🎙️ Can't Connect with Today's Athletes? You're Not Alone! | Communication Specialist Betsy Butterick on Coaching Gen Z & Gen Alpha 🤯Are you a coach feeling the fatigue? Do terms like "entitled" and "soft" sneak into your conversations about your team? You are experiencing the generational shift that is pushing coaches out of the profession, and this episode is your urgent, actionable roadmap back to success and joy. We sit down with Communication Specialist and "The Coaches' Coach," Betsy Butterick, to discuss her transformative new book, Kids These Days. Betsy unpacks why the old ways of coaching are no longer effective and how you can bridge the widening gap with Gen Z and Gen Alpha athletes without sacrificing your standards. Here’s a sneak peek at what you'll learn in this must-listen episode:🔥 Why Coaching Feels Impossible Right NowIt's "One More Thing" Fatigue: Coaches are drowning in responsibilities outside of the sport, and connecting with modern athletes feels like the final straw. The Blame Trap: How fixating on "Kids These Days" or "Coaches These Days" as the problem prevents any real solutions. The Technology Chasm: Why athletes today are fundamentally different from previous generations, and how the internet has shaped their expectations and development in ways you might not realize. 💡 Game-Changing Shifts for Modern CoachesFrom Accommodation to Collaboration: Stop feeling like you have to accommodate every demand. Learn how to master the art of co-creation, which is key to boosting engagement, ownership, and accountability. It’s Not Impossible, It’s Unpracticed: The skills you think athletes should have are simply unpracticed. Discover your incredible opportunity to use sport to teach them how to "do hard better". The Power of Asking: The best coaches at every level avoid lectures and use strategic questions to effectively reach and teach the modern athlete. We break down the subtle language shift you need to make today to avoid athlete conflict. 🛠️ Action Items for LeadersHow to Level Set Expectations to reduce conflict and increase the likelihood of success before the season even starts. Why Self-Reflection is the necessary first step—if you don't know your own triggers and resistance, no strategy will work. Whether you coach a high school team, an elite college program, lead in the boardroom, or are simply raising Gen Z/Alpha kids, this episode will transform the way you communicate and connect. Don't let the joy of coaching fade! Tune in now to learn the essential strategies for success in the modern sports landscape.Get the Book! 📖Kids These Days by Betsy Butterick is available for pre-sale now! Find links and learn more here: https://betsybutterick.mykajabi.com/book-kids-these-days-1-c20fe85a-66a5-414d-ab06-a4f847ba8f29Connect with Betsy:Website: https://betsybutterick.com/Instagram & LinkedIn: https://www.instagram.com/betsy_thecoachescoach/https://www.linkedin.com/in/betsybutterick/

In a world of intense social media messaging and traditional "man box" expectations, how can coaches connect with and lead young male athletes effectively? In part 2 of our conversation with Kip Ioane of Teams of Men to explore a coaching philosophy that goes beyond yelling and wins. Kip shares powerful stories and actionable strategies for using vulnerability as a strength, co-creating a positive team culture, and helping athletes find their authentic selves. This isn't just about coaching a better game—it's about building better men.Kip discusses a new approach to coaching young male athletes that focuses on emotional intelligence and challenging traditional masculinity, often referred to as the "man box." Instead of relying on old-school, aggressive coaching methods, the conversation highlights the importance of fostering self-awareness, creating a safe space for difficult conversations, and empowering athletes to question harmful messages they receive from society, music, and even family members. The episode also explores the power of vulnerability from coaches and the importance of co-creating team culture with the athletes themselves.Learn more about Teams of Men: https://www.teamsofmenmembership.group/Join the TOC Coach Community- Get your 7 Day Free Trial https://www.skool.com/toccoach/aboutSubscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://www.tocculture.com/newsletter Learn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat Listen to the Culture Builders Podcast: Youtube | SpotifyInterested in booking TOC for a team meeting/consultation? Click here→ https://www.tocculture.com/contactTOC Coaching & Culture Certification : https://www.tocculture.com/offers/3FEMNae2/checkoutLearn More about TOC and how we can help enhance your coaching experience https://www.tocculture.com/Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/Follow Us On Social MediaSubstack: https://substack.com/@jpnerbuntocInstagram- https://www.instagram.com/tocculture/ TikTok- https://www.tiktok.com/@tocculture Youtube- https://www.youtube.com/@tocculture

Join us for a powerful conversation with Kip Ioane, founder of Teams of Men, as he shares his journey from basketball coach to advocate for a new vision of masculinity. Triggered by a series of unsettling incidents, Kip realized that traditional coaching methods weren't enough to prepare young men for the real world.In this episode, we dive into the concept of the "man box"—the rigid set of societal expectations that can leave men feeling lonely, angry, and isolated. Kip explains how coaches can use their unique platform to challenge these harmful norms, not by adding more to their plate, but by shifting their focus.Join the TOC Coach Community- Get your 7 Day Free Trial https://www.skool.com/toccoach/aboutSubscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://www.tocculture.com/newsletter Learn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat Listen to the Culture Builders Podcast: Youtube | SpotifyInterested in booking TOC for a team meeting/consultation? Click here→ https://www.tocculture.com/contactTOC Coaching & Culture Certification : https://www.tocculture.com/offers/3FEMNae2/checkoutLearn More about TOC and how we can help enhance your coaching experience https://www.tocculture.com/Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/Follow Us On Social MediaSubstack: https://substack.com/@jpnerbuntocInstagram- https://www.instagram.com/tocculture/ TikTok- https://www.tiktok.com/@tocculture Youtube- https://www.youtube.com/@tocculture

You’ve heard the quote, "By failing to prepare, you are preparing to fail," but how much time do you spend preparing your team's culture? In this episode, hosts JP Nerbun, Nate Sanderson, and Betsy Butterick break down why an intentional plan for your culture is just as critical—if not more so—than your tactical systems. They reveal the biggest excuses coaches use to avoid this essential work and share actionable strategies to build a strong foundation. Learn how to align your staff, connect with your athletes on a deeper level, and proactively engage with parents to create a culture that can withstand the pressures of a long season.3:06 - Common Obstacles7:26 - Top 3 Foundational Practices11:58 - The Power of Expectations14:55 - Co-Creating Standards21:11 - The Dream Manager25:58 - Engaging Sports ParentsJoin the TOC Coach Community- Get your 7 Day Free Trial https://www.skool.com/toccoach/aboutSubscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://www.tocculture.com/newsletter Learn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat Listen to the Culture Builders Podcast: Youtube | SpotifyInterested in booking TOC for a team meeting/consultation? Click here→ https://www.tocculture.com/contactTOC Coaching & Culture Certification : https://www.tocculture.com/offers/3FEMNae2/checkoutLearn More about TOC and how we can help enhance your coaching experience https://www.tocculture.com/Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/Follow Us On Social MediaSubstack: https://substack.com/@jpnerbuntocInstagram- https://www.instagram.com/tocculture/ TikTok- https://www.tiktok.com/@tocculture Youtube- https://www.youtube.com/@tocculture

In this episode, we sit down with veteran coach Eoin Roche to explore the nuanced world of athletic development. Eoin, known for his work with various teams from youth development to senior inter-county, dives deep into how he leverages one-on-one sessions and film analysis to unlock player potential.

Discover why a one-size-fits-all approach doesn't work in coaching, and how adapting your methods to individual athletes, even using technology to connect with quieter players, can lead to significant breakthroughs. Eoin shares his powerful insights on objective post-game analysis, stressing the importance of data and film over personal biases to find the true story of a performance.

You'll also hear about his innovative approach to introducing performance analysis to young athletes, proving that early exposure can create "sponges" eager to learn. Perhaps most importantly, Eoin reveals the vital role of building genuine relationships with players. Learn how showing you care and are invested—through your hard work and commitment—builds invaluable credibility and earns player buy-in.

Whether you're a seasoned coach, an aspiring analyst, or just passionate about sports, Eoin's practical wisdom on balancing data, human connection, and making the game fun will resonate deeply.

Key Discussion Points:

Adapting coaching for individual needs

Leveraging technology for film review and player engagement

The power of objective data vs. personal biases in analysis

Introducing performance analysis to youth athletes

Building credibility and relationships with players

Making coaching and learning enjoyable

Don't miss this engaging conversation that goes beyond the playbook to explore what truly drives

Join the new TOC Coach community: https://www.skool.com/toccoach/aboutSubscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://www.tocculture.com/newsletter Learn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat Interested in booking TOC for a team meeting/consultation? Click here→ https://www.tocculture.com/contactTOC Coaching & Culture Certification : https://www.tocculture.com/offers/3FEMNae2/checkoutLearn More about TOC and how we can help enhance your coaching experience https://www.tocculture.com/Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/Follow Us On Social MediaSubstack: https://substack.com/@jpnerbuntocInstagram- https://www.instagram.com/tocculture/ TikTok- https://www.tiktok.com/@tocculture Youtube- https://www.youtube.com/@tocculture

In this special episode, we're making a huge announcement that's been in the works for a long time. We're thrilled to officially launch the TOC Coach Community, a new platform and partnership between TOC and SAVI.Join us as we sit down with Tyler and Mark to discuss our personal coaching journeys, the lessons learned from influential mentors, and the powerful "Venn diagram" that brought our philosophies together. We dive deep into why we're moving beyond transactional coaching to a transformational experience that empowers leaders.Discover how the TOC Coach Community combines the best of both worlds:TOC's proven leadership and culture coursesSAVI's engaged community and simple, implementable systemsWe'll share how this platform offers more than just content—it's a supportive home for coaches. You'll get access to seven online courses, hundreds of digital resources, and live training, but most importantly, a team of peers and mentors who help you navigate challenges and define success beyond the scoreboard.Whether you're a first-time coach or a seasoned veteran, this partnership is designed to help you thrive on the journey.Join the Community: Sign up for the new TOC Coach community https://www.skool.com/toccoach/about

Join us for a fascinating conversation with Eoin Roche, a seasoned Hurling coach from Ireland, as he reveals his innovative strategies for athlete development and performance analysis. Eoin, who seamlessly combines coaching with analytical insights, explains why this integrated role is crucial for clarity and effectiveness, especially in amateur sports like GAA where time is precious.

Learn how Eoin tackles the challenge of engaging diverse athletes in film sessions, advocating for brief, impactful reviews over lengthy ones. He dives into the importance of establishing core "principles of play" to ensure consistent messaging, and shares powerful techniques like leveraging player-led presentations, strategic questioning ("Why?" and "What did you see?"), and constructive feedback.

This episode is packed with practical wisdom for any coach, sports leader, or athlete looking to optimize learning, build confidence, and drive sustained performance. Tune in to transform your approach to team development!

Subscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://www.tocculture.com/newsletter

Learn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat

Listen to the Culture Builders Podcast: Youtube | Spotify

Interested in booking TOC for a team meeting/consultation? Click here→ https://www.tocculture.com/contact

TOC Coaching & Culture Certification : https://www.tocculture.com/offers/3FEMNae2/checkout

Learn More about TOC and how we can help enhance your coaching experience https://www.tocculture.com/

Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/

Follow Us On Social Media

Substack: https://substack.com/@jpnerbuntoc

Instagram- https://www.instagram.com/tocculture/

TikTok- https://www.tiktok.com/@tocculture

Youtube- https://www.youtube.com/@tocculture

Join hosts JP Nerbun, Nate Sanderson, and Betsy Butterick as they tackle the most complex and vital element of a winning team: trust. We break down the four pillars of trust, discuss why it’s so hard to maintain in today’s sports environment, and share practical, actionable advice for coaches and leaders at every level. In this episode, we dive into the incredible story of legendary coach John Wooden, a man who chose his integrity over his dream job. His unwavering commitment to his word serves as the perfect starting point to explore a key question for all leaders today: How do you build a culture of trust when the world of sports feels more transactional than ever?In this episode, you’ll learn:✅Why the transfer portal and short-term contracts make trust building a minefield.✅How to navigate difficult conversations with athletes about playing time and commitment.✅The four foundational elements of a trusting relationship.✅A simple and powerful activity to help your team understand their own "trust languages."✅How to build a transparent and trusting relationship with your athletic administration.Whether you coach a youth team, a high school squad, or a college program, this episode will equip you with the tools to inspire a deeper level of commitment and a stronger team bond.Listen now to create a coaching culture built on a foundation of genuine trust.Get the notes for this and every episode:Subscribe to the Team Culture Toolbox weekly newsletter at tocculture.com.Check out Betsy's blog: www.BetsyButterick.com#CoachingCulture #Trust #Leadership #TeamBuilding #CoachJohnWooden #SportsPsychology #TeamCulture #PodcastForCoaches