119: Best of LYPP 2025: How Michelle Grosser Attracted 3,000 Leads with her Private Podcast

In this episode, we explore how Michelle Grosser, a nervous system and somatics coach, transformed her business using a private podcast lead magnet. Discover how she attracted nearly 3,000 leads, built a waitlist of 130+ women, and now fills her quarterly group coaching program through personal video invites—all while transitioning from running a law firm to full-time coaching.

Topics Covered

• Creating a simple, direct private podcast lead magnet strategy
• The five-part "Heal Your Burnout" private podcast structure
• Using private podcasts when guesting on other shows
• Email nurture sequences that support private podcast consumption
• Converting private podcast listeners to program waitlists
• Replacing webinars with personal video invites for program sales
• Future plans for Q&A private podcasts and somatic playlists
• Repurposing public podcast content into targeted private feeds

Links Mentioned

• Instagram: http://www.michellegrosser.com/burnout
• Heal Your Burnout private podcast: http://www.michellegrosser.com/burnout

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