Ep 244 How to Plan Your Content Strategy Before Your Next FAM Trip
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You know that feeling when a trip is coming up and you're like, oh shoot, I should probably think about content?
Yeah, same-ish, so let's talk about it :)
I'm breaking down exactly how I prep for content creation before I head out on my upcoming river cruise, from the equipment I actually pack (no, you don't need a bunch of fancy gear) to the types of shots that are going to stop the scroll and connect with your audience.
Whether you're heading out on a fAM trip, a cruise, or creating your own experience, these are the pro tips I use to make sure I come home with a content library that works hard for my travel business.
Oh, and if you've been wanting to up your content game without looking like a full-on tourist with a camera rig, this one's for you.
Questions this episode answers:
- What equipment do travel advisors need to create content on a cruise trip?
- How do travel advisors create content on a FAM trip without fancy gear?
- What types of videos should travel advisors film on a cruise ship?
- What are the best tips for filming travel content on location?
- How do you capture B-roll on a cruise that actually converts on social media?
- What should travel advisors wear when filming content on a cruise?
- How do you get great content on a cruise without looking like a content creator?
- How do travel advisors use cruise trip content across multiple marketing channels?
Enjoy (and take action!)
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Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now consults and strategizes with travel entrepreneurs, so they, too, can be empowered in travel entrepreneurship. She's on a mission to help travel advisors grow profitable travel businesses that are sustainable to their individual lifestyles and needs.
Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/
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