Behavioral Finance

Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.

A detailed guide to overcoming the most frequently encountered psychological pitfalls of investing. Bias, emotion, and overconfidence are just three of the many behavioral traits that can lead investors to lose money or achieve lower returns. Behavioral finance, which recognizes that there is a psychological element to all investor decision-making, can help you overcome this obstacle.

Named one of Financial Times’s Best Books of 2025, that bestselling author Tim Hartford called "fun" and "nerdy in the best way" Nobel Prize winner Richard H. Thaler and rising star economist Alex O. Imas explore the past, present, and cutting-edge future in behavioral economics in The...

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

In The Behavioral Investor, psychologist and asset manager Dr. Daniel Crosby examines the sociological, neurological, and psychological factors that influence our investment decisions and sets forth practical solutions for improving both returns and behavior. Listeners will be treated to the most comprehensive examination of investor behavior to date and will leave with concrete solutions for refining decision-making processes, increasing self-awareness, and constraining the fatal flaws to which most investors are prone.

Break Free from the Saver Mindset, Unlock Your Best Years, and Stop Hoarding Joy If you’ve accumulated a well-funded retirement account and ever hesitated to book the trip, buy the toy, or splurge on the once-in-a-lifetime experience because “it’s not the responsible thing to do”—this book is your permission slip and your battle cry. You did the hard part. You saved. You sacrificed. You made it to retirement with a nest egg and a bucket list. But if your portfolio is growing while your best years are shrinking, something’s gone very wrong. This is not another book about ...

Day trading tests more than your strategy—it tests your psychology. Day Trading Psychology explores the mental patterns that can disrupt execution, from bias-driven decision-making to emotional escalation during volatile sessions. Max Koren presents practical, process-focused frameworks to help readers build stronger standards, improve discipline, and reduce rule-breaking under pressure. You’ll learn how to: Spot common mental traps and bias patterns Respond to FOMO, revenge trading, and tilt more effectively Strengthen your routine for planning, execution, and review Build habits that ...

The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational “A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the...

Whether you're mired in loss aversion, suffer from anchoring bias, or you're sorting your portfolio into various mental accounts, investor biases will prevent you from maximizing your wealth. But you can learn to challenge your own biases and prevent costly investment errors! In Behavioral Finance and Your Portfolio, veteran investor and advisor Michael M. Pompian delivers a thorough grounding in the most important investor biases you're likely to encounter when making crucial investment decisions. 

You earn six figures. Why does your wealth feel stuck? The lie? Wealth is arithmetic. The truth? 80% of your financial outcomes are dictated by primal brain wiring—biases that trigger panic sells, lifestyle creep, and stalled compounding. High-achievers like you know the math: low-cost indexing, emergency funds, debt triage. But when markets dip or peers flaunt wins, logic crumbles. You're not undisciplined—you need a Behavioral Firewall. Mastering the Money Mindset is your evidence-based OS upgrade. Backed by Kahneman’s Prospect Theory and decades of cognitive research, this manual ...

The guru to the gurus at last shares his knowledge with the rest of us. Nobel laureate Daniel Kahneman's seminal studies in behavioral psychology, behavioral economics, and happiness studies have influenced numerous other authors, including Steven Pinker and Malcolm Gladwell. In Thinking, Fast...

Unlock the Power of Behavioral Finance and Make Smarter Investment Decisions! Investing isn't just about numbers and charts—it's deeply influenced by human psychology. The Psychology of Investing: Overcoming Biases and Making Smarter Decisions reveals the hidden psychological forces that shape your financial choices and offers strategies to harness the power of behavioral finance. This comprehensive guide provides the tools and insights you need to enhance your investment strategy and make more rational, informed decisions.What You’ll Discover Inside: Understanding Cognitive Biases: ...

“Entertaining and informative. Desai takes us on a journey through the fundamentals of finance, from asset pricing to risk and risk management, via options, mergers, debt, and bankruptcy."- John Lanchester, The New Yorker "A fascinating new perspective on modern finance," --Oliver Hart, 2016...

Money Psychology – Behavioral Finance – Personal Finance – Financial Mindset – Emotional Spending – Cognitive Biases – Money Habits – Self-Improvement Why do intelligent people make money decisions they later regret? Why can fear, comparison, shame, or excitement overpower even the best financial advice? Money Psychology Made Easy reveals the invisible forces shaping the way you earn, spend, save, borrow, invest, and think about security. Across four accessible books, this complete collection shows that financial behavior is rarely just about numbers. It is also about memory, ...

A searing exposé of the new tools of corporate profiteering and a field guide to the deceptive tactics companies are using to cheat consumers out of their money—and how we can get ahead of them—from a leading voice in economic policy and executive director of a corporate watchdog think tank...

Professor Meir Statman, established thought leader in behavioral finance, explores how life well-being, the overarching aim of individuals in the third generation of behavioral finance, is underpinned by financial well-being, and how life well-being extends beyond financial well-being to family, friendship, religion, health, work, and education.

Economics is a subject that is highly relevant to our everyday lives. In the past three centuries, our understanding of economics has been instrumental in lifting the bulk of humanity out of abject poverty and a life that was nothing but nasty, brutish, and short. The study of economics started with the Industrial Revolution in the mid-1700s. Suddenly there were factories. Entrepreneurs organized labor, machines, and power to manufacture products. These large-scale enterprises took investment money (capital) to create. The first person to understand what was going on and put it on a ...

This essential collection brings together two powerful guides, Master Your Money Mind and Master Behavioral Finance, creating a roadmap to financial mastery. These books uniquely bridge the understanding of human psychology, practical financial strategies, and comprehensive investment knowledge. Master Your Money Mind contains the core of personal financial challenges, from managing debt to understanding income allocation and developing resilience in the face of financial obstacles. By breaking down practical rules like the 50/30/20 guideline, compounding principles, and effective debt ...

The Wall Street Journal's award-winning business reporter unveils the bizarre and sinister story of how a math genius named Tom Hayes, a handful of outrageous confederates, and a deeply corrupt banking system ignited one of the greatest financial scandals in history. In 2006, an oddball group of...

NATIONAL BESTSELLER Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result in “the ultimate guide to thinking about risk” (Charles Duhigg, author of The Power of Habit). “A big favorite among...