Episodios

  • Video Reshaping the Podcast Landscape & Why Major Brands are Launching Their Own Substack
    Jul 17 2025
    We explore how video is reshaping the podcast landscape, a Dancing with the Stars pro’s viral social media strategy, and why major brands are launching their own editorial newsletters on Substack. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠⁠.
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    11 m
  • Brand-Owned Coffee Shops & Declines in Heritage Month Engagement
    Jul 10 2025
    We explore why brands are scaling back on heritage month engagement, how brand-owned coffee shops are becoming new marketing tools, and Carvel’s innovative ice cream-dispensing billboard. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠⁠⁠. And let us know your thoughts at ⁠therefill@morningbrew.com⁠. The Refill is generated with ⁠⁠⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠⁠⁠.
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    10 m
  • The Movie Industry’s Rebound & Reddit Expands Sports Partnerships
    Jun 26 2025
    We explore the movie industry’s strong rebound, P.F. Chang’s success with a viral TikTok moment, and Reddit’s expanding sports partnerships. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠⁠.
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    9 m
  • The Cannes 2025 Edition
    Jun 19 2025
    In today’s Cannes-centric episode, we’ll explore the creator marketing trends we’ve seen at the ad festival, as well as the news coming out of the south of France, like Netflix teaming up with Yahoo DSP to build out its ads tier, and ads coming to WhatsApp. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠⁠.
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    8 m
  • Netflix’s New Content Clipping Tool & Stagwell’s Sport Beach at Cannes
    Jun 12 2025
    We explore Netflix’s new content clipping tool, Stagwell’s Sport Beach at Cannes, and Amazon’s updated GenAI video generator. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠⁠.
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    8 m
  • Licensing Music for Viral Content & The Makings of Effective Movie Trailers
    Jun 5 2025
    We explore how advertisers are approaching Meta's Threads platform, why the right licensed music is key for brand-safe viral content, and what makes a truly effective movie trailer. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠⁠.
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    8 m
  • Marketing Budget Trends from Gartner's Report & Bic Soleil's Volleyball Sponsorship
    May 29 2025
    We explore marketing budget trends revealed in Gartner's latest CMO report, the debate over using AI in brand social media strategies, and Bic Soleil's strategic volleyball sponsorship that leverages a clever name connection. Check out the full stories, written by our reporters, over at ⁠⁠⁠⁠Marketing Brew⁠⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠⁠Wondercraft⁠⁠⁠⁠.
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    9 m
  • Final Takeaways of this Year's TV Upfronts & The Onion's New Creative Agency
    May 22 2025
    We explore the biggest takeaways from this year's television upfronts including sports rights and streaming simplification, how The Onion is leveraging its comedy expertise by launching its own creative agency, and the New York Mets' innovative strategy to attract younger and casual baseball fans. Check out the full stories, written by our reporters, over at ⁠⁠⁠Marketing Brew⁠⁠⁠. And let us know your thoughts at therefill@morningbrew.com. The Refill is generated with ⁠⁠⁠Wondercraft⁠⁠⁠.
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    10 m