Your Book Is Your Ticket To The Show with Nicky Billou

I'm thrilled to have both returning and new listeners join us as we dive into the captivating world of dark romance writing and self-publishing with our special guest, Bria Rose.

Bria is a Disney enthusiast turned dark romance author, whose journey from fairy tale dreams to crafting morally complex narratives is truly inspiring. In this episode, Bria shares her experiences writing her debut novel, "Her Dark Promise," and how she transitioned from collaborative writing to self-publishing. Despite lacking formal writing training, Bria's passion and creativity have fueled her success in the genre.

We'll explore Bria's writing process, including her unique approach as a "puzzle writer" and her strategies for overcoming writer's block. Whether it's outlining with physical notes or seeking inspiration from anime and other storytelling mediums, Bria provides valuable insights for aspiring authors looking to ignite their creativity.

Additionally, we delve into innovative marketing strategies that can help authors establish a successful brand. From podcast appearances to leveraging platforms like Substack, we uncover effective ways to connect with readers and expand your reach. We'll discuss the importance of defining personal success and the role of media strategists in guiding promotional efforts.

For those interested in book marketing, I share tips on targeting the right audience, emphasizing the value of themed conferences and expos over traditional bookstore signings. We also discuss the power of email marketing and how platforms like hot Kit can streamline your campaigns.

Join us as we explore the dynamic world of dark romance and self-publishing with Bria Rose, and discover the tools and strategies you need to succeed in today's publishing landscape.

Ready to embark on your publishing adventure? Schedule a discovery call and take the next step to moving one step closer to writing and publishing your book!

Until next time, keep writing, dreaming, and creating—your book is waiting to be born!

(12:02) Overcoming Writer's Block Strategies

(16:43) Coping With Writer's Block and Inspiration

(22:35) Strategies for Successful Author Marketing

(27:35) Book Marketing Strategies and Tips

(37:28) Author Marketing Strategies and Discount

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Unsure where to start when it comes to writing your book? Download your Book Clarity Blueprint today!

Check out Bria and pick up her cool merch on her Author Website

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily...

Publishing for Professionals

Episode 42

Turning Your Book into an Outreach Powerhouse

Let’s dive deep into the transformative journey of turning your book into a powerful educational outreach tool, with insights from dyslexia expert and author Russell Van Brocklen. We explore effective strategies for engaging schools and securing speaking opportunities that can elevate your book's reach. Russell shares his personal journey and the creation of his impactful book, "Literacy and Reading Turnaround," which has already made a significant difference for homeschooling families.

Together, we discuss the nuances of book cover design, the strategic use of QR codes, and crafting compelling author bios and blurbs to captivate readers. Learn how to leverage social media and LinkedIn connections to engage with educational institutions, craft compelling marketing strategies, and explore collaborations with PTAs to further expand your book's impact.

Russell offers actionable advice on transitioning from general speaking engagements to keynote roles, underscoring the importance of building a robust online presence. We also touch on the logistics of book publishing, including the potential of hardcovers for key distributions and the significance of platforms like Amazon Kindle.

By the end of this episode, you'll be equipped with practical tips and inspiration to start sharing your knowledge and making a difference in the world of education. Join us in this enlightening conversation, and don't forget to visit Russell's website, dyslexiaclasses.com, for additional resources. Let's empower future generations with our writing!

Ready to embark on your publishing adventure? Schedule a discovery call and take the next step to moving one step closer to writing and publishing your book!

Until next time, keep writing, dreaming, and creating—your book is waiting to be born!

(00:20) Dyslexia Book Publishing and Promotion

(10:19) Book Promotion and Keynote Speaking

(24:03) Back Cover and Inside Blurbs

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Unsure where to start when it comes to writing your book? Download your Book Clarity Blueprint today!

Check out Russell on his website

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host,

Publishing for Professionals

Episode 41

Maximise Your Book's Impact by Repurposing Podcast Content and Enhancing Your Author Visibility

Hey friends and future authors! Welcome back to another exciting episode of "Publishing for Professionals." Today, we dive into the art of repurposing podcast content to elevate your book's reach and impact. Joining me is Lindsay Phillips, owner of Smooth Business Podcasting. Together, we'll unlock the secrets to extending your visibility and authority as a podcast guest.

Lindsay shares her brilliant insights on how to shift the mindset that promotion is solely the host's job. We delve into proactive strategies to enhance your podcast appearances and build lasting relationships with hosts. Learn how crafting engaging titles and show notes can capture listeners' attention long after your episode has aired.

Discover how to transform your podcast interviews into a treasure trove of micro content that captivates audiences with short attention spans. Lindsay guides us through leveraging quotes, carousels, reels, and YouTube Shorts to amplify your marketing efforts. These tools not only boost your authority and credibility but also foster meaningful connections with your audience.

Whether you're an author looking to promote your book or a thought leader aiming to expand your reach, this episode equips you with actionable strategies to maximize your podcast appearances. Join us as we explore the potential of aligning your podcast content with broader marketing goals, ensuring your book's message resonates and reaches its full potential.

And before we wrap up, I'll share my passion for supporting authors at New and Repeat, helping them write and edit their nonfiction books. Remember, your book is waiting to be born, and I'm here to support you on that journey. So, tune in and let's take the next step in crafting your book's success through strategic podcast repurposing.

Don't forget to check out Lindsay's free resource on leveraging your podcast episodes for more opportunities, leads, and clients at.

Ready to embark on your publishing adventure? Schedule a discovery call and take the next step to moving one step closer to writing and publishing your book!

Until next time, keep writing, dreaming, and creating—your book is waiting to be born!

(00:20) Repurposing Content for Book Promotion

(15:15) Maximizing Podcast Interviews for Book Promotion

(26:17) Outsourcing Writing Services for Authors

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Unsure where to start when it comes to writing your book? Download your Book Clarity Blueprint today!

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to...

Publishing for Professionals

Episode 40

Elevate Your Authority and Visibility Through Authorship

This week I’ll guide you through the transformative journey of leveraging authorship to boost your professional credibility and visibility. In today's episode, we delve into how writing a book can position you as an authority in your field, offering a unique edge in a competitive marketplace.

We start by exploring the immense potential of authorship as a visibility multiplier. Discover how a book can open doors to media opportunities, speaking engagements, and an enhanced social media presence, effectively amplifying your professional reach. I’ll share insights from my Executive Authority Accelerator program, designed to help you not only write your book but also develop digital content that propels your career forward.

In the first chapter, "Enhancing Visibility Through Authorship," I discuss the psychological shift that occurs when you become an author, positioning you from an expert to an authority figure. Learn how books provide unparalleled social proof, creating long-term benefits such as warm leads and compounding visibility over time. I also highlight how a book complements your online presence and leverages platforms like Amazon for greater reach.

Next, we dive into maximizing book visibility and opportunities, where I offer practical tips on choosing the right book format, whether print, ebook, or audiobook, and explore different publishing routes—traditional, hybrid, or self-publishing. You'll learn how to build a media kit and strategically reach out to event planners, using your book to command higher speaking fees.

Throughout the episode, I provide valuable strategies for repurposing your book content for ongoing visibility, from blog posts to social media content and the importance of sustained marketing efforts beyond the book launch, offering insights into creating a sustainable visibility system.

Join me as we unlock the secret to elevating your career through the power of authorship. Whether you're an executive, speaker, or aspiring author, this episode is packed with actionable advice to help you turn your words into a lasting legacy.

Until next time, keep writing, dreaming, and creating. Your book is waiting to be read!

(00:20) Enhancing Visibility Through Authorship

(11:54) Maximizing Book Visibility and Opportunities

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Sign up today for our Virtual Writing Retreat!

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing...

Publishing for Professionals

Episode 39

Choosing the Best Ghostwriter for Your Story

Ready to delve into the art of crafting a memoir that not only resonates with readers but also maintains your authentic voice—all with the invaluable help of a ghostwriter?

We'll begin by exploring the emotional complexities and challenges of writing a memoir. From understanding the difference between what's interesting and what's important, to navigating the emotional proximity to your story, we'll cover it all. I'll share insights into how a skilled ghostwriter can help you balance vulnerability with privacy, ensuring your story remains both engaging and meaningful.

In the first chapter, we'll discuss why memoirs benefit from ghostwriting collaborations. Discover how professional storytelling can enhance your narrative and help you overcome the common pitfalls of assuming readers have the same context as you. I'll also emphasize the importance of timeliness, encouraging you to capture those precious family stories before it's too late.

Moving on, we'll dive into the world of ghostwriters. Learn about the constraints of non-disclosure agreements, red flags to watch for when hiring, and the significance of building trust. I'll share my strategies for maintaining effective communication and ensuring your voice is captured authentically.

In our third chapter, I'll guide you through the initial phases of memoir creation. From conducting comprehensive interviews to gathering and organizing existing materials, you'll gain insights into developing your memoir's style, themes, and structure. I'll highlight the importance of emotional preparedness when revisiting challenging memories and the need for regular communication with your ghostwriter.

Finally, we'll wrap up with practical advice on selecting the right ghostwriter. From researching potential partners to budgeting realistically, I'll equip you with the tools to find a ghostwriter who aligns with your vision. Trust your instincts, and let your memoir journey begin with confidence.

Join me as we navigate the world of memoir writing together. Whether you're leaving a legacy for future generations or crafting a professional narrative, this episode is your roadmap to success. Don't forget to subscribe and tune in weekly for more insights on writing and publishing.

Until next time, keep writing, dreaming, and creating. Your book is waiting to be read!

(00:20) Collaborating With a Ghostwriter for Memoirs

(11:00) Collaborating With a Memoir Ghostwriter

(18:02) Memoir Writing Collaboration Strategies

(29:09) Selecting the Right Memoir Ghostwriter

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Sign up today for our Virtual Writing Retreat!

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by...

Publishing for Professionals

Episode 38

Finding the Perfect Book Editor: Essential Steps and Key Questions

Let’s journey into the world of storytelling with acclaimed author Larry Benjamin. Known for his unique blend of romance, history, and social commentary, Larry has carved a niche for himself by defying traditional writing norms and merging genres in captivating ways.

Larry shares his literary journey from a communications consultant to a celebrated novelist, offering a behind-the-scenes look at his writing process. He reveals his unconventional method of starting with the ending and working backwards, a technique that allows him to weave intricate narratives that resonate deeply with readers. We also explore how Larry manages the challenges of balancing multiple book releases and his transition to retail management, which helps him maintain a structured routine.

Larry opens up about his creative process, emphasizing the importance of discipline and prioritizing writing in a busy schedule. He shares his skepticism about writer's block, advocating for persistence and adaptability. For Larry, writing is about finding alternative paths when faced with obstacles, a mindset that has helped him overcome creative challenges.

Silence plays a crucial role in Larry's writing routine. Whether he's crafting stories at his dining table surrounded by his dogs or finding moments of peace amidst daily life, silence is his muse. He talks about the act of creation as uncovering, much like a sculptor revealing what's already present in the marble.

Larry’s newest book just published on October 11th, coinciding with Larry's birthday and aligning perfectly with National Coming Out Day. Larry's journey is an inspiration for aspiring authors, encouraging them to find their unique voices and share their stories with the world.

Tune in to this episode for practical advice, inspiration, and a closer look at Larry Benjamin's art of genre-bending storytelling. Don't forget to like, subscribe, and follow us wherever you listen to "Publishing for Professionals." If you're new here, welcome! We're thrilled to have you join our community of writing enthusiasts.

Until next time, keep writing, dreaming, and creating. Your book is waiting to be read!

(00:20) Author Interview

(10:58) Developing Disciplined Writing Habits

(23:14) Creating in Silence

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Sign up today for our Virtual Writing Retreat!

Visit Larry on his website and purchase a new copy of his book today!

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn...

Publishing for Professionals

Episode 37

Enhancing Your Brand and Influence Through Ghostwriting

Today we're diving deep into the transformative power of ghostwriting for leaders and thought influencers. In this episode, we uncover the secrets to amplifying your brand reputation and professional influence through strategic writing partnerships.

Discover how ghostwriting can serve as a powerful tool for leaders who have a wealth of content but lack the time to pen their own books. We'll explore how ghostwriting can be a collaborative process that maintains your unique voice while extending your reach through the ghostwriter's network and connections in the publishing industry.

In the first segment, we discuss leveraging ghostwriting to enhance your brand reputation. Learn how a skilled ghostwriter can transform your ideas into impactful books, working on your side to save time and expand your influence. We'll talk about the benefits of using a sample chapter to ensure your voice and style are authentically captured.

Choosing the right ghostwriter is pivotal, and in our next segment, we offer practical strategies to find a ghostwriter who aligns with your content's purpose and target audience. We'll address common pitfalls such as poor communication and lack of industry knowledge, emphasizing the importance of setting boundaries and fostering a collaborative partnership.

Finally, we touch on maximizing brand building with ghostwriting. I'll share insights on how a ghostwriter can make the writing process less of a struggle and help your book make a significant impact. Whether you're writing a full-length book, memoir, or thought leadership articles, ghostwriting can be your strategic partner in brand amplification.

Ready to embark on your publishing adventure? Schedule a discovery and take the next step. Thank you for joining me on this journey, and I look forward to helping you elevate your voice with ghostwriting.

Until next time, keep writing, dreaming, and creating—your book is waiting to be born!

(00:21) Leveraging Ghostwriting to Enhance Brand Reputation

(07:31) Choosing the Right Ghostwriter for You

(21:03) Maximizing Brand Building With Ghostwriting

Podcast Resources

Start on your author journey today by Booking a Discovery Call

Follow me on Substack

Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds

Sign up today for my Virtual Writing Retreat!

Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.

The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company,