• High-Income Business Writing

  • De: Ed Gandia
  • Podcast

High-Income Business Writing  Por  arte de portada

High-Income Business Writing

De: Ed Gandia
  • Resumen

  • Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Learn more at b2blauncher.com/podcast.
    Copyright 2019 Gandia Communications Inc.
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Episodios
  • #348: Rediscovering Your Core—Finding Clarity and Stability in Your Business Amidst Chaos
    Jun 19 2024
    In today’s episode, we’re diving into a topic that’s especially relevant given the current global climate: finding stability in your business amidst chaos. Are you feeling more stressed, burnt out, or anxious? Are you questioning your path as a solo professional more frequently? If so, you’re not alone. The Ever-Present Chaos Life is full of uncertainties. Whether it’s the economy, AI advancements, elections, or geopolitical tensions, there’s always something that can induce fear and anxiety. However, history shows that this is a recurring pattern, and often, things are better than they seem when viewed through a historical lens. Reasons for Optimism Despite the chaos, there are many reasons to be optimistic: - Technological Advancements: We live in an era of unprecedented technological growth, from healthcare advancements increasing life expectancy to technologies that connect us globally in an instant. - Improved Standards of Living: Global poverty rates have significantly declined, and more people have access to education and essential services than ever before. - Greater Awareness and Action on Social Issues: There’s increased awareness and robust discussions around social, environmental, and political issues, driving actions towards equality and sustainability. - Resilience and Adaptability: Humans have consistently overcome challenges, often emerging stronger and more united. - Access to Information: The vast availability of information today allows us to make more informed decisions and educate ourselves better. - Scientific Understanding and Rationality: Our improved understanding of the world through science helps us address problems more effectively. The Hedonic Treadmill We’re all subject to "hedonic adaptation," where we quickly normalize our experiences. This can make it easy to lose perspective during setbacks. Recognizing this can help us maintain a more balanced outlook. Personal Reflections I’ve been self-employed for 18 years, experiencing many difficult periods that made me question my career path. Recently, my business revenue has trended down, partly by design and partly due to uncontrollable factors. These challenges led to a period of grumpiness, fear, and anxiety. However, through coaching, self-reflection, and a shift in perspective over the past 18 months, I’ve managed to address and manage these feelings much more effectively. My journey included soul searching, which has intensified and brought about positive changes this year. Questions to Guide Your Reflection If you’re in a funk or questioning your path, revisiting your core principles can help. Here are key questions to ponder: · Why do I do this work? · What do I do better than most people? · As I look back at my career, what activities or parts of my work tend to put me into a state of flow? What have clients and colleagues commented very positively about before (i.e., When have they said, “Wow, you’re really good at this!”) · Why does my business exist beyond making money? · What are my top-3 core values? How well is my freelance business enabling me to live those values? And if I’m not happy with the answer, what do I need to change about my business so it’s better aligned with those values? · What are my biggest financial fears as a freelancer? · Reflect on a time in your business when you were really fearful? Did that fear materialize? And if it did, how did you deal with the situation? What did you learn about yourself in the process? · What am I fearful about right now? How is fear and anxiety guiding my actions? · If you find yourself in a really bad situation right now, ask yourself... How much worse could this be? What would be the worst possible thing that could happen here? And what would I do if that happened—how would I address it? · Reflect on a time or two when adapting to change led to unexpected opportunities. How can I apply those lessons to my current situation in freelance writing? · How can I leverage AI and new technologies to enhance my value proposition to clients rather than replace my services? · What is the vision for my business, and how does the current situation match that vision? · What would a perfect workday look like for me? Make it up! Design it however you want and describe it in detail, hour by hour. Use your imagination. No rules, restrictions, or constraints! · If I’m seriously looking for full-time work, what am I trying to run away from? And what do I honestly feel a full-time job would give me that my current business can’t? ·...
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    25 m
  • #347: On Impostor Syndrome and Feeling Guilty About Your Fees
    Jun 5 2024

    Think back to when you first went out on your own.

    Remember those first few projects? Getting paid for your writing felt like magic, didn’t it?

    You put in, say, 10 hours of work, and the client paid you $750.

    Wow!

    What made it magical was that the $750 was all for me. And I loved the idea that a few units of effort in would translate to a few units of compensation on the other end.

    Eventually, we all get used to this kind of reward ratio. And we (rightfully) start expecting more. We may even get to a point where one hour of our time is often worth $300, $400, or more. Especially when a project goes real smoothly.

    And for some solo professionals, this can start feeling odd. We feel a bit guilty that we’re earning that much on some or all of our client work.

    Impostor syndrome kicks in. And that inner critic starts taking over our internal chatter.

    In this week’s (short) podcast episode I get into these feelings of guilt and how to address them.

    This is important stuff. Because if left ignored, these feelings will create a cascading effect of guilt and negativity that inevitably leads to self-sabotage.

    I hope you find it useful.

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    5 m
  • #346: How Wendy Helfenbaum Takes 4 Months Off Every Year While Maintaining a Healthy 6-Figure Income
    May 22 2024

    Freelancing is amazing. Until it isn’t.

    You wake up one morning and you realize that you’ve created a very demanding job for yourself.

    And chances are, you take LESS time off than you ever did in any previous job you held.

    Sometimes it even feels like you’re working for a tyrannical boss who makes you feel terrible any time you ask for a small break.

    That boss, by the way, is YOU.

    Sound familiar?

    Not to Wendy Helfenbaum, my guest in this week’s episode. Wendy is an established freelance writer out of Montreal. And for the past 18+ years, she has taken 4 months off every year.

    And when I say “time off,” I mean real, non-working time off. No client work. No working on the business. No marketing. No nothing.

    Just time to be with her family. To decompress. To enjoy life. And to savor the freedom freelancing is supposed to afford us.

    Just as impressive, Wendy has consistently maintained a 6-figure income for years—even while taking a full third of the year off.

    I was super-excited to bring Wendy on the show to tell us how she does this. It was a very lively and insightful conversation. I learned so much, and I can’t wait for you to hear it.

    This is a great follow-up to the wonderful conversation I had last month with Satta Sarma Hightower, where she discussed how she was able to take a 4-month maternity leave recently. If you haven’t listened to that episode, I urge you to give it a listen, because it complements this week’s episode really well.

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    49 m

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