Episodios

  • 078: Coaching Jenny Matthews on Optimizing Her Private Podcast to Replace Live Launches
    Apr 23 2025

    Tired of live launching and looking for a smarter way to sell your courses? Join us in this episode of Launch Your Private Podcast as we coach Jenny Matthews, a licensed mental health therapist and anxiety specialist, through the setup and optimization of her brand-new private podcast lead magnet.

    Jenny’s niche? Helping fearful flyers overcome anxiety with practical, therapist-tested strategies and now she’s taking that mission to the airwaves.


    Timestamps:

    [0:00] Introduction to the episode and Jenny Matthews’ challenges with her new private podcast to drive course sales

    [4:04] Breakdown of her two offers and ideal buyers for each

    [7:31] How she repurposed a PDF into a private podcast using ChatGPT

    [9:00] Review of Jenny’s landing page and opt-in results

    [13:01] Messaging tips to increase perceived value and trust

    [15:00] Why audio is more powerful than PDFs for anxious audiences

    [18:01] Jenny outlines her podcast episode structure and unique approach

    [25:32 ] Nora reframes the sales pitch as “continuing to work together”

    [38:32] Evergreen vs. live launch: what works best for fear-based audiences

    [41:31] When to evaluate funnel performance and the power of outreach


    Links Mentioned:

    Website https://stateofmindtherapy.com/

    Instagram https://www.instagram.com/flightanxietycoach

    Flight Anxiety Audio Relief Guide https://stateofmindtherapy.com/toolkit

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    46 m
  • 077: How Erin Kelly’s Async Audio Summits drive Subscribers, Sales, and Strategic Partnerships
    Apr 16 2025

    Looking for a more efficient, impactful, and low-lift way to build your list, boost revenue, and connect more deeply with your audience?

    In this episode, we feature Erin Kelly, CEO and co-founder of MemberVault, as she dives into the power of audio summits and private podcasts for entrepreneurs who want to grow without burning out. And in true alignment with what she teaches, this episode is our very first asynchronous interview!

    Erin shares how she uses async, audio-only formats to eliminate the stress of live events while still building meaningful connections, increasing course completion rates, and generating new leads and revenue.


    Timestamps:

    [0:00] Introduction to the episode and Erin Kelly, CEO of Member Vault, shares her journey with audio summits

    [3:29] The surprising discovery that 50% of summit attendees prefer embedded audio players over podcast feeds

    [5:17] Why audio builds deeper trust with audiences compared to video content

    [9:11] The automated tech stack Erin uses to streamline speaker onboarding

    [12:45] Why releasing all summit content at once leads to better engagement than dripping it out

    [15:30] How async formats save summits when speakers face last-minute emergencies

    [19:02] The three key benefits of audio summits: list building, revenue generation, and relationship building

    [21:18] Comparing Erin's three summit formats: evergreen, low-cost product conversion, and VIP passes

    [25:47] Why 10-13 speakers is the ideal number for manageable yet impactful summits

    [31:22] Different ways to monetize summits through sponsors, upsells, and lifetime access passes

    [34:50] How to repurpose summit content into profitable products after the event ends

    [40:38] The concrete results from Erin's latest summit


    Links Mentioned:

    Website - https://membervault.co/

    Free trial - https://membervault.co/free

    Community - https://m.facebook.com/groups/membervault

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    45 m
  • 076: Coaching Marisa Pell to Streamline Her Funnel with Private Podcast
    Apr 9 2025

    Want to simplify your client journey?

    In this episode of Launch Your Private Podcast, transformational mentor Marisa Liza Pell joins us in the hot seat for real-time coaching on how to streamline her client journey using private podcasts. With decades of experience as a medium, intuitive strategist, and coach, Marisa has built a powerful high-ticket transformation program. But with a live event around the corner, she’s facing a familiar challenge: how to simplify her funnel and make it crystal clear where clients should go next.


    Timestamps:

    [0:00] - Introduction to Marisa Pell and her audio series and funnel challenges

    [3:05] - Recognizing repetitive client patterns and shifting to high-ticket transformational programs

    [5:18] - Marisa explains her funnel confusion and scattered CTAs

    [7:42] - Discussing private podcasts as strategic lead magnets and nurturing tools

    [12:53] - Clarifying and optimizing email sequences for better client alignment

    [17:10] - Importance of focusing on one primary offer to improve conversions

    [26:22] - How to strategically transition clients not applying for high-ticket offers

    [31:17] - Using urgency and deadlines to increase funnel effectiveness

    [40:45] - Tips on converting webinars into engaging private podcast content

    [47:20] - Automating audio funnel delivery using Hello Audio

    [52:37] - Key recommendations and immediate actions for funnel improvement

    [56:25] - Episode summary, final insights, and closing thoughts


    Links mentioned:

    https://www.marisalizapell.com

    https://marisalizapell.com/story

    https://marisalizapell.com/audio-series-join

    https://www.instagram/marisalizapell

    https://www.facebook.com/connectionbeyond/

    https://www.linkedin.com/in/marisapell/

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    1 h
  • 075: Coaching Sonja Symone on Positioning an Anti-Burnout Private Podcast Lead Magnet
    Apr 2 2025

    Seeking a more authentic way to connect with your audience without overwhelming them with more to-do’s? Tune into this episode of Launch Your Private Podcast, where we coach Sonja Symone, a stress reduction coach and founder of Harmony, Not Hustle Media Company, on designing a private podcast that generates leads and builds deep, lasting engagement with her community.


    Timestamps:

    [0:00] Introduction to the episode and Sonja Symone’s background and why she’s rebuilding with audio.

    [5:04] Mapping her ecosystem: public podcast, 1:1 coaching, and plans for a membership.

    [8:27] Identifying the core problem: success without balance and the toll on mental health.

    [12:57] Why Sonja rejects a one-size-fits-all framework and co-creates solutions with each client.

    [20:34] Sonja’s audience doesn’t want DIY courses—they want interaction and support.

    [21:58] Repurposing course content into private podcasts: how to start small and test.

    [23:50] Nora reframes the hook: positioning around anti-burnout instead of balance.

    [26:00] Creating empowered listeners: “You’re not the problem—you’re the answer.”

    [27:57] Can a mindset shift be the win? Lindsay explains why it’s ideal for a lead magnet.

    [36:05] Why multiple private feeds make user experience easier inside memberships.

    [38:00] Real examples of creators monetizing audio-only memberships with great success.


    Links mentioned:

    http://www.sonjathompkins.com

    sonjathompkins.com/podcast

    https:Instagram.com/sonjasymone

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    48 m
  • 074: Coaching Carrie Bonnett on Using a Private Podcast Q&A Feed for Her Next Launch
    Mar 26 2025

    Are you looking for an effortless way to deliver valuable content to busy learners while tackling low engagement, course fatigue, and information overload?


    In this episode of Launch Your Private Podcast, we coach Carrie Bonnett—an executive function coach on how private podcasts can help students, parents, and educators overcome challenges like content overwhelm, unfinished courses, and lack of engagement. Listen in as she gains new strategies to optimize her private podcast and prepares to implement them for a more accessible and effective learning experience for her audience.


    Timestamps:

    [0:00] Introduction to the episode and Carrie Bonnett's challenges with her course engagement

    [5:47] Increasing Private Podcast Subscriptions

    [10:19] Framing the Private Podcast as a Course Asset

    [12:35] The Power of a Q&A Feed for Course Participants

    [15:41] Structuring the Q&A Feed for Maximum Impact

    [18:23] Creating an Evergreen Knowledge Base

    [24:16] Using an Audio Lead Magnet for Lead Generation

    [27:42] Naming and Positioning the Audio Lead Magnet

    [30:29] Expanding Private Podcast Use

    [34:17] Next Steps for Carrie’s Upcoming Launch


    Links mentioned:

    http://www.carriebonnett.com

    https://www.carriebonnett.com/blueprint (a free resource)

    https://www.instagram.com/coachcarriebonnett/

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    40 m
  • 073: Private Pod Funnel That Took Colleen Kachmann to $150K/Month
    Mar 19 2025

    Tired of chasing leads, booking endless sales calls, and dealing with no-shows? Imagine closing high-ticket clients who already know, like, and trust you before you even talk to them.


    That’s exactly what Colleen Kachmann, founder of Emotional Sobriety Coaching, did. She went from losing $40,000 in Q1 2023 to bringing in $150K per month, all by using private podcasts to warm up and convert leads on autopilot.


    Timestamps:

    [0:00] Introduction to the episode and Colleen Kachmann’s turning point: from struggling to thriving

    [5:45] The power of private podcasts in high-ticket sales

    [9:00] How private podcasts filter and qualify leads

    [11:45] The secret to her 40% close rate at $7,800

    [18:15] How private podcasts improve client retention

    [21:00] Using AI to customize and organize content

    [25:30] Repurposing private podcast content for marketing

    [30:45] Onboarding with private podcasts to ensure a smooth start

    [35:00] Handling client doubts with an “Oh Sh*t” episode

    [39:15] The 95% satisfaction rate and the “cult following” effect

    [44:30] Final thoughts: The future of private podcasting


    Links mentioned:

    TikTok:​​https://www.tiktok.com/@hangoverwhisperer

    Instagram https://www.instagram.com/thehangoverwhisperer/

    Facebook: https://www.facebook.com/recoveriwthcolleen

    YouTube: https://www.youtube.com/@hangoverwhisperer

    Website: https://emotionalsobrietycoaching.com

    Podcast https://itsnotaboutthealcohol.com

    app.helloaudio.fm/feed/c413618c-2435-4bbf-8109-049e275cc96a/signup

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    49 m
  • 072: Nicole Culver’s Secret Podcast Still Drives Five-Figure Sales—Here’s What’s Changed
    Mar 12 2025

    What if you could build trust, nurture leads, and convert listeners into buyers—without the pressure of live webinars or endless social media posts? Nicole Culver has mastered this using private podcasts, and she’s back to share what’s changed since her last appearance. From fine-tuning her high-ticket funnel to adding low-ticket offers that fuel conversions, she’s giving us an inside look at what’s working now.


    Timestamps:

    [0:00] Introduction to the episode and Nicole Culver’s return to share updates on her private podcast strategy.

    [5:02] Why private podcasts make sales calls easier by pre-framing the conversation.

    [10:26] Why she resisted low-ticket offers at first—and what changed her mind.

    [14:39] Why private podcasts are the best way to establish a connection with potential buyers.

    [20:07] The “sideways webinar” approach: How Nicole structures her private podcast to maximize conversions.

    [24:08] Nicole’s live training strategy and how it fits into her private podcast system.

    [27:36] Running ads to a private podcast: Why it’s one of Nicole’s most effective strategies.

    [29:02] Why specificity is the key to running successful ads to a private podcast.

    [33:29] The simple way Nicole records private podcast episodes using just her phone.

    [35:23] The behind-the-scenes of her client-only private podcast and how it enhances coaching programs.

    [37:02] Nicole teases her next private podcast on lead generation and demand creation.


    Links mentioned:

    https://instagram.com/nicoleculver

    https://nicoleculver.co/secret Get the behind the scenes of my 6+ figure a month evergreen funnel.

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    42 m
  • 071: Why Kaitlyn Kessler Ditched Her LMS for Private Podcasts
    Mar 5 2025

    Tired of overcomplicating your content creation? In this episode of Launch Your Private Podcast, Kaitlyn Kessler—energetics and business coach for visionary leaders reveals how she transformed her business by replacing traditional LMS systems with private podcasting. Learn how audio became her #1 tool for aligning her content delivery with her mission of simplicity, ease, and sustainable growth.


    Timestamps:

    [0:00] Introduction to the episode and Kaitlyn Kessler’s journey in creating her first audio-based course

    [7:30] Transitioning away from traditional course platforms: Canceling LMS subscriptions for audio-only delivery.

    [12:20] Organic vs. paid marketing for private podcasts: Crushing signup goals with a free audio lead magnet.

    [14:10] The psychology behind going fully audio-first: Why simplicity aligns with client lifestyles.

    [16:00] Addressing practical concerns in the transition to going fully audio

    [24:30] The biggest mindset shift: Letting go of “more is more” and focusing on what’s actually used.

    [27:15] The biggest mindset shift: Letting go of traditional formats

    [34:30] The emotional impact of audio-based learning: Building trust through voice and embodied content.


    Links mentioned:

    instagram.com/kaitlynskessler

    https://kaitlynkessler.com/bwe

    kaitlynkessler.com

    If you enjoyed today's episode, please:

    • Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.
    • Leave a positive review or rating at https://ratethispodcast.com/lypp
    • Grab a free trial of Hello Audio: helloaudio.fm/pricing
    Más Menos
    40 m
adbl_web_global_use_to_activate_webcro768_stickypopup