This is a special encore of one of the most popular episodes on the podcast.

If you've heard it before, you'll still want to listen in because these can help save you so much time (and money too!)

The original episode 4...

How hard is it really to run an online business?

Let’s be real—growing ANY business is challenging but there are special quirks to doing it online that we don’t talk enough about in the entrepreneur world.

In this solo episode, I walk you through my chaotic business journey of starting with in-person fitness coaching to moving online and the 9 lessons I really wish someone would have told me when I made that shift. You might know some of these but listen as best you can because practicing they will save you time and exponentially grow your sales.

There are so many advantages of taking your business online, but it’s best to be prepared and learn from these mistakes! Trust, if I had known about these pitfalls, I wouldn’t have fallen on my face so many times!

Are you ready for the 9 UNfiltered lessons to online business growth?

In this online business episode:

*The one thing every entrepreneur skips
*9 lessons every online business owner needs to know
* Why online is both easier and harder for business

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
How to Become a Powerful Podcast Guest (Free Training)
Podcast Alchemy Waitlist is here

How do I sell online if I don’t have a following or a big email list?

This is a special encore of one of the most popular episodes on the podcast.

If you've heard it before, you'll still want to listen in because there is so much helpful strategy in here on making selling online EASIER (and more heartfelt too!)

The original episode 17....

It feels overwhelming and confusing about where to begin and how to invest your time. In this episode I’m sharing with you a quick n’ dirty guide to selling one of the most popular digital products out there – a course – even if your social media presence is tiny.

In fact, I’d invite ANY entrepreneur launching a brand new product or service to listen to this one because these are key stages and steps that every successful business owner takes before selling online. I’ll also share BIG mistakes I made and how you can avoid them.

In this business podcast episode we talk:

• Selling successfully with no or small following
• The curse of sticking only with what you love
• What makes an online product/service in demand
• Why you should create AFTER selling
• The one important customer every one forgets about

Listen for support and helpful direction!

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
How to Become a Powerful Podcast Guest (Free Training)
Podcast Alchemy Waitlist is here

Your unique selling proposition isn’t a complex formula—it’s something you uncover, especially when you’re launching a business for impact.

We’ve all been told we need a unique selling proposition — but Marketing 101 is all about the how and not the heart. This episode changes that.

This conversation is about what a unique selling proposition actually looks like in real life, especially when you’re launching a haircare business (or any business.)

Not the polished version.
The lived, messy, human version.

It’s about the reality a lot of early-stage founders don’t hear enough:

If you’re struggling to “stand out,” feel weird about marketing yourself, or keep thinking your story isn’t strategic enough… the problem isn’t your idea.

It’s that you’ve been taught to look outside yourself for your competitive advantage.

In this podcast interview, I’m joined by Nadia Hussain — a professional hairstylist and makeup artist and the founder of Hair Loving — who built her business around lived experience and underserved women. Her journey launching a haircare business didn’t start with branding or market trends, but with real people and real gaps in her industry.

This episode is for small business owners who:

• Are trying to define their unique selling proposition
• Feel overwhelmed by Marketing 101 advice that's cookie-cutter
• Are launching a product-based business and want answers

Nadia shares what it actually takes to build a brand over time — including figuring out mentorship, competition and the emotional reality of being a founder — while staying grounded in who you are and who you’re here to serve.

By the end of this episode, you’ll understand why your story isn’t separate from your strategy — and how owning it can make your marketing more powerful.

Inside this conversation:

• What a strong unique selling proposition really comes from
• Marketing 101 lessons you only learn by launching a haircare business
• How to stand out without copying competitors or chasing trends

🔗 Connect with Hair Loving
Website: https://www.hairloving.com/
Instagram: https://www.instagram.com/hairlovingco_/

Next Steps:

1. Share this episode with a friend
2. Listen to next: How to Attract Loyal Customers (ep 74)
3. Rate and Review to share your support

RESOURCES
PRIVATE PODCAST: Secrets of Standing Out Online
www.herfirst3years.com
Instagram: @chardetryel


PROGRAMS & FREE TRAININGS
How to Become a Powerful Podcast Guest (Free Training)
Podcast Alchemy Waitlist is here