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You poured time, energy, and passion into your new initiative…only to find it quietly fizzling out weeks later. Sound familiar? You’re not alone.

The truth is, getting your team excited about a new process is easy—getting that change to stick is the hard part. In this video, I break down why so many great ideas fail to take root and what the research says actually makes them stick (and not stick). We’ll dive into the “improvement paradox,” explore why initiative fatigue and the, "Curse of Knowledge," sabotage your best efforts, and learn how to design your change message for real impact on your team.

Want your change initiatives to succeed? It starts here.

00:00 You're message isn't landing...feel familiar?

00:49 Meet Dr. David Burkus

01:10 Why Things Don’t Stick

03:47 Sometimes Our Ideas Cloud Our Vision

06:24 Find the Core and Make it Compact

07:02 Explain in Human Actions and Sensory Information

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//NEWSLETTER

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

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Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

Leading a multicultural or global team isn’t just about managing projects—it’s about managing people who see the world differently.

Most leadership advice is built on Western ideals like autonomy and egalitarianism, but most of the world’s workforce comes from more collectivist, hierarchical cultures. This is where cultural intelligence can really be a game changer for managers.

I’ll break down what cultural intelligence (CQ) really means, why psychological safety looks different across cultures, and how to lead global teams more effectively. You’ll learn practical tips to build trust, reduce friction, and adapt your leadership style so every team member feels valued. Whether you’re managing a remote team, a hybrid team, or an international workforce, these strategies will help you unlock collaboration and drive high performance.

00:00 Teams spread out across the world need to work well.

01:08 Meet Dr. David Burkus

01:30 What is Cultural Intelligence?

02:03 David Livermore's Work on Cultural Intelligence

03:14 What Do People Get Wrong About Managing Across Cultures?

08:27 How Do I Break Through the Cultural Barriers?

09:57 The SPLIT Method

10:10 Tsedal Neeley's SPLIT Method

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//NEWSLETTER

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

This isn’t just another tech rollout. It’s a mindset shift.

I’ll show you how to move beyond seeing AI as a threat or just a productivity tool, and instead see it for what it really is: a teammate. From simplifying the mundane to enhancing your strategic decisions, the right mindset unlocks AI’s real value for your team. Whether you’re leading a small group or scaling across an enterprise, this shift is essential. Let’s get you and your team ready to work smarter, together with AI.

00:00 The Wrong AI Questions

02:02 Move From Slower to Simpler

04:08 Use this prompt to get started.

04:38 Move From Simpler to Smarter

05:27 My favorite work prompt to use.

07:08 Build Smarter Team Habits

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//NEWSLETTER

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

Don't let silence speak for you.

When a crisis hits, the instinct for most leaders is to project strength—to act like they’ve got it all figured out. But the truth is, certainty can cost you during a crisis. In this video, I unpack why adaptability is a far more powerful asset than rigid confidence. And I make the case for something that might surprise you: vulnerability. Not oversharing. Not self-doubt. But honest, intentional transparency. When leaders admit what they don’t know, and commit to learning out loud, it builds more trust, not less. Your team doesn’t need a hero. They need a leader they can follow through uncertainty.

00:00 Don't be fooled by the leadership cliches

01:21 I'm Dr. David Burkus

01:43 Embrace the Discomfort of Not Knowing

02:48 Rehearse for Change

04:30 Communicate Transparently and Promptly

06:12 Follow This Outline

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//NEWSLETTER

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

We need to talk about the B players on your team.

No, not the rockstar A players. I'm breaking down why B players matter more than you think, and how to lead them well. We’ll cover why not everyone wants to climb the corporate ladder, how to keep these essential team members engaged, and how to avoid the Peter Principle trap (a org-psych classic) that’s plagued promotions for decades.

00:00 The B Players

00:48 Meet Dr. David Burkus

01:09 The Difference Between A Players and B Players

02:49 The Peter Principle

04:53 The Different Types of B Players

07:08 B Players Often Need Permission

08:19 Have a Clear Path for the B Players

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//NEWSLETTER

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

So…you don’t trust your boss anymore. Maybe it’s the broken promises. Maybe it’s the constant micromanaging. Maybe it’s just the feeling you’re on different teams, even though you’re technically supposed to be on the same one. Whatever the reason—if trust is broken, your work, your well-being, your career is going to suffer.

In this video, I break down how to deal with bad bosses—and more importantly, how to manage up. Whether you’re dealing with a micromanager, a ghost who’s never around, or a volatile boss, I’ve got tactics to help you navigate the chaos and still do your best work ever.

00:00 So, you've had it.

00:34 Meet Dr. David Burkus

00:55 The Kind of Boss You’re Probably Dealing With

01:47 Have The Conversation You’re Avoiding

02:31 Try these key phrases in your next conversation

03:33 Different Methods for Different Bad Bosses

06:56 Build Relationships and Trust Laterally

08:52 When To Walk Away

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//NEWSLETTER

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

Someone on your team let you down—and now trust is broken. What happens next is critical.

In this video, I’ll walk you through how to respond when trust is violated at work, without turning a misstep into a meltdown. Whether it was a dropped deadline, a half-truth, or just too little transparency, not every betrayal is the same…and not every one deserves the same response. I’ll show you how to diagnose the damage—competency, integrity, or psychological safety—and choose a path forward that restores the trust loop or resets the rules. This is the tough but necessary work of leadership. Because while trust doesn’t break in a single moment, it does rebuild one decision at a time.

00:00 The trust has been broken...now what?

01:05 Meet David Burkus

01:21 Acknowledge the Emotion

02:02 Clarify the Violation

03:35 Decide If You’re Open to Repair

04:22 Communicate Boundaries and Expectations

05:26 Watch the Behavior, Not the Words

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcast

If you're stepping into a new leadership role and wondering, "How do I build trust with a team I just inherited?"—you’re not alone. Most leaders know trust is essential, but few know how to truly create it with a team they didn’t choose themselves.

In this video, I break down exactly what new managers and leaders need to do to build sustainable trust with an inherited team. It’s not about cramming your calendar with one-on-ones or awkward team-building exercises. Trust isn’t just given—or even earned. Trust is reciprocated.

00:00 Do these people trust me?

00:56 Meet Dr. David Burkus

01:12 What Is The Trust Loop?

02:03 Signal Vulnerability

02:51 Share Privileged Intel

03:51 Prepare for the leaps and embrace them.

05:07 Practice Active Listening

06:06 Share Credit

06:17 Treat Disagreements as Collaboration

//ABOUT DAVID

One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.

He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.

A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.

//SPEAKING

Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/

//CONNECT

+ LinkedIn: https://www.linkedin.com/in/davidburkus/

+ Twitter: http://www.twitter.com/davidburkus

+ Facebook: http://www.FB.com/DrDavidBurkus

+ Instagram: https://www.instagram.com/DavidBurkus