Authority Marketing

If you are an entrepreneur, CEO, or professional who is frustrated with the traditional approach to marketing, and you want to grow your business and make a bigger impact, this book will teach you how to use the "Authority Marketing System" to create a clear and trackable blueprint to shift yourself from a commoditized expert to a highly visible authority.

The #1 New York Times bestselling author of Never Eat Alone redefines collaboration with a radical new workplace operating system in which leadership no longer demands an office, an official title, or even a physical workplace. “An actionable methodology for any team to thrive during the...

The Authority Advantage gives you the step-by-step blueprint to build thought leadership focused on impact, not ego to accelerate trust.

Smith - "Before God could bring me to an amazing place of His Authority and Power He has broken me a thousand times. I have wept, I have groaned, I have travailed many a night until God broke me. It seems to me that until God has mowed you down you never can have this longsuffering for others. We can never have the gifts of healing and the working of miracles in operation only as we stand in the divine power that God gives us and we stand believing God, and having done all we still stand believing."

The Authority Gap provides a startling perspective on the unseen bias at work in our everyday lives, to reveal the scale of the gap that still persists between men and women. Would you believe that female US Supreme Court Justices are interrupted four times more often than male ones...96 percent of the time by men? Marshalling a wealth of data with precision and insight, and including interviews with pioneering women, Mary Ann Sieghart exposes unconscious bias in this fresh, feminist take on how to address and counteract systemic sexism in ways that benefit us all.

Dive into the mysteries of Area X, a remote and lush terrain that has inexplicably sequestered itself from civilization. Twelve expeditions have gone in, and not a single member of any of them has remained unchanged by the experience - for better or worse.

Are you a consultant, coach, or industry expert looking to amplify your voice and solidify your position as a thought leader? Beyond mere traffic generation, your email newsletter is your most powerful tool for cultivating a loyal following and demonstrating unparalleled expertise. This isn't about sales funnels; it's about building an engaged community. 'The Authority Newsletter Blueprint' provides a strategic roadmap for crafting content-rich emails that resonate deeply with your audience. Discover how to move beyond basic email tactics to curate compelling narratives, share profound ...

Looking for a simple, effective and modern approach to market your business? Traditional SEO is dead, SEM costs keep increasing, everyone is overloaded with content and social media is too overcrowded. The fact is, in today's world of constant distractions, most business owners struggle to get their marketing messages heard. Authority Content provides a simple process that any company can use to break through the noise. It doesn't matter whether you're the owner of a retail shop, financial advisor, swimming pool manufacturer or an inventor with an ingenious product - this powerful strategy ...

In the age of social media as personal television, it's not about being the best at what you do, it's about being the best at getting the right people to see it. Guru, Inc. reveals how to position yourself as the go-to authority in your niche and build a personal media company that turns attention into influence, trust, and revenue.

While you may already be sick of the phrase "thought leader", the truth is, there aren't that many of them in our industry. Thought leaders don't write content that any other agency could claim. Thought leaders don't write about anything and everything, and thought leaders don't compete on price. Experts are afforded the highest level of confidence and trust because they have a depth of knowledge that can't be denied or easily replicated. Why wouldn't we capitalize on that? Agencies are at the cusp of a huge shift. You can own an authority position that will future-proof your agency.

Public speaking has been around for centuries, and today, motivational speaking is as popular as ever. And, like a motivational speaker, you can also inspire an audience - to open their wallets and give you money! In Speak to Sell, marketing wizard Dan Kennedy shares his secrets.

"A results getting tour de force. This is simply the best book on email marketing I have ever read." Howard Lothrop Email Persuasion: The Step-By-Step Guide to Attracting More Clients and Winning More Sales With Email Marketing Business fads come and go, but Email Marketing has consistently outperformed all other marketing strategies. In Email Persuasion, marketing expert Ian Brodie reveals the techniques that are working right now to allow professionals and small businesses to connect with potential clients, build trust-based relationships and generate more sales through email. Inside the ...

When a strong message must be communicated, keeping it clear and concise is the way to go, but for those who may find themselves struggling to compress their thoughts into such a small amount of content, I recommend placing their thought-leadership content on strategic platforms to enhance trust-building. We must be seen as the trusted advisor because of where our thought-leadership content is being seen!

You didn’t lose your power when you left corporate. But you may have lost the scaffolding that once made it obvious. The Authority Architect is a decisive, no-fluff guide for women who have led high-stakes teams, built impossible turnarounds, and now find themselves underestimated in the open market. You’re not starting from scratch. You’re starting from proof. But that proof needs structure. In this book, Betsy Tong—a multi-time best seller and Fortune 500 leader turned authority strategist—offers a system for converting your hard-won credibility into clear offers, visible value,...

Anyone who really knows product marketing understands the tremendous value it adds to organizations, but not enough people seem to get it, which can make it notoriously hard for product marketing managers to get the recognition they deserve. Product Marketing Misunderstood helps you apply the tools of your own trade to your job—positioning, messaging, research, personas, and more—helping your entire organization value what you do. This guide arms you with the tools you need to show colleagues past, present, and future that product marketing lies at the heart of your company.

#1 International Bestseller #1 Amazon Bestseller in Educational Professional Development #1 Amazon Bestseller in Occupational & Organizational Psychology #1 Amazon Bestseller in Nonfiction Writing Reference #1 Amazon Bestseller in Two-Hour Education & Reference Short Reads #1 Amazon Bestseller in Business Etiquette #1 Amazon Bestseller in Psychology Marketing Communications #1 Amazon Bestseller in Q&A Reference #1 Amazon Hot New Releases Nonfiction Writing Reference #1 Amazon Hot New Releases Two-Hour Education & Reference Short Reads #1 Amazon Hot New Releases Question & Answer Reference ...

The Conquer the Exam in Under 90 Minutes series is the original audiobook-first solution for vocational and licensing tests. Each guide delivers a concise, blueprint-driven review that focuses on clarity and efficiency, helping candidates master essential concepts without wasting time on filler. This book is designed specifically for the Texas Managing General Agent (MGA) Exam, administered under the authority of the Texas Department of Insurance and Pearson VUE. Unlike generic “all-purpose” insurance books, this guide is mapped directly to the Texas Candidate Handbook and covers every ...

"Step Up and Stand Out: Publish a Book And Become the Authority in Your Market" is the ultimate guide for entrepreneurs, business owners, and professionals who aspire to establish themselves as a recognized thought leader and authority in their field. This book provides a step-by-step roadmap to help you overcome writer's block, choose the right topic for your book, and use your book to promote your brand and attract new customers. With insights into the latest trends in the publishing industry and the most effective marketing strategies for promoting your book, "Step Up and Stand Out" is ...

Discover what 20 successful entrepreneurs say is the one thing that led them from where they were to where they are today—from struggling to make ends meet, living paycheck to paycheck, and feeling defeated…to experiencing what it’s like to have more than enough, doing work they love, and living lives of contribution. Each author-entrepreneur shares vulnerable stories of moving from a place of pain and lack to a place of impact and abundance. Whether you run a brick-and-mortar business, sell physical products online, or coach clients, you will find stories that will inspire you.

The AI Uptake Playbook (The 2026 Edition) How to Build Your Brand to Show Up in LLMs with Emotional Authority What will you say when your boss or client asks how your brand will survive once ChatGPT, Gemini, and Perplexity decide what people see—and buy? In the age of AI search, customers don’t scroll. They ask a question and get one synthesized answer. If your brand isn’t that answer, you’re invisible. The AI Uptake Playbook shows you how to change that. You’ll learn how to make your content choosable—the kind that LLMs trust, quote, and reinforce. Discover how to build “...