We interview Noah St. John, creator of Afformations, about coaching for peak performance and business growth. Afformations reshape thoughts positively by asking empowering questions. Noah tackles "head trash" with client success stories, emphasizing personalized systems and mindset control. He aids chiropractors in income diversification, stressing goal clarity and successful habits. His book, 'The Seven Figure Chiropractor,' outlines a formula for practice scaling and liberated living.

Dr. Rachel Wendt, Executive Director of the Kentucky Association of Chiropractors, shares her journey into chiropractic leadership and highlights the profession's challenges. Motivated by her grandparents' health issues, she emphasizes the importance of advocacy through associations and discusses her work in Kentucky, particularly regarding insurance reimbursement and prior authorization legislation.

Dr. Bill Morgan, a prominent figure in chiropractic, emphasizes its role in hospitals and drug-free patient care. He discusses challenges in gaining recognition and Parker University's focus on human performance. In an interview with Dr. Ray Foxworth, William E. Morgan, President of Parker University, explores the future of chiropractic education, advocacy, and emerging trends like AI in health records. The conversation concludes with light-hearted questions.