Send us a text

Feedback can either be your biggest growth driver—or a total confidence killer. In today’s episode, Andee shares a powerful 3-question filter to help you instantly decide whether feedback is useful or worth ignoring. You’ll also hear a personal story about tough feedback from a dream retailer and how Andee used it to elevate her brand. At the end of the episode, don’t miss a bonus mindset shift that will change the way you handle even the hardest-to-hear critiques.

What You’ll Learn:

· The key difference between constructive feedback and unhelpful criticism

· Why not all feedback (even from loved ones) deserves your energy

· How to check if feedback is fact-based or just fear-based

· A real-world story of how tough feedback helped Andee win more retail accounts

· The bonus mindset shift that turns overwhelm into confident action

If you found this helpful, share it with a fellow product-based business owner who needs a feedback filter upgrade!

Resources & Links

👉🏼 Create your monthly marketing campaigns in under an hour: Product Marketing Bank

👉🏼 Apply for the She Sells Differently Mastermind

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

What if selling didn’t feel sleazy, scary, or self-centered—but instead felt like service? In this empowering episode, Andee is joined by longtime creative director, maker advocate, and soon-to-launch licensing agency founder Margo Tantau.

Together, they uncover why artists and product-based founders often struggle to sell what they’ve created—and exactly how to reframe it so selling becomes second nature. If you've ever hesitated to pitch your products, doubted your value, or felt personally rejected when hearing “no,” this is your sign to hit play.

🔑 What You’ll Learn:

· The subtle mindset shift that makes selling your own products feel 10x easier

· Why perfectionism is killing your sales—and how to move forward anyway

· A simple visual strategy that gets buyers and art directors to say YES

· What to do when your work gets a “no”—and why it’s usually not about you

· How to pitch your products in-person without fear (including Andee's “10 seconds of courage” trick)

· Why selling your creative work is a gift—and how to embrace that truth

💬 Soundbites You’ll Love:

“Done is better than perfect.”
“You make my job easier when you show me how your art fits my product.”
“We get in our own way more than we realize.”
“Start before you’re ready. Then improve in public.”

🔗 Resources & Links:

· Margo Tantau's’s artist licensing agency: tantaustudio.com (coming soon!)

· Margo’s podcast: Windowsill Chats

· Join her membership with this code for your first month free! The Foundry

Pick ONE sales tip from today’s episode—maybe it’s walking into a boutique, creating a postcard, or rethinking how you frame your offer—and go try it this week. Then tell us how it went inside the She Sells Differently Facebook community!

Resources & Links

👉🏼 Create your monthly marketing campaigns in under an hour: Product Marketing Bank

👉🏼 Apply for the She Sells Differently Mastermind

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

In this finale to the “Burn Book of Bad Sales Advice” mini-series, Andee reveals one of the most counterintuitive yet transformative sales skills: the courage to say no.

In this episode:

• Why chasing every buyer leads to burnout, misaligned customers, and endless busy work (and how to break the cycle)

• Andee’s personal story of turning down a “wrong fit” sale and the powerful business results that followed

• The four pillars of discernment-driven selling that will help you attract the right customers (and gently repel the wrong ones)

• Why “no” is not a failure, but a strategic filter for growth—and how data backs this up

• Actionable ways to ask qualifying questions, set clear boundaries, and use “no” as valuable data (not a personal rejection)

• How following up with empathy—not pressure—builds trust and gets you referrals or repeat business

• A “bonus tip” with Andee’s 3 go-to questions to ask after every sale you walk away from—plus how these questions can help you close more of the right sales in the future

Ready to transform your approach to sales, stop over-discounting, and finally serve your best customers with clarity and confidence? Listen in and get ready to reframe your sales fears for good.

Apply for Andee’s brand new She Sells Differently Mastermind! Doors open soon for a small, high-impact group—perfect if you’re ready to deepen your skills and scale your product-based business.

https://go.andeehart.com/mastermind

Don’t forget: Let Andee know if you loved the “Burn Book” mini-series! Drop some fan mail via the link above—your feedback shapes future episodes.

Resources & Links

👉🏼 Create your monthly marketing campaigns in under an hour: Product Marketing Bank

👉🏼 Apply for the She Sells Differently Mastermind

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify