Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners Podcast Por Rita M. Perez arte de portada

Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners

Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners

De: Rita M. Perez
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Each week I share, along with featured guests, tangible and practical business strategies for travel entrepreneurs.

We discuss foundations, marketing, sales, client experience, systems, supplier relations, and everything in between to empower you to run an effective and profitable travel business, and not just another travel hobby.

For travel agents, travel advisors, travel suppliers, tour operators, tourism professionals, travel coaches, travel creators, travel business owners, travel agency owners, host agency owners, and travel industry support partners.

© 2026 Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
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Episodios
  • Ep 245 How I'm Changing My Personal Habits to Become a Stronger Travel Business Owner
    Mar 13 2026

    Send Rita a text with your thoughts!

    Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776

    Get BOGO Consulting with Rita: https://calendly.com/ritaventures/take-the-helm-marketing-consulting-flash-sale-bogo

    Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151


    Entrepreneurship is amazing, but it can also feel incredibly chaotic, and sometimes life throws you curveballs that force you to finally make the changes you've been putting off.

    After a pretty eye-opening specialist visit and an unexpected health scare, I started building personal habits and routines that have completely changed how I show up in my travel business.

    Turns out, the structure I spent years fighting because I thought it would box me in is actually the thing giving me more freedom, clearer decision-making, and a faster recovery time when things go sideways.

    If you've been resisting routine as an entrepreneur because you're afraid of losing your flexibility, this one's going to help.


    Questions this episode answers:

    • How do personal habits affect your performance as a business owner?
    • How can travel entrepreneurs create structure without losing flexibility?
    • What daily routines help reduce overwhelm and decision fatigue as an entrepreneur?
    • How does adding structure to your personal life improve your travel business?
    • Why do entrepreneurs struggle to prioritize their health over their business?
    • How can travel advisors stay productive when life gets chaotic?
    • What systems help travel business owners manage unexpected curveballs?
    • How do you create a work routine when you're a night owl entrepreneur?
    • Why is stability important for running a sustainable travel business?
    • How do personal wellness habits make you a stronger business owner?


    Enjoy (and take action!)

    ---------------------------------------------------------------

    Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now strategizes with travel entrepreneurs, so they too can build sustainable travel agencies and market effectively.

    She's a maven when it comes to content photography and videography, and as such founded the Cruise Content Library and leads retreats and partners on FAMs where advisors get top notch content and education for their marketing efforts.


    Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/

    Socials:
    LI: https://www.linkedin.com/in/ritaperez19/
    IG: http://www.instagram.com/takethehelmvbs
    FB: https://www.facebook.com/groups/529490048073622

    Email:
    rita@steeryourmarket...

    Más Menos
    37 m
  • Ep 244 How to Plan Your Content Strategy Before Your Next FAM Trip
    Mar 6 2026

    Send Rita a text with your thoughts!

    Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776

    Join the Interest List for Orlando Summer Camp 6/2026: https://programs.steeryourmarketing.com/products/offers/view/1193096

    Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151


    You know that feeling when a trip is coming up and you're like, oh shoot, I should probably think about content?

    Yeah, same-ish, so let's talk about it :)

    I'm breaking down exactly how I prep for content creation before I head out on my upcoming river cruise, from the equipment I actually pack (no, you don't need a bunch of fancy gear) to the types of shots that are going to stop the scroll and connect with your audience.

    Whether you're heading out on a fAM trip, a cruise, or creating your own experience, these are the pro tips I use to make sure I come home with a content library that works hard for my travel business.

    Oh, and if you've been wanting to up your content game without looking like a full-on tourist with a camera rig, this one's for you.


    Questions this episode answers:

    • What equipment do travel advisors need to create content on a cruise trip?
    • How do travel advisors create content on a FAM trip without fancy gear?
    • What types of videos should travel advisors film on a cruise ship?
    • What are the best tips for filming travel content on location?
    • How do you capture B-roll on a cruise that actually converts on social media?
    • What should travel advisors wear when filming content on a cruise?
    • How do you get great content on a cruise without looking like a content creator?
    • How do travel advisors use cruise trip content across multiple marketing channels?


    Enjoy (and take action!)

    ---------------------------------------------------------------

    Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now consults and strategizes with travel entrepreneurs, so they, too, can be empowered in travel entrepreneurship. She's on a mission to help travel advisors grow profitable travel businesses that are sustainable to their individual lifestyles and needs.


    Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/

    Say HI on Social:
    LinkedIn: https://www.linkedin.com/in/ritaperez19/
    Instagram: http://www.instagram.com/takethehelmvbs
    FB Group: https://www.facebook.com/groups/529490048073622

    Direct EMAIL:
    rita@steeryourmarketing.com

    Más Menos
    35 m
  • Ep 243 Why I Don't Rely on Social Media to Get Clients
    Feb 27 2026

    Send Rita a text with your thoughts!

    Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776

    Join us at the Lead Generation Accelerator: https://docs.google.com/document/d/176WVpzZcflAJV3wLT7nFp5VeaocFlURo659PZ4PwvmQ/view

    Nina's SEO Masterclass *affiliate link*: https://ritaventures--ninaclapperton.thrivecart.com/6-months-to-50k/


    If you've been spinning your wheels on social media waiting for clients to find you, I want to give you full permission to stop.

    Social media is a great nurture tool, but it has never been my lead generator, and I'm breaking down exactly why, plus what has actually built my business over the years.

    We're talking relationships, LinkedIn, searchable content, and yes, even a little bit of serendipity.

    If you're ready to stop chasing viral reels and start building something sustainable, this one's for you.


    Questions this episode answers:

    • Why doesn't social media bring me clients as an entrepreneur?
    • How do travel advisors get clients without social media?
    • Is LinkedIn worth it for travel business owners?
    • How do I build a sustainable client base as an entrepreneur?
    • What is the best lead generation strategy for travel advisors?
    • How do I create searchable content that attracts clients?
    • Does going viral on social media actually grow your business?
    • What is the difference between social media as a nurture tool vs a lead generator?
    • How do relationships and networking grow a small business?
    • Does the size of your social media following determine how many clients you get?


    Enjoy (and take action!)

    ---------------------------------------------------------------

    Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now strategizes with travel entrepreneurs, so they too can build sustainable travel agencies and market effectively.

    She's a maven when it comes to content photography and videography, and as such founded the Cruise Content Library and leads retreats and partners on FAMs where advisors get top notch content and education for their marketing efforts.


    Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/

    Say HI on Social:
    LinkedIn: https://www.linkedin.com/in/ritaperez19/
    Instagram: http://www.instagram.com/takethehelmvbs
    FB Group: https://www.facebook.com/groups/529490048073622

    Direct ...

    Más Menos
    37 m
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