Everyone says, “Deliver a great experience.”

Almost no one explains what that actually means.

In this episode, I sit down with Julie Comfort — a former destination wedding photographer turned experience designer — to unpack what it really looks like to intentionally design how your clients feel from first enquiry to long after delivery.

We talk about why most weddings (and client journeys) start to feel the same… how overwhelming first emails quietly lose bookings… why follow-up often wins the job… and how small, thoughtful touches can create more impact than expensive gifts.

If you want easier sales, stronger referrals, and clients who rave about you — not just your photos — this conversation will shift how you think about your business.

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Richie Schwartz has photographed close to 100,000 pets over a 40+ year career — and he’s done it with a business model that’s simple, structured and unapologetically commercial.

In this episode, Richie explains how partnering with pet businesses allows him to book 10–20 sessions in a single day, run a tight 30-minute shoot → show → sell workflow, and keep pricing clear enough that buying feels easy. It’s not about trends, styling or social media growth. It’s about building a repeatable system that works in the real world.

If you’re curious what a true high-volume pet photography model looks like — and whether parts of it could apply to your own business — this conversation will give you plenty to think about.

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In this episode, Gary Williams returns to the podcast to share what he’s learned from photographing 100 weddings in just two years. We talk about short weddings, simple pricing, Google-driven enquiries, outsourcing, and how designing a business around ease and sustainability has helped Gary build steady momentum without unnecessary stress.

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In this interview, Jamie shares what really happened behind the scenes as his business quietly started to unravel — the warning signs he ignored, the decisions he delayed, and the moment panic forced him to take action.

He opens up about the systems that failed him, the personal factors that made things harder than they needed to be, and the practical changes that helped him stabilise cash flow, rebuild momentum, and fall back in love with his business again.

If you’ve ever looked at another photographer’s work and thought, they must be doing great, this conversation is a powerful reminder that appearances rarely tell the full story — and that a turnaround is often closer than it feels.

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Dating photography might not be the first niche that comes to mind when photographers think about growth — but in this interview, Emily Cummings explains why it’s become one of her most consistent, high-value revenue streams.

We unpack how Emily identified a specific emotional problem clients were already motivated to solve, why a dedicated dating photography offer pre-qualifies serious enquiries, and how experience design — from consults to styling to same-day image selection — makes premium pricing far easier to hold.

This conversation also explores the role Emily’s studio plays in credibility and efficiency, how Google Ads and strategic partnerships attract clients from well beyond her local area, and why simplifying pricing and systems across genres has helped her scale without burnout.

If you’re curious about building steadier income, attracting more decisive clients, or creating offers that work year-round — this episode will give you plenty to think about.

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Premium Members, click here to access this interview in the premium area Stephanie Hill of www.totalcapture.com.au is an absolute powerhouse when it comes to photography business and life! She founded her Adelaide photography business, Total Capture Photography, at the age of 19! She says she was originally driven by “a fascination with light [...]

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What actually matters for photography businesses heading into 2026?

Instead of vague trend predictions or recycled advice, this New Year Special brings together a group of experienced photography business coaches — each answering a specific question within their area of expertise.

The result is a wide-angle look at what’s genuinely shifting right now: how clients are finding photographers, how buying decisions are changing, where AI fits (and where it doesn’t), and what photographers need to rethink if they want their businesses to feel more stable, profitable, and sustainable this year.

You’ll hear perspectives on marketing, sales psychology, branding, visibility, client experience, and mindset — not as isolated tactics, but as connected pieces of how successful photography businesses are being built moving forward.

If you’re heading into 2026 wondering what to double down on, what to let go of, and where to focus your energy next, this episode will help you see the bigger picture — and avoid playing last year’s game in a changing market.

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Premium Members, click here to access this interview in the premium area Vincent Peters of www.vincentpetersstudio.com doesn’t just capture moments — he reveals something deeper about the people we think we already know. He's a German-born photographer, artist, and visual storyteller whose images have graced the pages of Vogue, GQ, and Harper’s Bazaar, [...]

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