In this episode, we kick off the E.T.S Method Series with the most overlooked but crucial step: Evaluate Your Product.

After years of working with food founders, I’ve seen a clear pattern — many of the failed or struggling food businesses had one thing in common: they skipped this step or didn’t do it well. They rushed to scale without knowing if their product was actually ready.

In this episode, I’ll break down the four essential areas every food founder must assess before thinking about scaling:

• Market Readiness — Is there a proven demand beyond your friends and local market?

• Margin — Are you priced for profit once you factor in manufacturing, distribution, and retail markups?

• Scalability — Can your product be produced consistently at larger volumes without sacrificing quality?

• Shelf Life — Does your shelf life support distribution and in-store sell-through?

Before you take on more stores or increase production, make sure your product can support your growth goals.

🎧 Tune in to learn how to set your product up for profitable, sustainable growth and avoid the hidden traps that derail many early-stage food brands.

Got a question, comment, or just want to say hi?
I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
Just head to [Voicemail Link] and share your thoughts

Scaling your food product isn’t about rushing to retail — it’s about building intentionally so you don’t burn cash, compromise quality, or stall your growth.

In this episode, I’m introducing the E.T.S. Framework, a 3-step roadmap designed to help early-stage food founders grow with strategy and confidence. Whether you’re still in your kitchen or prepping for co-manufacturing, this framework will help you ask the right questions, run the right tests, and scale at the right time.

This episode is for you if:

• You feel overwhelmed by what it takes to scale your product

• You’re not sure if your recipe, process, or packaging are ready

• You want a roadmap that helps you scale without guesswork

  Got a question, comment, or just want to say hi?
  I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
  Just head to [Voicemail Link] and share your thoughts

  To grab a copy of the Food Business Growing & Scaling up Guide

You don’t have to look far to find powerful support for your food business—sometimes, the best resources are right in your backyard.

In this episode, I’m sharing 3 local gems that every food founder should know about. These are community-based resources, programs, and partners that can help you grow, scale, and stay inspired—whether you're still making products at home or prepping for retail.

If you're building a better-for-you brand and want support that’s accessible, affordable, and aligned with your mission, this episode will help you tap into what’s already around you.

Got a question, comment, or just want to say hi?
I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
Just head to [Voicemail Link] and share your thoughts

To grab a copy of the Food Business Growing & Scaling up Guide

In this inspiring Founder Spotlight episode, I sit down with Yohannes Petros, founder of Hanes Hummus, to unpack his journey of turning a simple, better-for-you product into a beloved brand. From making small batches at home to building his own manufacturing facility and navigating retail setbacks, Yohannes shares the real behind-the-scenes of scaling a food brand — the wins, the struggles, and the lessons learned along the way.

We talk about:
✅ What inspired Yohannes to start Hanes Hummus
✅ How he scaled from home kitchen to manufacturing and co-packing
✅ The importance of shelf-life in retail success
✅ Why building close relationships with retailers and customers is critical
✅ How to navigate rejection and bounce back stronger
✅ The mindset every food founder needs to thrive through challenges

If you’ve ever wondered what it really takes to grow a food business — this candid conversation is a must-listen. Plus, Yohannes shares his best advice for any founder preparing to scale and insights you won’t hear anywhere else.

Got a question, comment, or just want to say hi?
I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
Just head to [Voicemail Link] and share your thoughts

To grab a copy of the Food Business Growing & Scaling up Guide

Getting ready for a plant trial? Don’t just wing it.

Whether you’re scaling from a commercial kitchen or working with a co-manufacturer for the first time, your plant trial is a critical moment in your food business journey. It’s where your product meets real-world production — and the stakes are high.

In this episode, I share 5 essential things every food founder should prepare before stepping into a plant trial. From confirming your batch size and ingredient specs to knowing what to bring (and what to ask), this episode will help you show up confident, clear, and ready to get the most out of your trial.

Got a question, comment, or just want to say hi?
I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
Just head to [Voicemail Link] and share your thoughts

or Send an email to jacinta@camaresearch.com

To grab a copy of the Food Business Growing & Scaling up Guide

Being a food founder can feel lonely — especially when you’re the one making all the decisions. But what if you didn’t have to figure it all out alone?

In this episode, we’re talking about the game-changing role of mentors in helping food founders grow with confidence. I’ll share how mentorship has shaped my own journey and why every founder—whether you're just starting or scaling—can benefit from the wisdom of someone who’s been there.

Got a question, comment, or just want to say hi?
I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
Just head to [Voicemail Link] and share your thoughts

To register for Upcoming 1 Hr Online Workshop-June 19th at 12PM EST visit Register here

After 20+ episodes supporting food founders, I want to hear from you.

• What questions are on your mind?
• What challenges are you facing right now?
• What topics would help you move your business forward?

This podcast was created to support founders like you—those building purpose-driven food brands, navigating growth from the kitchen or Comm ercial kitchensto manufacturing, and doing it all while balancing family, work, and the dream of freedom.

In this short episode, I’m opening up the mic to hear your voice. Whether it’s a quick question, a topic suggestion, or feedback on what’s helped you most so far—your input will shape future episodes.

Got a question, comment, or just want to say hi?
I’d love to hear from you! You can leave me a quick voice message — it might even be featured on a future episode.
Just head to [Voicemail Link] and share your thoughts

To grab a copy of the Food Business Growing & Scaling up Guide

To register for Upcoming 1 Hr Online Workshop-June 19th at 12PM EST visit Register here

Want to grow your food business without squeezing your profit margins? It starts with your ingredients.

In this episode, we’re talking about one of the most powerful—and often overlooked—ways to improve your bottom line: ingredient optimization. Whether you’re scaling up production, sourcing more consistently, or just trying to make your recipe more efficient, the right ingredient strategy can unlock serious savings without compromising on quality.

You’ll walk away with clear, actionable steps to help you keep more money in your business and create products that are built to scale.

Congratulations to Listener Michelle for winning the 1hr Food business Scaling Strategy Consultation :)

Send your questions to jacinta@camaresearch.com or

Send Your Voice Message or Note Using https://www.speakpipe.com/JacintaKemboi

To grab a copy of the Food Business Growing & Scaling up Guide

To register for Upcoming 1 Hr Online Workshop-June 19th at 12PM EST visit Register here