What if YouTube could be your simplest, most effective marketing tool?

In this episode, I sit down with YouTube strategist Jamar Diggs to talk about low-lift marketing content strategies that can bring leads to you without constant posting. Jamar shares how he uses YouTube to attract clients, why live streams are underrated, and how to avoid the “human errors” that make your videos less effective.

This conversation is packed with practical ways to make YouTube (and your content) feel easier.

In this episode of the podcast, we talk about:

• Why long-form YouTube videos convert better than endless shorts
• What “low-lift marketing” actually looks like
• The mistakes experts make when creating content
• How live streams keep you top of mind
• Why YouTube isn’t slow if you set it up right

…And More!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Jamar Diggs is a YouTube Marketing Strategist for businesses who want to leverage YouTube to create a low-lift marketing strategy so they can make marketing only 10% of their focus. He takes his corporate marketing experience from working in large marketing departments like Homes.com and Forrent.com to help his clients create a content strategy and marketing system that will generate results for years.

Website: https://jamardiggs.com
YouTube: https://www.youtube.com/@JamarDiggs
Instagram: https://www.instagram.com/jamardiggs/
Threads: https://www.threads.net/@jamardiggs

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/377

Burnout is not a badge of honor.

In this episode, I share why I’m pushing back on hustle culture, what we can actually learn from creators like Gary Vee and Alex Hormozi, and why doing less often leads to better marketing. Instead of chasing every trend or posting six TikToks a day, I’ll walk you through the framework I use to conserve energy, stay consistent, and still grow my business without sacrificing my sanity.

If you’ve been craving consistency without burnout, this framework is for you.

In this episode of the podcast, I talk about:

• The real cost of nonstop content creation
• Lessons from Gary Vee, Alex Hormozi, and creator culture
• Why rest cycles are key to creativity
• The three pillars of my mindful marketing playground
• How to use energy budgeting to prevent burnout

...and more!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/376

If you’ve hired social media help but still feel like you’re micromanaging, this episode is for you.

I’m breaking down why most “content problems” are actually systems problems, and how to set up simple processes that help your team succeed without you constantly stepping in. From creating a digital brain to outlining clear content flows, you’ll learn how to move from micromanaging to truly supported.

This is your reminder: with the right systems, your team can make your social media shine.

In this episode of the podcast, I talk about:

• Why most social media struggles aren’t about content
• The systems that make outsourcing actually work
• How to create a digital brain for your business
• What to include in a brand guide (voice + visuals)
• The habits that make support easier for everyone

...and more!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/375