Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1

Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/

Summary:
Most people see what's happening in the news — gas prices climbing, insurance costs through the roof, tariffs hitting construction — and they freeze up. Tucker and I think that's exactly backwards. In this episode we break down how small operators like us actually have an edge right now, and why playing the same game as the big publicly traded builders is a trap you want to avoid.

We get into the real stuff — why investors are bailing on vacation rentals in California and Florida, how new state wealth taxes are quietly shifting where people want to live, and how to spot development opportunities in your zip code before the rest of the market catches on. You don't need to be an economist to use any of this. You just need to know what to look for and stay ahead of it rather than become a victim of it.

Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson
LinkedIn: https://www.linkedin.com/in/coleruudjohnson
TikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1

Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/

Summary:
In this episode, we unpack what’s happening in the broader market—from geopolitical tensions around Iran to volatility in crypto—and what it actually means for real estate operators making capital decisions right now. We also talk candidly about how experienced investors think about liquidity, risk exposure, and where they choose to park cash outside of active deals.

Then we break down the practical path to doing your first spec development deal: why partnering with a builder (not just a GC) matters, how to evaluate lots the right way, what timelines can quietly kill returns, and how to avoid getting stuck in multi-year permitting traps. If you’re looking to move from sourcing deals into building them, this episode gives you a clear operator-level starting point.

Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson
LinkedIn: https://www.linkedin.com/in/coleruudjohnson
TikTok: https://www.tiktok.com/@coleruudjohnson

Turn Your Real Estate Business Into a $100,000/Month PROFIT Machine in 2026: https://creative-crafter-3107.kit.com/c0b266c717?utm_source=youtube&utm_medium=social&utm_campaign=march_workshop

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1

Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/

Summary:
In this episode, we talk about how something happening halfway across the world is starting to hit much closer to home. From delayed materials to rising costs, we’re seeing firsthand how global events are beginning to slow down real estate development in ways that aren’t always obvious at first.

We also get into how we’re thinking about operating through it, what this means for timelines, and why staying aware of these shifts matters more than ever right now. If you’re building or developing, this is something you can’t afford to ignore.

Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson
LinkedIn: https://www.linkedin.com/in/coleruudjohnson
TikTok: https://www.tiktok.com/@coleruudjohnson