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In a competitive market, making a mark as a product maker and establishing a place for your creations in retail spaces can be challenging, which is why I’m bringing you some wholesale strategies when it comes to retailing your products!

With nearly 20 years in the industry, retail expert and shop owner Dana Ayala, is a goldmine for product-based business owners looking to expand their reach into the wholesale market.

Today, Dana is sharing the importance of being organized with your products in the backend of your business, emphasizing the value of promotional materials (particularly lifestyle photos), making the buying and reordering process easy for retailers, and having a unique selling proposition when it comes to having your products on a retailer's shelf.

So, if you are ready to successfully navigate the world of wholesale strategies with Dana’s invaluable insights, press play and let’s do this!

Connect with Dana Ayala

The Yellow Butterfly - https://www.theyellow-butterfly.com/

Instagram - @ theyellowbutterflyboutique

Facebook – The Yellow Butterfly Boutique

Episode Highlights:

• Importance of organized invoices

• How organized product information benefits the retailer

• Should you send your retailer product photos or lifestyle photos

• Importance of standing out among the competition

• How to catch the attention of a retailer

• Overcoming intimidation in approaching retailers

Check out my collection of business resources for women entrepreneurs: https://andeehart.com/resources

Interested in joining the She Sells Differently Coaching Community?

She Sells Differently is a monthly coaching community that brings you a monthly dose of creative sales & marketing trainings for your product-based business to help you increase revenue and maximize profits.

Click the link below to join the waitlist and be the first to know when the doors open next!

https://andeehart.com/membership

Connect with me:

https://andeehart.com

Instagram - https://www.instagram.com/andeehart/

LinkedIn - https://www.linkedin.com/in/andeehart

Email – andee@andeehart.com