Behavioral Insights

Master the psychology of decision-making and outsmart the cognitive biases secretly controlling your money and career. Instead of acting like perfectly rational calculators, humans are messy, emotional, and driven by hidden social pressures. Perfect for your morning commute, this...

In this revolutionary guide, Stanford University Professor and international bestselling author of inGenius adopts her popular course material to teach everyone how to make imaginative ideas a reality. As a leading expert on creativity, Tina Seelig has continually explored what we can each do to...

A Practical Guide to Writing Measurable, Ethical, and Defensible Treatment Plans Treatment planning is one of the most challenging and most misunderstood skills for emerging therapists. Graduate programs often teach what a treatment plan is, but far less attention is given to how to write plans that are clinically sound, client-centered, measurable, and defensible in real-world practice. Treatment Planning for Emerging Therapists bridges that gap. Written specifically for counseling students, interns, and newly licensed professionals, this book provides a clear, step-by-step framework for ...

This program includes a preface read by the authors. Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time, top-level Amazon executives. Colin started at Amazon in 1998; Bill joined in 1999. In Working Backwards, these two...

In business, the right behaviours matter. But getting it right is tricky. Even when we acknowledge the need to change what we do and how we do it, life has a habit of getting in the way, upsetting even the best-laid plans. And just how do we manage those situations that can provoke even the most...

Uncover the psychological shortcuts that shape every decision you make – and learn how to use them in business. Voted #1 in the BBH World Cup of Advertising Books Winner of the Sales and Marketing Category at the Business Book Awards Before you can influence decisions, you need to understand...

Somewhere along the way, many of us learned how to survive, but forgot how to truly live. What if the version of you that helped you survive is now keeping you from being fully known and loved? Sarah Jakes Roberts reveals how perfectionism, performance, and self-protection become armor and shows...

Based on the chart-topping Business Wars podcast, stories and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble...

Blending humor and behavioral economics, the New York Times bestselling author of Predictably Irrational delves into the truly illogical world of personal finance to help people better understand why they make bad financial decisions, and gives them the knowledge they need to make better ones...

If you’ve ever struggled with depression or know someone who has, take heart: mindfulness practice is a simple, powerful way to naturally break depression’s self-perpetuating cycle. With The Mindful Way Through Depression, four leading researchers present insightful lessons drawn from both...

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as...

This audiobook is narrated by an AI Voice. In a time when targeted violence, stalking, radicalization, and mass harm can feel unpredictable, Predators, Posers, and Pained Personalities offers a practical counterpoint: we may not be able to predict who will commit violence, but we can recognize...

When planning for the future we often ask, “What will the economy be doing this time next year?” Or, “What will be different ten years from now?” But forecasting is hard. The important events that will shape the future are inherently unpredictable. Instead, we should be asking a...

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace is an accessible and unique approach to implementing the many lessons of behavioral economics in your own leadership strategy. You’ll explore how and why your team members often don’t make rational decisions ― and why that can be a good thing.

In "Health Psychology: Integrating Mind, Body, and Wellness," Ali Muattar presents a comprehensive exploration of the interconnections between psychological factors and physical health. This third edition offers updated research, practical strategies, and real-life examples that illuminate the role of psychology in promoting holistic well-being. Ali delves into the fundamental principles of health psychology, offering readers a deep understanding of how thoughts, emotions, and behaviors influence health outcomes. Through evidence-based interventions and integrative approaches, he ...

Peter Bregman, author of the Wall Street Journal bestseller 18 Minutes, offers strategies to replace energy-wasting, counter-productive habits that commonly derail us with truly effective ones. The things we want most—peace of mind, fulfilling relationships, to do well at work—are...

The killer left no fingerprints. No witnesses. No motive. But behavior always leaves a trail. Step inside the minds of criminals, and the experts trained to catch them. In this gripping collection of true crime stories where psychology becomes the ultimate investigative tool. True Crime & Human Psychology delves into real unsolved cases, chilling cold cases, and breakthrough moments where criminal profilers uncovered what others had missed. From serial offenders to outliers, cult leaders to mission-driven killers, each chapter reveals how behavioral science, victimology, and human intuition...

In "Developmental Psychology: Nurturing Growth and Understanding Behavior," Ali Muattar offers a comprehensive exploration of the various stages of human development, from infancy to adulthood. This third edition presents updated research, practical applications, and insightful theories that highlight the mysteries of psychological growth. Ali looks into the foundational theories of developmental psychology, providing readers with a deep understanding of how individuals evolve physically, cognitively, and emotionally over time. Through engaging narratives and real-life examples, he ...

In "Child Psychology: Nurturing Healthy Development and Well-being in Children," Ali Muattar provides a comprehensive guide to the principles, practices, and applications of child psychology. This third edition offers updated research, practical insights, and real-world examples that empower parents, educators, and caregivers to support children's healthy development and well-being. Ali delves into the complex nature of childhood, offering readers a deep understanding of how psychological factors shape children's cognitive, emotional, and social development. Through evidence-based ...

What if the next stage of your growth didn't require doing more, just deciding better? Getting Everything You Can Out of What Comes Next is the strategic evolution of Jay Abraham's classic Getting Everything You Can Out of All You've Got, shifting the focus from maximizing what you have to multiplying what comes next. This is not a “work harder” playbook, motivational theory, or tactical noise. It's a decision-focused guide to why certain moves trigger powerful chain reactions, why others cancel out even when done well, and how high-performing companies consistently choose actions that ...