively in English in a professional context. You will be expanding your English vocabulary, improve your ability to write and speak in both social and professional interactions, and learn terminology and skills that you can apply to business negotiations, telephone conversations, written reports, emails, and presentations. This book is written to bridge the gap between the general English and the specialized business English that you need for career advancement.

For the last several years Adm. James Stavridis and his co-author, R. Manning Ancell, have surveyed over 200 active and retired four-star military officers about their reading habits and favorite books, asking each for a list of titles that strongly influenced their leadership skills and provided them with special insights that helped propel them to success in spite of the many demanding challenges they faced. The Leader's Bookshelf synthesizes their responses to identify the top 50 books that can help virtually anyone become a better leader.